Hahwang Namishito Won The Eighth Top Ten Hot Women'S Clothing Brands In 2018.
2018 has passed, hosted by China clothing network, and the 2018 apparel network ceremony hosted by China apparel network and one service network has come to a close.
5 consecutive days of tense voting, the major apparel brands ranking ups and downs, it is impenetrable.
Finally, in December 28th, the results of the voting were announced, and the top ten brands of "ten hot women's clothing brands in 2018" and "ten popular men's clothing brands of 2018" were settled.
Bosideng ranked 5826 in the 2018 hot ten women's clothing brand eighth.
Bosideng group was founded in 1976, including 11 farmers, including Gao Dekang, the founder of Bosideng brand, from scratch. At present, the company has six major production bases in the country, with 20000 employees.
The brand of the group's down garments includes Bosideng, snow flying and ice cream. The market share of the brand combination market has occupied half of the domestic down garment market for many years. Of them, Bosideng brand down clothing has been leading the country for 23 consecutive years (1995-2017 years), and its brand value ranks first in the industry for three consecutive years.
Bosideng has nearly 4000 retail outlets in the Chinese market, and its products are exported to 72 countries and regions in the United States, France and Italy.
Since 2018, Bosideng has focused on down garment business, upgraded its brand competition strategy, upgraded its brand positioning around the "global hot down eider" experts, upgraded brand names, products, channels and other aspects, promoted the core competitiveness of the brand, and guided the brand pformation to upgrade the enterprise, becoming the world's 7 billion 500 million consumer's down jacket brand.
Bosideng represented the clothing industry in the "CCTV national brand plan" and released a fashion show in New York fashion week.
On the basis of focusing on the core down garment business, Bosideng group is also actively looking for opportunities to acquire the brand of non down garment brand with great development potential and good reputation.
At present, the group's non feather clothing brands include: Jesse dress, bang Bao dress, corleano dress, Ke Luoba dress, and Sam met.
Bosideng group has actively implemented brand development strategy, and has many honors such as "China's world famous brand", "China Industry Award", "National Quality Award", "China's textile and clothing leading brand" and so on.
In the future, the group will continue to focus on the core business of the down jacket, take the brand building as the core, upgrade products and channels, and strive to become the most respected functional clothing group in the world.
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