AOKANG Is Awarded The "Founding 70Th Anniversary 70 Chinese Brand".
In August 8th, the 2019 thirteenth China brand festival was held in Beijing with the theme of "linking and creating change". It is reported that the grand ceremony is based on the 70th anniversary opportunity of the founding of the people's Republic of China. It commended the Chinese brands and foreign brands that made outstanding contributions to China's economic development and construction of leather power in the past 70 years. AOKANG has won the "Founding 70th anniversary 70 China brand" award by virtue of its outstanding achievements in national brand building.
A strong brand is a strong nation. Since its inception, AOKANG has been rooted in the market all the time, growing its tentacles next to consumers. AOKANG's thirty years of development is the path of innovation, and it is also a microcosm of the marketing development of Chinese enterprises. From the beginning of manufacturers' joint venture to the opening up of a new chapter of chain monopolization, from standardized mass production to personalized mass customization, AOKANG always adheres to the constant craftsman spirit and insists on "doing things that are close to consumers", seeking the secret of the development of the times in constant self renovation.
"Centennial AOKANG, global brand is not only the vision of AOKANG, but also the driving force for development in the past thirty years." Wang Zhentao, chairman of AOKANG holdings, said: "as the pioneer of national brand, we will take the responsibility of national development, take innovation as the guide, change from time to time, change with potential, and build more powerful force for the revival of national brand."
It is reported that China brand Festival is China's first national brand activity aimed at promoting the development of Chinese brands, and it is a high specification, large-scale and influential comprehensive communication platform in the field of Chinese brand activities. Since its first launch in 2007, it has successively held thirteen sessions in cities such as Beijing, Qingdao, Guiyang, Dalian and Chengdu.
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