Thailand Bonback Black Chicken Bird's Nest Enters China
Thailand Bonback black chicken bird's nest enters China
In recent years, Thailand tourism has been increasing in China. According to the Thailand tourism board, there will be more than 10 million tourists to China in 2018. At the same time, Thailand's instant bird's nest has also become a must buy Specialty for Chinese tourists to Thailand. Among them, Bonback bird's nest, which is from southern Thailand, is the most popular. Bird's nest is famous for its excellent health care and medical efficacy and high nutritional value. But China does not lack the bird's nest brand. Why did the brand name "Bonback", the famous instant bird's nest brand, come from Thailand?
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Bonback bird's nest is sold all over the world.
As a world famous bird's nest producer and distributor, Thailand bird's nest brand Bonback was founded in 1981, and is one of Thailand's existing brand of bird's nest. The founder, Mr. kachain, won the Royal chef's honor in Thailand in 1920, and then created the largest bird's nest factory in Thailand. Bonback has a large number of sub brands including silky chicken essence, stewed chicken soup, bird's nest, herb and other kinds of healthy fruit juices and soft drinks (OEM).
Bonback as the leader of Thailand bird's nest brand, Yu Xiao, a local household in Thailand, is highly praised by Thailand consumers for its high quality. At present, Bonback cooperates with many international front-line bird's nest brand cooperation to become the first bird's nest factory in Thailand, and has been awarded the OTOP5 star brand bird's nest production approved by the Ministry of Commerce of Thailand.
Bonback, in line with the idea of "people-oriented, quality first, customer first", from bird's nest collection to processing, from finished products to packaging, is strictly controlled in every detail. The highest production standard in Thailand is required, and finally it has been recognized internationally. It is reported that Bonback's bird's nest is also exported to China, Singapore, Taiwan, Japan, Canada, the United States and other countries and regions to meet the different needs of consumers.
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Bonback instant bird's nest is loved by domestic consumers.
Since the outbreak of bird's nest sales in China, domestic consumers began to have a strong desire to purchase this traditional tonic. At present, the bird's nest brand of fish is mixed in the market, and the situation of domestic bird's nest producers is inferior.
However, Bonback, as Thailand's time-honored brand of bird's nest, has been ploughing in the international market for nearly 40 years. It has established a strong consumer group and accumulated a certain degree of brand awareness. In order to solve the problem of traditional bird's nest processing, Bonback developed a new bird's nest product - instant chicken bird's nest. This instant bird's nest is characterized by no pick, no bubble, no wash and no stew, which is ready to eat, so as to meet the needs of current consumption upgrading.
In addition, Bonback recently introduced its "black chicken" instant bird's nest into China through cross-border business. It has attracted the attention of many consumers in the country, and has more than 2 times the product characteristics of other bird's nest, which has quickly won the position in the instant bird's nest market. It is understood that the current Bonback business in the domestic mainly on Tmall, consumers from all over the country mainly on Tmall's overseas flagship store to buy Bonback instant bird's nest. To meet the needs of domestic consumers, Bonback is also selling its instant bird's nest on the platform of Jingdong, NetEase, koala and Xiao Hong.
The raw material of Bonback Wuji instant bird's nest is from the three largest island Dong Yan producing area in southern Thailand, which belongs to the natural island bird's nest. As we all know, the quality of bird's nest in southern Thailand is excellent, because the petrel here only eats natural pollution-free seaweed and plants or insects on the island. Moreover, there are abundant mineral resources in the southern part of Thailand, and the natural swallow swallow nest is allowed only 2 times a year. Therefore, the production of island bird's nest in southern Thailand does not exceed 50 tons a year, and the price is more than five times that of the house swallow.
Moreover, because of the high quality requirements of Bonback for bird's nest, the bird's nest from Bonback is fine and dense, with a little fine fur inside the calyx, and a fine finely slender horn. There are less internal capsular, and the average size of the bird's nest can be 6 to 12 times after soaking. Moreover, Bonback insisted on picking up the whole intact calyx by hand, so the white cider was dry and slippery. The bubble calyx, with sugar and stewed vacuum filling, tastes smooth and sweet, and has high nutritional value.
At present, the Bonback black chicken instant bird's nest has become the brand of dark horse that can not be ignored in China.
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