News: 2019 Guangdong Clothing Conference

On the afternoon of 18 June, at the International Fashion Art Center, 10 floor, Guangdong red cotton fashion city, 2019 Guangdong clothing convention was held.

Wang Jia, vice president of Guangdong Fashion Designers Association, presided over the meeting.

The conference invited the government, industrial clusters, enterprises and industry experts to gather together to discuss Guangdong's clothing events.

The forum is hosted by the Guangdong apparel and apparel industry association and the Guangdong apparel Designers Association. Guangzhou Yuexiu District Business Bureau Co sponsored the Guangdong Fashion Dress Industry Economic Research Institute and Guangdong International Fashion Art Research Institute.

This conference is a gathering of experts and experts.

Speech by Bu Xiaoqiang, President of Guangdong apparel and Apparel Industry Association

Based on the theme of "Guangdong Province, Hong Kong and Macau under the framework of the Great Bay Area: trade promotion and clothing first", the conference interprets the outline of the development plan for Guangdong Bay and Macao Bay on the basis of Guangzhou's construction of an international metropolis. It invites government departments at all levels to conduct collision and exchanges on the issue of clothing trade upgrading, and invites experts to explore how to upgrade the industry through brand, IP, talent and the Internet, explore higher level of resource integration and deeper integration and development, cultivate new advantages of Guangdong's clothing industry, promote the upgrading of fashion culture industry, and help create the global fashion center in the three Bay area of Guangdong, Hongkong and Macau.

Policy interpretation links.

Professor Wang Xianqing, director of the Institute of Commerce and circulation of Guangdong University of Finance and economics, President of Guangdong business economics society, director of Southern China business think tank and director of Guangzhou modern logistics and e-commerce development research base, explains the outline of the development plan of Guangdong Bay Hongkong Macau area.

In the upgrading and innovation of clothing trade in Tai Wan, Professor Wang proposed four "upgrading", four "breakthrough points" and four "Reconstruction":

1, technology upgrading, focusing on fashion, paying attention to data flow and information flow, and reconstructing the innovation chain.

2, market upgrading, taking experience as the starting point, emphasizing new logistics and reconstructing supply chain.

3, industrial upgrading, with customization as the starting point, closely linked to the business flow and logistics, and reconstructing the industrial chain.

4, capital upgrading, with brand as the breakthrough point, with oneself as the center of gravity, reconstructing the value chain.

Strategic cooperation signing ceremony

Keynote session.

Topic IP: piggy page super IP growth record

Speaker: Chen Huajun, founder and chief executive officer of PPW Group, Hongkong Shing Cheng group

Topic of brand: top design of dark horse brand

Speaker: Sun Rengang, co-founder of rare species

Platform topic

Theme: B2B platform for the development of garment industry under the framework of Guangdong, Hongkong and Macau

Speaker: apparel supply chain service priority liability company brand official Tian Xin

2019 the Guangdong clothing convention was a success.

The leading guests took a group photo.