CAMKIDS Brand 2016 Sports Children'S Clothing Ten Big Brands Fourth

01. Data sources, big database of China Commercial Industry Research Institute

As the leading research and consulting service in China, the world's top 500 designated service providers and China's first big data business data agency have the most authoritative business data.

02, CAMKIDS is in the fourth place. What is the concept?

This ranking is based on offline sales data, and Chinese youth outdoor sports equipment.

Ranked fourth, ranks among Adidas, Nike and other international brands, followed by Anta's proud brand.

As a teenager

The creative brand, CAMKIDS, focuses on creating outdoor and fashion products with both fashion and function for young people. It encourages children to walk out of their homes and go outside, and advocate a healthy and happy lifestyle.

CAMKIDS has been praised and praised by the consumers for its functional design, excellent product quality and perfect after-sales service. It has been appraised as "the typical national quality and integrity benchmark company" and "the national quality trustworthy product".

2016 is the key year for CAMKIDS to achieve breakthroughs. Cross border international prestige is in line with international standards, and the marketing of Wanda cinema is in line with the times. The first TV advertisement "courage" is registered in the prime time of CCTV children's channel. The most important thing is that CAMKIDS has insight into the consumption trend. With the rise of the movement, the fashion sports category has been added to the field of outdoor focus, and the double brand strategy has been launched. The camel logo and the peak mark respectively represent the outdoor fashion category.

Sports category.

The outdoor fashion category is dominated by the existing medium and high end one and second tier market, and now it has nearly more than 1000 sales outlets. The fashion sports category will sink the channel, expand the three or four line market, enhance the competitive advantage and improve the market share of the whole country.

Since its development, CAMKIDS has been exploring and breaking through continuously. It not only provides high-quality products for young children, but also hopes to pmit positive upward lifestyle to parents and children through deepening user experience and sticky users, and building bridges for emotional communication for them.

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