Women'S Online Shopping Data In Three Northeast Provinces Show That Girls In Jilin Are Most Likely To Buy.

Based on Jingdong data, the reporter learned the data of female online shopping in three northeast provinces, including the growth rate of users, sales volume and per capita consumption.

In addition, the data also list northeastern women's favorite products according to their sales volume, and according to their sales figures, which data they spend more.

For details, please see below:

Reporter basis

Data show that the number of female online shoppers in Liaoning increased by 30% over the same period last year, and sales increased by 22% over the same period last year, slightly higher than the national average level, and the per capita consumption grew by 10% over the same period last year, slightly below the national average level.

Heilongjiang women

The number of users increased by 37% over the same period last year, a little higher than the national average level, and the sales volume increased by 34% over the same period last year, which has increased rapidly in all provinces of the country, and is obviously higher than the average level. The per capita consumption has increased by 16% over the same period last year, basically unchanged from the national average.

The number of female online shoppers increased by 41% over the same period last year, slightly higher than the national average level, and the sales volume increased by 44% over the same period last year, increasing rapidly in all provinces of the country, significantly higher than the national average level, and the per capita consumption increased by 5% over the same period last year, basically unchanged from the national average.

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The data show that in the consumer areas that reflect the quality of life in clothing, shoes, cosmetics, tourism and vacations, the average per capita consumption of single women is higher than that of men.

Feng Jie Lu pointed out that traditionally women have higher decision-making power in the purchase of cosmetics and mothers and babies, and now they are more involved in the male strong consumption areas.

Under the background of the upgrading of consumption, the Tmall Queen's quality life report has upgraded the upgrading of women's consumption into five trends: fashion, healthy life, exquisite, intelligent, and globalized.

Feng Jie Lu, vice president of vip.com, pointed out that most Chinese women own their credit cards and bank accounts, which is one of the sources of family income.

The data show that in the consumer areas that reflect the quality of life in clothing, shoes, cosmetics, tourism and vacations, the average per capita consumption of single women is higher than that of men.

Among them, single women preferred luxury goods more than men.

In 2016, the proportion of women who had experienced luxury consumption (single consumption over 10 thousand yuan) was 1.7 times that of male groups.

Women in the offline consumption are equally generous.

According to the data provided by Huarun 10000, 67% of consumers were female customers in 2016, and 33% of them were male customers.

China's 25-45 year old fashion female population has reached 290 million, and the female market scale will reach 4 trillion and 500 billion yuan in 2019.

The huge consumption base, the independence and autonomy of women's economy, the strong consumption demand and consumption ability mean that a new economic growth point is taking shape.

Feng Jie Lu pointed out that traditionally women have higher decision-making power in the purchase of cosmetics and mothers and babies, and now they are more involved in the male strong consumption areas.

Roland Begg pointed out that female groups account for nearly 1/3 of the car market. Compared with male car owners, female consumers are more likely to buy high-end cars for good design and safety.

Sports brand is also Nuggets "she" economy, have extended their tentacles to women's market segments.

In addition, in recent years, women's purchases of furniture and household appliances have increased rapidly.

Among them, the highest proportion of residential housing.

For more information, please pay attention to the world clothing shoes and hats net report.