2018 In The Second Half Of The Year, Orders And Profits Will Be Reduced By 2019. Will The Home Textile Market Be Good?
With the continuous improvement of the economic level, people pay more and more attention to the creation of home atmosphere, and consumers have higher requirements for the fabric, style, pattern and quality of home textiles. In recent years, China's home textile industry has developed vigorously and has become one of the fastest growing industries in the textile industry.
The textile industry in 2018 can be described as "not peaceful" in three words. Raw materials skyrocketed and plummeted. Environmental monitoring should not be slackened for a moment, so that every cloth boss is careful and careful. So, what is the situation in home textiles?
The second half of this year is not as good as the first half of the year.
Suzhou silver brocade Textile Co., Ltd. is a domestic and foreign trade enterprise mainly engaged in curtain fabrics, shading cloth and other home textile fabrics. Zhang Junzhe, head of the company, said: "business in the second half of this year is worse than that in the first half of the year, and the profit is less in the second half of the year." At the same time, Mr. Wu, who is responsible for the textile industry of textile and textile company, said that the order in the second half of this year is not very good, and profits are also falling.
Generally speaking, whether it is domestic trade enterprises or foreign trade enterprises, they all say that this year's home textile market is not as good as the first half of the second half of the year, and profits are also in the downward path.
So, what causes the reduction of orders and profits in the second half of this year?
1. raw materials skyrocketed
2018 is a year of raw material fluctuations. Raw material prices rose steadily in the first half of the year. In August, PTA rose sharply, and polyester also rose sharply. However, the price of fabrics did not go up, making most of the fabric business profits sharply compressed, and even a collective stop production protest. The surge of polyester also made this year's "golden nine silver ten" become "copper nine iron ten".
Mr. Chen of Wujiang golden sun textile mill said: "the reason for the shrinkage of profits in the second half of the year is mainly due to frequent fluctuations in raw materials." Zhu Hailong, manager of Xingda textile mill in Wujiang, also complained: "the profit of the second half of the year is very low, because the finished products can't go up, but all aspects of production are going up."
On the whole, raw materials this year have been on the rise from the beginning of September to the beginning of October, and they began to plummet again.
2. Sino US relations are uncertain.
Our country has always been a major exporter of textile products, and the key export market is mainly dependent on the United States, the European Union and Japan. More importantly, these 3 countries and regions occupy almost 52% of the total export volume of home textiles in China. This year's Sino US relationship is complex and changeable, and it also affects the export of home textiles.
Wujiang second time home textile finishing Co., Ltd. is mainly based on foreign trade. Zhong Ting, the head of the company, said: "the reduction of orders is more affected by Sino US trade. American customers used to stabilize their monthly orders. Now they are turning over the list, but the volume is reduced. The previous one is 10 thousand meters, and now a list is 5 kilometers." Qian Jianxing, manager of Wujiang man Jiang Hong Textile Co., Ltd., also said that the impact of Sino US relations made it more difficult for enterprises to take orders and quotations.
Fortunately, both China and the United States have released a lot of good signals, and trade frictions between China and the United States are easing. Maybe next year's foreign trade will improve.
3. environmental supervision
In recent years, environmental protection has been raging in full swing. Due to environmental impact, the capacity of printing and dyeing and coating industry has been greatly restricted. The home textile industry is also deeply affected.
Zhu Hailong, a jet weaving mill in Xingda, Wujiang, said: "under the influence of environmental protection," opening three stops one "has a greater impact on production capacity. The reduction of production capacity has a certain impact on the order of enterprises, mainly due to the extension of delivery time, resulting in many customers unable to accept, the order cancelled or transferred. This is also a common phenomenon.
In general, the soaring and slumping of raw materials, Sino US relations and environmental supervision all have a certain impact on the home textile industry, whether domestic or foreign trade. Now that it has reached the end of the year, everyone is ready to clear up the stock, collect money back and so on, and wait for the new year. How about the return of home textiles?
Customers' repayment is slower.
Qian Jianxing, manager of Wujiang man Jiang Hong Textile Co. Ltd. complained to the author that this year's withdrawal was not satisfactory because the demand for terminals was relatively weak, so the customers' repayment was slow, which led to the fact that our money collection situation was not as good as that of the same period last year. Now most of them are in more than 2 months, and old customers have longer ones. This is the biggest pressure we are facing now.
Suzhou silver brocade textile Zhang Junzhe also indicated that the repayment also follows the market, the market is bad, the repayment money is also relatively slow. Overall, this year's market dragged down, the customer's repayment is not very good, the account period is about two months. At present, cloth boss's pressure is mainly in the money back and stock.
Will the home textile market be good in 2019?
Nowadays, the external environment fluctuates greatly, and the looms that have been transferred are multiplying. The cake of home textile fabrics is already oversupplied. There are market participants who predict that the capacity of the Midwest will break out next year.
Zhang Junzhe of Suzhou silver brocade Textile Co., Ltd. said that the influence of the external environment on us is mainly that it is difficult to recruit workers, and skilled workers have returned to their homes. Qian Jianxing of Wujiang man Jiang Hong Textile Co., Ltd. is also pessimistic. He thinks that the impact of the external looms on the local market is still great. In that case, what will happen next year? What other factors will affect the market next year?
Mr. Wu of Wujiang Textile Co., Ltd. is more optimistic. He said that home textiles should be fine and not much changed because demand is certain. Mainly inventory, raw materials affect next year's market.
Zhong Ting, a second time home textile finishing company in Wujiang, is not optimistic about the market next year, he said. Now the pressure of environmental protection is so great that enterprises have higher requirements. Besides, the macro environment is not very good, and the demand is weak. Next year's orders are not very easy to say. And by the textile cycle, three of the three, now the peak has passed, began to show downward trend.
[editor's note] from the boss's words, we can see that the capacity, raw materials, Sino US trade environment, environmental protection and the overall macro environment in the Midwest will have a certain impact on the next year's home textile industry. But at the moment, we can only take one step at a glance. What enterprises need to do is to improve the quality and added value of products, so that we can win by quality.
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