What Are You Waiting For?

In the past new year, Li Xin Tong wanted the knee boots too much.

It looks feminine.

This year is different. She is in love and wants to pick out a pair of silver white shoes for her new year's gift.

This is a 44 yard knee.

The black, the inside material adds the velvet, the shoe toss in the female worker's hand, at first glance, is not different from the ordinary woman's shoes.

In Guangdong province Huidong County Daling Town, a three storey factory, can produce tens of thousands of such large size women's shoes every year.

As the production base of Chinese women's shoes, Huidong county has thousands of large and small ones.

The factory has 80 million pairs of women's shoes from here to all parts of the country.

Li Xintong bought a pair of similar boots on Taobao to participate in the group dance performance of the unit.

At the age of 30, 178 centimeters, 44 yards, the biggest shoe she can buy in the mall is 41 yards.

Men's shoes, sportswear and the last row are always memories of Li Xintong's youth.

Until the first Taobao in 2005, she found a pair of shoes with 44 yards of shoes on the Internet.

"I feel like a woman at last."

Market factors determine 35 - 39 yards of women's shoes input-output ratio is higher, so the big woman shoe market in a long period of time in the blank.

The visible way of filling is foreign trade and men's shoes. In an invisible place, a pair of bended and twisted feet is tantamount to wrapping up the past.

Entrepreneurs in minority sectors smell business opportunities, but they have experienced hardships.

After all the problems of factory closures, supply chain problems and research and development twists and turns were solved, they finally found the place for beautiful feet.

According to the world clothing shoes and hats net, in 2005, "172 lane" sold the first pair of large size shoes on Taobao, the code number was 41.

In 2015, Li Min, the 42 yard T model, founded the women's shoe brand "big sister", both fashionable and beautiful.

Today, Tmall shop sells about 10000000 of its annual sales and doubles its sales of 172 alleys.

The seller of big shoe seems to have given away famine and ushered in a comfortable life.

Li Xintong's history of blood and tears finally went away.

When she bought the first pair of women's shoes on Taobao, her love for shoes became so unmanageable that she became a "hoarding shoes control": in 12 years, she bought 279 pairs of shoes in the 172 lane of the big shoe shop, Tmall shop, and filled 2 shoe cabinets and balconies at home.

Their feet were stretched and their shoes were just a little late.

I told the teacher: too big a foot to buy little white shoes.

When he first learned Taobao, Li Xin Tong could turn from first pages to more than 100th pages.

She skillfully input key words "women's shoes", "big code", "show small feet", "every day turned, there was no money at that time, just want to see."

The tall and southerners in the north often wear pinches and dragging in summer.

They are not big and big.

Therefore, more and more women appear in large yards to promote the development of large size clothing and big size underwear brands, but big size shoes are rare.

Li Xintong is a Xuzhou native in Jiangsu. When he was in grade four, he needed 40 yards of shoes.

At that time, buying clothes and buying shoes were all arranged by parents.

Among them, a pair of neutral Khaki shoes is the favorite of her boyhood.

I remember once there was a radio competition in school. In order to dress uniform, the teacher asked everyone to wear school uniform and small white shoes.

"The teacher asked you if you were ready, only I raised my hand and said I could not buy it."

Li Xintong laughed awkwardly. "I answered in front of the class," my feet are too big. "

The big feet, which are nowhere to be placed, are like a bony vine that coils freely around adolescence.

In 2005, Li Xintong, a freshman in freshman year, bought his first pair of shoes in the 172 lane of Taobao shop.

This is a pair of black single shoes, low heel, round head, lacquer skin, 44 yards, the price is 90 yuan, "super happy".

The shoes on the balcony are just the tip of the iceberg.

After that, Li Xintong became a loyal fan of "172 Alleys".

Because she had tasted no pain, she gradually developed the habit of hoarding shoes. In 12 years, she bought 279 pairs of shoes in this shop.

"Because I have the right women's shoes to match my clothes.

A woman's feeling. "

Uncle became a woman shoe model.

Lai Jinhong put on the slope and pointed shoes, walked around the camera and stamped his feet.

In just 2 minutes of live video, he skillfully changed 5 pairs of 45 yards of new winter shoes, humorous look and serious T steps, people can't help laughing.

He is the boss of "172 Alleys" and the model of women's shoes in this shop.

"Big shoe mold is too hard to find, only" wronged "yourself.

"172 lane" is the first batch of shops selling large size women's shoes on Taobao.

Lai Jinhong, founder of Yilan, Taiwan, has just started selling women's shoes as a simple mode of selling goods from stalls.

During the period, guests often ask for big size shoes. "I once ran a wholesale market for a pair of 41 yards of women's shoes in Guangzhou."

Lai Jinhong thinks that the market prospect of big size women's shoes is huge. In 2006, she began to develop large size women's shoes.

Although business opportunities are huge, the supply chain problem is very serious.

Big size women's shoes and ordinary shoes are not the same as the shoe last, and their production methods are different. So we need to segment the mold production, but the market demand of 40 to 45 yards may be only 35 percent to 39 yards.

That is to say, at the same cost, the return of large size women's shoes is less than that of ordinary yards.

Foreign factories do not pick up small bills, and ordinary factories feel at a loss. Even if Huidong, which is known as the production base of Chinese women's shoes, Lai Jin Hong can't find a suitable factory.

In 2008, Lai Jin Hong set up a shoemaking factory to supply the "172 Alleys".

By 2010, the factory had lost about 2000000.

At this time, Li Xintong realized that the styles he bought were getting smaller.

Therefore, as long as the "172 lane" on the new model, she always orders, buy in bulk.

One summer, she can buy more than 10 pairs of sandals.

"At last, I know why others don't want to make big size shoes."

Lai Jin Hong has shut down his factory to find cooperation in the foundries and devote more energy to shoes and materials.

As a result of the foot type, the weight reason, compares with the common code, the big code shoe's shoe surface tension, the force point, the sole bearing capacity and so on all has the change.

Like "172 alley", the average height of guests is over 170 centimeters, and the weight is above 150 Jin, so the thickness of sole is about 3 centimeters higher than the common code.

In style, round heads are more suitable than pointed ones, and single shoes are more popular than high heels.

In 2012, Li Xintong was pulled down to the 172 lane group.

The group is divided into codes to discuss the styles, opinions and comfort of new shoes.

"Once I dreamt that I was trying shoes in the 172 lane, and shoes on the floor and on the rack were waking up."

When winter comes, she still wears those Black Knee Boots.

What does T model wear?

Now, the famine age of "wearing shoes is good" has passed, and the beauty of Bigfoot is adding more interpretations.

In 2015, Li Min, who was 175 centimeters tall and used to be a T model, founded the big shoe brand "big sister" in Guangzhou.

"I was also laughed at by a bunch of girlfriends: how can you change clothes every day instead of changing shoes?" even though she can often touch foreign women's shoes, she can't find any pair of comfortable shoes.

Li Min is broadcasting live.

The model can't even buy shoes? Li Min's feet are 42 yards, and she has bought shoes from 500 yuan to 15 thousand yuan. "Beautiful and steady high-heeled shoes are really rare."

Because of professional reasons, models often wear high heels and often do not fit.

Most of their feet are bent in front of their toes and are squeezed and deformed.

After retiring from the model industry, Li Min started his own business.

Li Min collects tens of thousands of foot data according to China's craft shoes manufacturing industry standard and European and American standards, and decides to use 42 yards as the master mold, that is, 42 yards as the basic code to enlarge, reduce and customize the shoe last. The sole is embedded in the Italy steel core to ensure the hardness and density, so as to achieve the effect of stable feet.

Shape design is more fashionable.

"I have a Japanese model friend, and the shoe cabinet is all the world's top brands.

This year, I brought a pair of shoes to her. She came back and forth on the spot for more than 10 times and couldn't stop.

At present, 65% of the shops are flat shoes, 30% are small medium heeled shoes, 5% are high-heeled shoes, and the number is 38 to 44 yards.

As a mother, Li Min knew that after the birth of a child, the skeleton would grow up. 38 or 39 yards of women were the most likely to become 40 yards.

What about 45 yards and 46 yards of women? Once, a mother asked "big sister" Tmall shop, saying that her daughter was 188 centimeters and 46 yards, and was about 18 years old. She had a piano performance at the ceremony, but she didn't have the right shoes.

Li Min knew that he had customized a pair of black leather shoes with a height of 6.5 centimeters to each other.

"The girl wore a feeling of wanting to cry," and mother left a message in the shop.

Now, "big sister" provides customized services, plus a certain amount of customization costs.

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Beautiful feet

Like Li Min, Li Xintong likes to wear high heels.

When she was playing in Tianjin in 2011, she wore a pair of sandals and sandals. Last year, she went to Zhoushan wearing a pair of 9 centimeter thick heels.

It has been 5 years since she accompanied her longest pair of high-heeled shoes.

The big shoe market is getting wider and wider by these beautiful feet.

"172 lane" factory owner told reporters, like them do big yards shoes factory in Huidong Daling town more than 20, business more and more.

Li Min wore his own shoes, and his bent toes were stretched. Lai Jin Hong still could not find the big code models, but the customers trusted his feet to try out the shoes. Li Xintong was not able to pick up his eyes now, and felt that the 172 alleys had raised their feet.

In the movie "beautiful big foot", Zhang Meili, a rural teacher Ni Ping plays, wears a pair of 43 yards of old leather shoes. She has always felt that her life is not very successful and she tries her best to get her children to receive good education.

The dry skin and the gray clothes are the same beautiful soul as her name.

More interesting reports, please pay attention to the world clothing shoes and hats net.