6 Trends Of Outdoor Products Industry In The US

According to the world clothing shoes and hats net, you can see all kinds of outdoor equipment on the exhibition of Salt Lake City Convention Center outdoor products retailer in Salt Lake City, you can see Marmot, Osprey, Columbia, The North Face, and so on.

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This year, the most popular trends in outdoor products industry are:

Trend 1: environmentally friendly products

Every outdoor company seems to be making sustainable environmentally friendly products at the exhibition.

In some cases, they are making shirts, packaging and other products with recycled refuse.

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Parley products are being launched and made from recycled plastic waste from the ocean.

And outdoor equipment.

Cotopaxi, a knapsack and outdoor equipment manufacturer, not only uses a specific percentage of sales to help countries eliminate poverty, but also reuses redundant materials to make products.

These brands are not the only ones that advocate and sell environmentally friendly products.

These brands may have done the same market research, and found that consumers like to buy such products.

Almost all products are sustainable, recyclable or green.

Companies like PrAna claim that until this trend is popular, they have been making sustainable environmentally friendly products.

Judging from the price of most of these outdoor equipment, these products should last for a long time.

The leading enterprises in the outdoor products industry are investing in such products, and they also make consumers do their best to reduce global waste.

Trend 2: outdoor products to comfortable development

Whether it's hiking, camping, canoeing or sitting down to watch a child's soccer match, outdoor products are not just for mountaineering or camping professionals.

Almost every major brand is taking advantage of consumer lifestyles.

Tents, sleeping bags, clothes and other equipment must be bringing home comfort to leisure and hardcore outdoor users.

This part may be because outdoor products are much lighter than before, so Backpackers can bring more equipment, camping families can also put more outdoor products on minivans.

For example, in a six foot tent, you can see double sleeping bags and camping pads, and instant water heating tools. Users can also have a field kitchen, dining room, living room and bedroom. All household comforts can be seen outdoors.

Trend 3: outdoor products can also be used in everyday life, and the appearance is very fashionable.

Outdoor retailers are also producing outdoor products that can be used in daily life.

It is recognized that there are business opportunities for outdoor products that users can use before and after adventure, rather than products that are related to risks themselves.

For example, Kelty, headquartered in Boulder, has designed most of the new products, both high-tech and functional high-end backpacks and camping equipment, and these products can also be used in daily life.

Kelty most of its new equipment combines everyday life to create camping equipment in the city.

Joules, a British garment and rain shoe manufacturer, has set off a wave of rain boots, raincoats and child shoes.

All products are waterproof, and have perfect functions. They are lovely and can be worn everyday.

There are many retailers like this.

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Mountain Khakis outdoor products retailer said it started selling 3 pairs of trousers in 2003, and now it has developed to sell products for women and children. It has over 160 strong and durable fashion casual clothes, which are also designed for riding or mountain climbing.

This is a huge new market for many retailers.

Trend 4: outdoor equipment specially designed for women

The information revealed by major brands at this year's exhibition shows that outdoor equipment specially designed for women is also a hot trend.

At the exhibition, photos of women climbing and sports were almost sold by every retailer, including Cortez, a Colorado based backpacker product manufacturer.

These outdoor equipment design is not only suitable for women, but also designed by women, and has been put on shelves, making it easier for female consumers to do rock climbing, backpacking and canoeing.

Many of the booths are designed for women.

Women's outdoor products are more fashionable than before. They are specially designed for women's physique.

Trend 5: emphasize color and style.

Outdoor equipment can also be used as "Outdoors" equipment, which is also the reason why many retailers' clothing, backpacks, shoes, even tents and other equipment are enhancing the color and pattern design.

Retailers who only made outdoor equipment for science and technology are now trying to produce more women and outdoor equipment suitable for daily life, and make the colors and designs of these products more interesting.

Trend 6: towards multi-functional and technological elements

There are so many brands and products in the market that the function is still "iron rule".

In this year's outdoor retailer exhibition, all products are multi-functional, and the products are doing well.

Knapsack can also be used as a handbag. Any product with less than 7 functions is basically useless.

The competition between retailers is to integrate the best technology into equipment, not only electronic equipment, but also fabric, zipper and design of equipment.

There will be some new things at the exhibition. You will see that these little things sell well, including battery powered kettle, water lamp, diving bags, watches, etc., all of which are multi-functional products.

And many of them have even begun to raise chips.

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