Dry Goods Are Full And Speak Only Of Works: Xu Mingmei, Designer Of Red Show MAY HSU.
If fashion week is a nine year compulsory education, MAY HSU is the top student who can walk with the wind in the grade corridor. In the past four years, we have been striving to get ahead and unite with our classmates. Also done on the D2C platform BEST-SELLING DESIGNER, has become a parent's mouth where all good "other people's children."
This outstanding "other people's family" four "Deng" fashion week And presented 2019 spring and summer show RE-THINK, led the strike to reconsider the significance of wearing.
RUNWAY winds and clouds
MAY HSU will be new. visual angle It is a new and independent city. Female sex Self confidence style.
In a favorite city, every step seems to have been filled with feedback from the city, and every step is electrified. In this mood, MAY HSU mixed the sequins and tassels into the sports wind, dancing with the pace on the street.
Who can say that Gu Fang can't give himself a reward? Gu Gu does not need to feel sorry for himself. He walks alone in the city and sees himself in the mirror before going through the French window. His eyes are bright, and his heart can only admire "this man is dressed beautifully!" Everyone should love himself, no matter whether someone is concerned or not, and keep it beautiful all the time.
details
The publicity inside is very suitable for the current multiple identities of workplace women, and the last one is the office with clear thinking HANDLE five or six CASE OL. The next second is the DISCO GIRL of the gold lock card in the nightclub.
The models with black colors, and the wind walking models, do not look good. All over the body were emitting a coolness.
Last time I loved my LOGO so much, I thought it was the top tier players in the last century. The recent resurgence of "old flower wind" is not small.
"Small area large LOGO, large area small LOGO" is probably the purpose of this design. All kinds of half skirts are also a must for spring and summer.
Scene atmosphere
Classic black and white main colors, using a new perspective to scan every corner of the city, the show is filled with flowing lines.
The shiny silver and black gauze made a low-key luxury dress, and the surprise was a match that was lightweight but not tired.
Seemingly random collocation, but is full of self-confidence of the aura, wantonly mix and restructure Deconstruction - "I am style."
Background secret
The sales champion that can be bought as a platform is not without reason, full of design but can be dressed like this.
Full screen is full of effortless fashion sense.
Guan Xuan! The background of this brand is contracted by a bunch of fashionable young ladies.
I heard that this brand is to teach you how to behave. Although clothes are worn from a young age, you can still wear them now. Top students are rebellious and full of highlights.
The brand blended the sequins and fringes into the sports wind, the flashing scales and the beating ornaments, integrating the fashionable unruly attitude into the design.
Brand introduction
MAY HSU is the latest brand name launched by designer Xu Mingmei, aiming at the independence, intellectuality and dislike of modern talent girl. In 2014, Paris clothing exhibition was well received, and 2016 officially launched in China. The creation of the brand originated from designer Xu Mingmei's love for fashion literature and travel, so that clothing can become the carrier of art and beauty, so that wearers can ride comfortably in the magic carpet and walk through the Universal City leisurely, achieving balance, slowing down and looking at each other, thus creating a common sense of art, so that I can enjoy it with my heart.
DRESS UP AND DOWN. in the fashion week of 2017, the brand is like a singing poet, who can escape the shackles of the world in a soft way.
In the spring and summer of 2018, she took the poems in her heart and brought T station to the distant place and created another image of "city chivalrous woman".
Q: what will be the future of May Hsu brand?
The brand of A:May Hsu has developed steadily in Europe, and May Hsu is expected to have direct outlets in Shanghai in the future. At present, efforts are being made to prepare for it. We hope that our windows can also attract the attention of passers-by, so that they can stop and enjoy them.
Q: what do you think? May Hsu What is the difference between this brand of women's clothing and other domestic fashion women's brands?
A: Now many domestic brand clothing is also very high quality and beautiful. The May Hsu brand is inspired by the inspiration that I travel in various cities, and because traveling frequently, so often a piece of clothing will have many different ways to dress. On different occasions, a piece of clothing can wear different feelings. If I wear more clothes, I can bring a suitcase like a wardrobe. A dress pursues not only good-looking, but also many kinds of good-looking.
Q: what do you think is the biggest difficulty in the design process? What is the biggest gain?
It is the biggest difficulty for A: to choose the abandoned design units and details from the numerous trends or inspirations, especially the good ones. And the greatest gain is of course the satisfaction of the heart. When the idea of the heart is created through the brush, and finally the clothes are produced, this step is like giving birth to their children. The clothes are nice and can attract me. It means that this is a successful creation, and when this dress is put on the body, it will give me a great sense of achievement.
What kind of group is Q: after 90? What do you think they are different from other people?
A: is now a group of open minded and energetic people compared with other groups in the 1990s. And because of the more information we receive in the era of information explosion, the ability of eye screening is more rapid and rigorous. In order to catch their eyes, our brand style must resonate with them, and my mindset must always be young.
Q: you have invested a lot of effort in every detail of the brand. To you, what do you think is the core of brand DNA?
The core of A: brand DNA is to let everyone know that they must love themselves well through a series of works. Only by loving themselves can they maintain their positive energy and maintain their beauty every day, whether traveling or going to the next market to buy vegetables. Only in this way can we face every day with energy and happiness.
Q: can you talk about your usual dressing style? What are the recommended products in the season?
A: usually wears T-shirts, broken jeans, white shirts, black trousers, or half skirts, and a simple coat to travel to all kinds of places in big cities. This season's recommended single product is shirt, whether long or short version is easy to match.
Q: Nowadays, the loyalty of young people to brands is not high. How do they always attract their attention?
A:, as always said, always stays young and keeps learning to catch the eyes of young people.
Q: what does the last relative support brand friends say?
A:, of course, would like to express our thanks to those who support our brand. After all, we can appreciate it until we create it. Just like a big river, we must have many streams to support it, and it will not dry up! Thank you very much indeed, and our brand will also live up to them in the future! (Wen / Xu Fengli)
Xu Mingmei, designer of red show MAY HSU
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