Focus On "Pformation, Remodeling And Link" 2017 China Underwear Summit Held In Beijing
April 19th afternoon, feast of bright wisdom -
2017 China underwear Summit
At the five floor of Shenzhen Convention and Exhibition Center, the Rhododendron hall was solemnly held. With the theme of "pformation, remodeling and linking", the summit invited guests from all walks of life to focus on the urgent problems that Chinese underwear enterprises need to solve, to understand the new trend of consumption under the new economy and the new mode of retailing, and bring new thinking on Internet thinking to reshape traditional industries.
2017 China underwear Summit
Since its launch in 2013, the China underwear summit has been successfully held for the four time. The summit is dedicated to creating an in-depth sharing platform for underwear people and a smart platform for high quality thinking products.
The China underwear summit is supported by the Ministry of consumer goods industry of the Ministry of industry and information technology, supported by the China Knitting Industry Association and the China National Information Business Center. The Shenzhen International Trade Promotion Committee, Shenzhen investment promotion agency and Shenzhen Guangming New District Administrative Committee jointly sponsor Shenzhen Guangming New Area Economic Service Bureau, Guangdong Textile Association and Shenzhen underwear industry association.
Welcome to Shenzhen, Vice Minister of trade and investment promotion of Shandong Commission for promotion and development
Speech by Cao Tingrui, Ministry of consumer goods industry, Ministry of industry and Commerce
Zhang Xiangrong, deputy director of the economic development center of Guangming New District Management Committee, Shenzhen, promotes the investment environment of Guangming New District
At present, China and the world are in a period of rapid development. Internet, AI, big data and cloud computing are changing the world.
New consumption ecology
The rise of the new retail era, the great changes in the world, the most afraid is that you still motionless, future society, in order to change the strain to have unlimited space.
In the face of the decline of traditional retail, the emergence of new consumption, the popularity of the media and the highlight of the value of big data, Chinese underwear enterprises urgently need to rebuild their consumption connections, reshape traditional industries, and respond to the real needs of consumers in new ways and means.
Speaker: Wang Yao, vice president of China business association and director of China National Business Information Center.
Wang Yao, vice president of the China Federation of Commerce and director of the China National Business Information Center, analyzed the consumption characteristics of the current main consumer groups in China, explained the changing course of Chinese retailers' roles and the reasons behind them, analyzed the current consumption patterns and consumption patterns in China through a large number of authoritative data, and compared the differences between online and offline consumers.
Keynote speaker: Director of China Academy of industry internet research, Li Kepeng, vice president of cool Technology Institute of Technology
Li Kepeng, director of the China Academy of industry internet research and vice president of the cool school of intelligent technology, described the "consumer demand driven mass customization --C2M business ecosystem" as the theme.
Underwear industry
How to realize personalized manufacturing driven by data flow and create a full value chain system from C end to M terminal, and realize customer interaction, intelligent R & D, one-piece production, intelligent logistics, autonomous operation, platform service, and customer demand data to drive the existing internal and external resources of enterprises, so as to meet the needs of consumers quickly and efficiently.
How to do departmental, departmental, self-organizing, strong organization, break the management boundary, and establish a data driven self-organization system.
Keynote speaker: Deputy General Manager and Chief Cultural officer of Han Du Yi she business group, Hu Jindong, senior partner of Han Du Yi she (Wen Guanmu)
Mr. Hu Jindong, deputy general manager and Chief Cultural officer of the electricity supplier group of Han Du Yi house, delivered a keynote speech on the theme of "pformation and Transformation: Rebuilding consumer links". He pointed out that the content of new business civilization has become the core power of sales and brand building, and it is also an important way to link with powder and market, what ways to create content, how to find fans and how to spread accurately.
Han Du Yi house has unveiled the first fan of Tmall history to collect tens of millions of brands with its own practice.
Speaker: founder of vertical collection &CEO Chen Zhaohu
Chen Zhaohu, founder of vertical collection, shared &CEO with "sharing and creating value". He believed that in the new business era, enterprises must create shared value for the society instead of simply pursuing profits.
The real value of vertical mining is to promote the development of shared economy or shared civilization, create a new retail mode and realize the platform ecosystem of sustainable development.
Vertical altruism and shared value will make the whole society more temperature.
Guest speaker: founder of Hangzhou ant Technology Co., Ltd., CEO, head of Tmall supply and marketing, Yu Guan (Luo Wenjun)
CEO Yu Guan, founder and founder of Hangzhou national Jade Technology Co., Ltd., has made a deep interpretation of the new retail practice of the traditional underwear industry. The Chinese traditional underwear industry is entering a period of profound pformation. Pattern innovation, market reorganization, channel evolution, and industrial structure are undergoing tremendous changes and even essential changes.
In the new retail era, freshmen and consumers are changing every day. They are not only new and old but also exploring the future of retailing.
Guest speaker: Wu Rui, general manager of Southern China logistics open business department, Jingdong
Mr. Wu Rui, general manager of Southern China logistics open business department, Jingdong, takes "supply chain management under the integration era" as the theme, analyzes the mode, product and experience advantages of Jingdong logistics, and puts forward solutions to the supply chain problems of Jingdong logistics, such as inventory opening, online and offline integration, and so on.
Keynote speaker: Vice President of former Hui Mei Group, chief operating officer of CEO, founder of geek pioneer and Yang Xunzhong and Xiao Feng,
The vanguard vice president of the former remittance group, the chief operating officer of the Yin Mann, and the founder and CEO of the lingerie lingerie, and Mr. Yang Xunzhong, on the theme of "new retail brand new retail", combine the development of the brand with the development of the Internet brand, look at the development of the inner garment industry, from the brand positioning to the business management and store management, from the online to the channel innovation and the new retail direction, from the digital operation to the content and the brand IP understanding.
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