Northwest First LED Full Screen Cinema Samsung Onyx Enters Zhongda International High Tech Store

According to the National Bureau of film data, as of December 30th, the total box office of the national movie broke through 60 billion yuan for the first time in 2018 and increased by nearly 9% at the same time. Watching movies has become a popular entertainment item.

Shopping centers, under the new consumption concept of the new generation of consumer groups, constantly improve the project format structure, the full project brand level, hoping to give consumers high quality shopping and entertainment experience.

And in the age of traffic and entertainment, people who can give consumers a shocking feast can capture the hearts of consumers to a large extent.

Recently, Samsung Onyx cinema shocked.

The cinema is located in the three floor of Zhongda international hi tech store, and is now being decorated in the surrounding area.

It is understood that this will be the first LED full screen theater in Northwest China.

In December last year, the cinema of classic culture brand completed the upgrading of the cinema hall. The world's big Samsung Oynx14 meters Cinema LED hall was settled here.

Representatives of the China Film Publishing and Exhibition Association, including Samsung Electronics, GDC and other guests, including the production, distribution and projection of many industry colleagues and media and enthusiastic fans participated in the release activities, and on-site experience the shocking effect of Samsung Oynx Cinema LED hall.

Compared with the traditional large screen, the LED large screen has a high dynamic range (HDR) ultra clean 4K experience, higher than the traditional projector's peak brightness, and has higher contrast, which brings the audience an immersive audio-visual experience.

According to sammobile March 29th report, Samsung Onyx LED movie screen has been installed in 16 theaters around the world and put into use.

As of March 29th, Samsung's Onyx LED movie screen has been installed in 32 theaters in 16 countries worldwide.

Among them, China is a movie theater equipped with Onyx LED film screen more than 7 countries.

Samsung official said Samsung plans to promote Onyx LED movie screens to more countries in the world in the coming months.

In the Xi'an market, Samsung Onyx will bring more realistic and shocking viewing experience to the vast numbers of consumers in Xi'an.