Light Textile City North Market: Improve The Industrial Chain, And Continue To Thrive In Market Pactions.
Since its opening in 1994, the development of China's Textile City North market has been described as "stable". However, it has gradually become a market for printing, tweed, plaid and curtain accessories.
China Textile City
One of the most stable trading markets and the most stable traders.
For business operators, the steady development of business is undoubtedly the most important. In the past two years, textile operators have been innovating the fabric management mode, creating brands and doing business.
market
A stable trading platform is a powerful shot for the development of "going global".
In addition to good product quality, high quality businesses, loyal buyers and strong market brand support, the traditional management concept of the north market has gradually changed to a meticulous, scientific and efficient service concept.
"Management of integrity and civilized management of business operators" is an innovative measure based on the accumulation of experience in the management of the north market. Since its full operation, it has achieved good results.
Hengsheng Textile: simple and not simple, create dyed fabrics with effort.
Zhejiang Hengsheng Textile Co., Ltd., as a company that has been stationed in the north market for ten years, has won the praise and trust of customers from all over the world by virtue of sincerity, diligently and innovative spirit.
Over the years, the company has been improving its sales and expanding its market scale through its perfect sales network.
At present,
Hengsheng textile
The products have been sold well in more than 20 countries and regions such as Southeast Asia, Central Europe and the United States.
Hengsheng textile
Main types of grid color series
Woven fabric
These fabrics look almost the same, but careful observation shows that every pattern is knowledgeable, whether in pattern design or color matching.
"Our flagship Scotland lattice is an interpretation of classics, which is based on brown and white patterns, which are made up of squares to cover the whole cloth, giving people simple and elegant visual experience.
In addition, we will carry out different colors blending and flower design according to the sex, age difference and the season of fabric sales.
Wang Jiayi, the head of the store, said.
According to the introduction, Hengsheng textile's annual turnover has shown a steady rise. Among them, the market performance of the north market has accounted for a large proportion.
Wang Jiayi believes that the reason why the company can change seemingly small lattice fabric into "never too late" classics, all stems from Hengsheng textile for many years to take root.
market
And keeping pace with the times.
"Running a company is like fighting a protracted war. If we want to maintain steady development, we can not do without continuous innovation and in-depth exploration in the field of industry.
Since I entered the company, every meeting I have attended emphasizes the importance of innovation, whether it is product production, sales mode or after sales service, which is deeply rooted in the hearts of every Hengsheng.
Wang Jiayi said.
It is precisely under the guidance of such corporate culture and philosophy that Hengsheng textile pays special attention to the innovation of all links.
On the innovation of flower pattern, the company set up R&D department and set up a professional design team, providing more than one hundred new products every year, with fashionable fashion color and different post-processing styles, forming thousands of single product innovations every year.
In terms of equipment technology innovation, Hengsheng textile is spending heavily on the introduction of Italy automatic winder, and the construction of new product research and development base, intensify technological pformation, adjust the production process and configuration, and add new spinning production capabilities such as color spinning and compact spinning.
In addition, with the rise of "Internet +", Hengsheng textile in the market department in the establishment of an online offline sales team, from many aspects of the innovation to the end.
Silkworm and bast industry: Based on the market, combine cotton and linen with fashion.
When leisure becomes an attitude of life, cotton and linen garments gradually enter into the sight of people and begin to lead a brand new trend of urban leisure.
Yin Bo Ma Co., Ltd. main business
Pure flax
All kinds of cotton and linen fabrics, such as pure ramie, linen and cotton, have been a store with nearly ten years of friendship with the north market.
According to general manager Chen Yanpeng, Yin Pu silk industry has established a cooperative relationship with the famous clothing brands such as jmba men's clothing, Hai Lan's home and Qipai.
"At the beginning of the establishment of the silkworm and bast industry, on the one hand, we visited a number of peer enterprises to understand the collection of industry dynamics; on the other hand, we opened up links between the upstream and downstream ideas, and sought innovative points in fabric design and production from the perspective of downstream garment enterprises, so as to grasp the real needs of consumers at present."
Chen Yanpeng said.
Adequate thinking and preparation led to a few years after the establishment of the silkworm and silk industry, and explored the path suitable for its own development.
The company no longer adopts the traditional mode of postnatal sale, but walks the customized route, and processes and produces corresponding fabrics according to the needs of customers.
This practice not only avoids the hoarding of products, but also meets the needs of customers to the greatest extent, and ultimately presents a diversity and fashion sense.
Fabric
。
It is worth mentioning that the fabric of silkworm and bast fiber is processed by pure cotton and hemp plant fiber, and different colors are produced according to different types in the dyeing process, so that consumers can not only wear a simple garment but also a unique ancient quality.
In recent years, the words "Internet +" and "self media +" have been constantly upgrading the textile people's business philosophy, which represents the integration and development of two and more than two things. It is a new form of social and economic development.
Multidimensional operation is also a feature of the silk industry. At present, the store has put into operation the new media platform of the silkworm and hemp industry, through more original articles and small video sharing, so that more people can understand cotton and linen fabrics, and love this simple and simple way of life.
Chen Yanpeng said that the silkworm and silk industry will also carry out the consumption experience of raw materials collection and dyeing processing of DIY cotton and hemp products in the future based on fabric production and operation, and ultimately realize the new mode of "business +".
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