Shanghai Fashion Week Xinshen Flax Sun Lin 2017 Spring And Summer Fashion Show

Shanghai fashion week released the 2017 spring summer series in Pinghu, Xintiandi in October. This season, Xinshen linen Sun Lin has unveiled the theme of "The wandering noble".

From the present "wandering travellers" this group, the work is simple and refined, mysterious and noble, romantic and rustic.

Xinshen group was founded in 1988. It is a group leading enterprise integrating flax design, research and development, production and service.

Professional linen fabric service is provided to build the overall solution.

For many years, Xinshen group has been committed to vigorously promoting flax culture in China, promoting green, environmental friendly, healthy and comfortable flax lifestyle, promoting linen fabrics to thematic, serialization and differentiation, enhancing flax brand value, and innovating business mode to meet the demand of domestic and foreign brand businesses for high quality and high added value linen fabrics. It also promotes cross-border integration of multiple resources such as technology, fashion, design, and customer, so as to promote the integration of enterprises and brands, and promote the development of linen industry.

Designer

He teaches at the clothing Institute of Dalian Polytechnic University and visiting scholar of Winchester College of art, University of Southampton.

The top ten designers in Jiangsu, the ten best designers in Dalian, the founder of the same name brand SIMO.LIN.

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Topic: "The wandering noble"

Design concept: freedom of spirit and integration of folklore

Design style: in view of China

And the collision of understanding of today's fashion.

Advocate the natural green concept of environmental protection. The work is simple and elegant, mysterious and noble, romantic and rustic.

This season, inspired by the current "wandering travellers" group, the design outlines the structural shapes of minimalism through a series of unconstrained hierarchical images.

Through the simple material of flax, we can explore their attitude towards life in the center of the journey.

Related reading:

Xinshen group was founded in 1988. It is a group leading enterprise integrating flax design, research and development, production and service.

Professional linen fabric service is provided to build the overall solution.

For many years, Xinshen has been committed to vigorously promoting flax culture in China, promoting green, environmental friendly, healthy and comfortable flax lifestyle to resonate with consumers' fashion life, and cross boundary integration of technology, linen, fashion, design, environmental protection and other multiple resources, promoting linen fabrics to thematic and serialization, upgrading flax brand value, and innovating business models to meet the demand of domestic and foreign brand businesses for high quality and high added value linen fabrics, promoting the integration of brands with enterprises, and promoting the development of linen industry.

location advantage

The old saying goes: "there are heaven on earth, and there are Suzhou and Hangzhou below."

In the thick Wu Yue culture, "Wujiang, Suzhou", the famous Jiangnan Town, which has a thousand years of cultural heritage, has been bred. The historical celebrities have come forth in great numbers. They are not only "the town of silk culture", "the important town of silkworm silk industry", but also the "famous town of flax and silk spinning" and the "linen industrial cluster base" in China. The spiritual beauty of the south of the Yangtze River, the deep cultural background of Suzhou, and the highly developed regional textile industry provide excellent natural environment and humanistic environment for Xinshen flax.

Road to innovation

As the leader of green linen fabrics in China, Xinshen group pays attention to the continuous innovation and upgrading of linen industry.

Scientific and technological innovation, combining the advantages of domestic universities, focusing on the development of independent intellectual property rights, fashion and creativity, integrating into the international fashion trend, keeping up with fashion, enhancing the artistic quality of linen fabric, spreading culture, digging up the core value of flax culture, deepening the consumption demand of flax, making Xinshen flax the most commercially valuable linen fabric brand in China, thus aggregated the intangible assets of enterprises, building a new business model of sustainable development, and promoting the continuous development of the industry.

Brand customer

With the international well-known brands: Zara, H&M, C&A, Uniqlo, Nautica, Liz Claiborne, Perry Ellis, JackJonse, Target, and other international famous brands for more than 20 years of cooperation, Xinshen flax has accumulated rich experience of international brands in the field of flax, so as to pform into new development and development of flax, follow the international standard of high quality concept, promote the domestic flax culture and linen consumption market demand through the international quality linen fabric, let domestic consumers begin to understand flax, identify flax, choose flaxen represented green, environmental protection, healthy and comfortable life style, further win the favor of domestic terminal brands, and open up the domestic linen terminal consumption market, so that flax can enter the ordinary people's homes.

strategic cooperation

Xinshen group pays great attention to the choice of strategic partners, and creates the "1+1 > 2" effect by integrating R & D, fashion and management resources.

In terms of fabric research and development, through the joint efforts of Donghua University, Dalian Institute of technology, Soochow University and other famous textile and garment universities, the linen fabric science and technology innovation has been promoted. With the help of international and domestic fashion trends, professional organizations have been looking ahead for fashion trends.

Through the combination of strong and powerful, we should borrow more wisdom to consolidate the leading position of the new linen fabric industry.

For more information, please pay attention to the world clothing shoes and hats and Internet cafes.