FOLLI FOLLIE Announces Its March Into Adult Fashion Clothing, Underwear And Home Furnishing Industry
In January 24, 2019, the international light luxury brand FOLLIFOLLIE was invited to take part in the 2018 International Children's fashion week and the new Silk Road annual fashion festival held by New Silk Road in Kunming, at the Howard Johnson Kokusai Hotel in the flower city of Shanghai.
FOLLIFOLLIE, as the pioneer and leader of the international lightweight luxury brand, cooperates with China's New Silk Road group. FOLLIFOLLIE jewelry, men's wear, women's wear, children's wear, underwear, scarves and new Silk Road's male model, beauty and miss world cooperation will surely be an extraordinary international feast.
Founded in 1989, the new Silk Road Group is an internationally renowned model organization established by China in its early and large scale and always in the leading position in the fashion industry. It has successfully selected and trained international models such as Qu Ying, Hu Bing, Marry Ma, Xie Dongna, Rhododendron, Jiang Peilin, Liu Wen, Yu Na, and so on, and introduced miss world into China, known as "the cradle of China's famous model" and "the flyover to the world".
FOLLIFOLLIE in China, has always been the trend of the landmark brand, leading accessories, children's clothing, family dress, scarves, advanced customization, etc., has been loved by Chinese consumers. Among the many VIP in China, especially after 85, the parents of post-90s propose not only to wear FOLLIFOLLIE's parentage, children's clothing, scarves, shoes and hats and accessories, but also to buy FOLLIFOLLIE design style bra, thermal underwear and household clothes, which will be fashionable and comfortable, and will add a touch of self-confidence.
In this fashion week, FOLLIFOLLIE released the trend of international luxury brand in spring and summer of 2019/2020. Among them, a series of themes is "tide change". Xie Shengsheng, President and creative director of FOLLIFOLLIE brand, said that the design of "tidal wave" was inspired by Chinese quintessence culture Peking Opera (Facebook). The cartoon character of FOLLIFOLLIE is the seven weird fruit (seven fruit components). The designers create with bold imagination, combine the images of seven fruits with Chinese Facebook, and skillfully use the international fashionable colors and facial makeup painting techniques to present them perfectly, giving you a unique expression of light extravagant culture.
The second series is LOGO graffiti art, using FOLLIFOLLIE's LOGO English letter, combined with the brand's DNA orange, through Chinese hand-painted art and stroke techniques, outlines lines and patterns, with large letter patterns, and enhances the casual hip hop street style. The main hits are loose edition, Shang Shushi, and the trend of the day.
The third series is the FOLLIFOLLIE black gold series, from punk to new romanticism, highlighting Street players to fashion celebrities and stars. As a landmark brand of the trend of light luxury, FOLLIFOLLIE has witnessed the changes of all the above international trends, and has inherited the black gold series with a firm spirit. Together with the pace of FOLLIFOLLIE, it is incarnated with cool, black, gold, luxurious, and unfading cool black display, which belongs to your confidence.
Xie Shengsheng, FOLLIFOLLIE brand CEO and creative director, attended the 2018 China new thinking International Children's fashion week and the annual ceremony of Chinese children's models. When interviewed by the national media, she said: FOLLIFOLLIE brand has gained high recognition in China market and the love of consumers. The light luxury culture has been integrated, interactive and rooted among Chinese consumers. We are constantly pursuing perfection to meet the needs of Chinese and global consumers for FOLLIFOLLIE series of brands.
So we decided to launch in 2019 the lightweight luxury fashion clothing for men and women, thermal underwear, bra, household clothes, shoes and hosiery socks, belts, F9-SPORT sports clothing, as well as black technology, Lycra, nanomaterials, Shi Moxi and quantum biotech products, and strive to build a FOLLIEFLEET light luxury eco home one-stop living hall.
In 2002, clothing and clothing entered China. In the past 2010-2012 years, high-end private ordering of garments was conducted in China. In 2013-2015 years, FOLLIFOLLIE released a popular trend of paternity and children's wear in China, which has been favored by Chinese consumers. In 2016, at the China International Fashion Fair in Shenzhen, underwear, swimwear, scarves, tide brand adult wear and shoes and hats and accessories were released. 2017-2018 years in Beijing China International Fashion Week, Shanghai fashion week, Guangzhou, Shenzhen, Chongqing, Hongkong Asian fashion week and so on, repeatedly released the international trend of light luxury brand.
In February 14, 2019, FOLLIFOLLIE and FollieSPORT-F9 launched a new trend of "national tide movement" in China and Xishuangbanna. FOLLIFOLLIE will restructure the new tide of China and the orange storm is coming soon. We will wait and see.
In 2019, FOLLIFOLLIE international light luxury brand is in store for China. FOLLIFOLLIE brand collection: FollieFamily, FOLLIEFLEET, MiniFOLLIFOLLIE, LoveFOLLIFOLLIE, FollieSPORT-F9 and other brands will rely on the strong strength of the Hongkong main board listed company of Wah Jun Group, through the new business mode, integrate the superior resources of the flexible supply chain of the international and the Chinese market, and build the nine international platform of AI, do well the brand authorization, brand joint name, brand agency and cross-border cooperation, rebuild the clothing clothing ecosystem, carry out the strategy of multi brand and all channel development, share the progress and win the future together.
"Enter the Folli Follie brand center.
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