You Must Know The 10 Qualities You Need To Make In The Sales Promotion Of Excellent Clothing.
In the clothing sales process, the key sales skills, the key sales is targeted. For clothing design, function, quality, price and other factors, it should be suitable for people, so that the psychological transition from "comparison" to "faith" can be truly achieved, and eventually the sales will be successful. In addition to showing clothing to customers and explaining them, clothing salesmen should also recommend clothing to customers in order to arouse customers' interest in buying.
There are 10 ways to summarize clothing sales skills:
1, when you have confidence in recommending and recommending clothing to customers, the salesperson must have confidence in order to make customers have a sense of trust in clothing.
2. Suitable for customers' recommendation. When the customer prompts the goods and explains, the suitable clothing should be recommended according to the actual and objective conditions of the customers.
3, with gesture to recommend to customers.
4, with the characteristics of goods. Each type of clothing has different characteristics, such as function, design, quality and so on. When recommending clothing to customers, we should emphasize the different characteristics of clothing.
5, focus on commodities. When recommending clothing to customers, we should try our best to introduce the topic to the costumes and observe the customers' response to the clothing so as to facilitate the sales in time.
6, accurately mention the advantages of all kinds of garments. When explaining and recommending clothing to customers, it is necessary to compare the different types of garments and accurately tell the advantages of all kinds of garments.
7, start with 4W. From wearing time When, wearing Where, wearing objects Who, wearing the purpose of Why to do a good job in the purchase of staff, is conducive to the success of sales.
8, the key should be brief. When explaining the characteristics of clothing, customers should be concise and clear in content and easy to understand. The most important feature of clothing merchandise is to first say, if there is time, to spread it on layer by layer.
9, specific performance. According to the customers' situation, they should act according to their circumstances. They must not say the same thing. They only say, "this dress is good", "this dress you are most suitable for" and so on are too simple and general marketing language. Depending on the sales target, the way of speaking is changed. We should introduce different contents to different customers and make them suitable for others.
10, the salesperson should grasp the prevailing trends and understand the vanguard of fashion, and show customers that clothing is in line with the trend of fashion. In a very short time, it is a very important link in clothing sales that customers can have the belief of buying.
The above is the 10 qualities that must be taken in the sales promotion of excellent clothing. You must know as a clothing guide. Oh, the Mid Autumn Festival National Day holiday is coming soon. The clothing store sales promotion activities are in full swing. As a shopping guide, you can't pull your legs. A good command of sales skills and sales quality is a must for shopping guide.
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