UNIQLO Signed Tennis Superstar Federer, Who Said He Wanted To Take Part In More Designs.

In July this year, Uniqlo, the fast fashion giant of Japan, signed Roger Federer, a tennis giant, sparking global concern.

Recently, after becoming the new global brand ambassador of UNIQLO, Federer went to Japan for the first time to meet with Ryui Masa, founder of UNIQLO, and revealed to the media more stories behind the cooperation with UNIQLO.

Ryui Masa's trust is the key to the ten year contract.

Federer revealed that the reason why he ended his contract with Nike 20 and turned to UNIQLO is that UNIQLO promised him that when he finished his career, UNIQLO would still be with us for a long time.

The duration of cooperation with UNIQLO is 10 years, and the total value of the contract is estimated to be US $300 million (US $30 million / year).

Federer's contract with Nike was valued at $10 million / year.

Federer said that the founder and CEO Liu Chi Cheng of UNIQLO and the trust of John Jay, the global creative director of fast retailing group of UNIQLO parent company, were the key factors contributing to the bilateral cooperation.

Federer said, "John Jay is in New York. I was in New York and had an activity. He told me that I would retire from tennis one day, but I would not quit life."

"Life is always going on, and UNIQLO and Mr. Ryui trust me very much. Although I am near the end of my career, they still believe that I am very important to the brand."

Expect more participation in design

Federer, 37, has 20 Grand Slam titles.

Announced in July this year.

After the new global ambassador, the giant star wears UNIQLO brand.

The Wimbledon tennis tournament.

The costume was designed by UNIQLO Paris R&D center, led by Christophe Lemaire, UNIQLO, and Federer herself contributed.

He said he looked forward to participating in more design work in the future.

At a news conference in Tokyo on Tuesday, Federer said, "I like details and I like to try new things. I look forward to working with Christophe Lemaire and all designers to see what kind of energy we can bring to UNIQLO's clothing, because I want to devote as much energy to it as possible.

Work related to materials. "

Cooperation between the two sides will also involve charity.

Federer said that no matter when he retired,

The ten year contract will help him to move beyond tennis.

This trip to Japan, he also personally met with Ryui Masa for the first time and exchanged with UNIQLO staff during the visit.

One of Federer's goals after retirement is to develop charity work through his foundation and give poor children strength through education.

He said UNIQLO shared a common vision with him.

"Some people can't go to school, even if they want to. Some people have gone to school but have not received quality education, so this is where the Roger Federer Foundation (Roger Federer Foundation) tries to play its role in South Africa."

He said.

South Africa is the birthplace of Federer's mother.

Ryui Masashiya stressed the contribution of Federer and his foundation to social and humanitarian activities, and said that cooperation between UNIQLO and Federer also included charity, but did not disclose details.

UNIQLO said it will hold an exhibition match in Japan next year, when Federer will also attend.

Although the details of the game have yet to be determined, Federer said he is playing tennis.

And the improvement of awareness in Asia.