Nike Shoes Want To Delete Evidence After Exposure Due To Air Cushion Problem.
The 2017 CCTV 315 evening, with the theme of "gathering the power of integrity with responsibility", came to a close last night.
Act as
Sports brand
One of the leading products.
Nike
This time, it was celebrated at the party, just like 5 years ago, because of the air cushion problem.
There is no air cushion for air cushion shoes bought.
According to the world clothing shoes and hat net, in April 2016, NIKE basketball official micro-blog announced that the NBA player Kobe Bryant, who had won the 2008 Beijing Olympic Games, had a pair of NIKE basketball shoes (Hyperdunk 2008 FTB) reprinted and will be sold on a limited scale.
Mr. Lang in Nanjing grabbed two pairs at a price of 1499 yuan per pair.
According to NIKE's introduction to the Chinese official website, it claims that the heel of this shoe has a zoom air air cushion with NIKE patent.
However, Mr. Lang felt uncomfortable when he put on the shoes.
He cut a small opening in the heel of his shoe to find that there was no air cushion inside.
Mr. Lang searched the Internet and found that many consumers also found the same problem.
Some people even compared the newly purchased shoes with the same cut shoes. The heels of the left ones had a Zoom Air air cushion, and the new ones had only solid rubber bottom.
Subsequently, more than 60 consumers spontaneously formed WeChat group of rights protection, and elected Lang Xiansheng as a representative to negotiate with NIKE.
Mr. Lang made a NIKE call after service.
Customer service needs to be verified with the production department.
10 days later, NIKE's customer service staff admitted that there was no air cushion on the heel of the shoe.
NIKE China's after-sales service personnel also provide solutions, which can be refunded in full.
Later, Mr. Lang found that the introduction of the shoe on NIKE Chinese official website was turned off and could no longer be opened.
Mr. Lang and other members of the activist group believe that if the operator provides goods or services fraudulent, he should increase the compensation for his losses in accordance with the requirements of consumers, and increase the amount of compensation to three times the price of goods purchased by consumers or the cost of receiving services.
Nike sports (China) Co., Ltd., a self service manager who calls itself Peter Zhang, admitted that the shoes did not have air cushions, but the product description was wrong and did not admit that there was a false propaganda.
However, as early as 2011, consumers found the "Zoom 2011" sold in China.
Basketball shoes
The front foot is less air cushioned than the United States.
Consumers report to NIKE on suspicion of false propaganda.
Nike explained at the time that it was also a publicity mistake, and the solution offered was a full refund.
However, after investigation, Beijing industrial and commercial bureau believed that NIKE had infringed on the rights and interests of Chinese consumers and issued a 4 million 870 thousand yuan ticket.
Some people broke the news that Nike demanded the tiger to delete posts.
This news was first exposed in the famous sports forum of the tiger tiger in China, and in the exposure of last night's scene, CCTV also quoted a lot of Posts and messages from tiger Poul users as evidence of exposure. However, a reveler who did not want to disclose his name told reporters that after 315 of the Party's exposure, Nike unexpectedly found tiger flapping, hoping tiger tiger would "delete posts".
CCTV exposure screenshots
CCTV exposure screenshots
WeChat screenshots from insiders
According to the revelant, while providing channels for chatting and irrigation for many domestic sports users, tiger pads also own a sales system, which provides sales of various brand sporting goods for many sports fans. Of course, Nike is also one of the sports products.
However, after the 315 party exposure, Nike agents found tiger poke responsible for Nike brand related business staff, "they found tiger poking communication, asked if they could delete posts, and asked them to limit the reply to the post content, control user comments."
The person who broke the news said that he was shocked when he heard the news. "I first felt that it was too silly to be able to cover up such a big thing."
At the same time, the person who broke the news also said that at present, tiger pads did not promise to delete relevant posts about Nike's "air cushion" incident.
On the issue of "delete posts", the reporter also contacted the Nike side for the first time, but the other side online customer service said that he could not reply to this matter. He could only record the matter and inform the relevant departments. Meanwhile, customer service also recorded the way of contact of reporters. However, there was no comment on the matter at Nike's reply to reporters at 4 o'clock p.m. today.
Subsequently, the reporter again inquired about this matter, but as of press release, did not receive Nike's relevant response.
Nike reply mail
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Nike still refuses to lose three?
According to the law of the People's Republic of China on the protection of consumers' rights and interests, if an operator provides goods or services with fraudulent conduct, he shall increase the compensation for his losses according to the requirements of consumers, and increase the amount of compensation to three times the price of goods purchased by consumers or the cost of receiving services, and the amount of additional compensation is less than five hundred yuan, which is five hundred yuan.
But Nike did not consider itself fraudulent. In a reply to reporters, Nike said, "in April 2016, Nike sold more than 300 double faults in China to describe its Hyperdunk 2008 FTB footwear products with air cushions.
After finding the problem, we immediately contact consumers to provide refund refund and other solutions, and apologize for the inconvenience and inconvenience to consumers.
Nike is committed to providing consumers with high quality products and services. At the same time, we will cooperate fully with the investigation work of government regulators. "
The issue of compensation is not explained.
According to the world's clothing and shoe net, Nike has sent two statements to its company. In the first statement, Nike said that the problem of CCTV exposure was Nike's "initiative finding problem". The problem was summed up as an error in the air cushion description of Hyperdunk 2008 FTB on its official website.
At the same time, Nike promised to return the product, but the "wonderful work" is also pointed out in Nike's response: "for the consideration of brand concern, we also provide consumers with 25% off coupons (electronic products, special edition products, gift cards) except for Nike's official website purchase of a single product."
Subsequently, Nike also sent second statements to NetEase finance. In this statement, Nike cancelled the previous statement that "for the sake of brand concern", we also provided the consumers who purchased the product with 25% off coupons (electronic products, special edition goods, except for gift cards) and "active discovery" in the Nike official website. They still promised to provide consumers with returns and full refund services, but the Nike side still refused to respond to the three times compensation for consumers' high concern.
More interesting reports, please pay attention to the world clothing shoes and hats net.
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