Several Errors Of Novice Coming To Hangzhou Sijiqing Wholesale Clothing Market
Right now is a good time to buy autumn clothes. Many fashion owners will come to Sijiqing wholesale clothing market in Hangzhou. But as a novice, you must understand some misunderstanding of purchase in advance, so that you will not lose money in the purchase. Today we will look at the mistakes that new novice will come to Hangzhou Sijiqing wholesale clothing market.
1. should we look inside?
The apparel industry is a labor-intensive industry. Shenzhen is the forefront of the fashion trend in China and the largest garment production base in the country. Hangzhou is also a famous clothing base in East China. The rest are: Beijing, Shanghai, Wenzhou, Guangzhou, Dongguan and Fujian also have some garment enterprises, but most of them are Shenzhen, Guangzhou and Guangzhou. But the brand style of each district may be different. So in the comprehensive consideration, choose your ideal picking area.
2. age selection
First, the clothing of each brand is located in a certain age group, such as 20-25 or 30-40 years old. Naturally, the size of the former is mostly small, and the latter will consider the majority. In addition, a new shop, every 10 guests into the shop, 7 suitable people, there will be no size of opinion, but the more fat guests will reflect to the shopkeeper clothing is smaller, indeed. As a shop keeper, we need to consider the needs of this part of the guests. But the overall size is usually between S-XL. It is impossible to satisfy all customers' needs. Some businesses will naturally consider looking for large size women's clothing to respond to guests' opinions, but such clothes are not cheap, and your advantage will soon be obscured by mixed clothes.
3. is it feasible to pick the code?
For example, a brand's clothing has 100 colors and 2 colors, according to the general election method, we can see about 20. The other 80 is that there is no opportunity for consumers to see, that is, even sales opportunities are gone. Plus color and size. Generally speaking, the goods that pick up 2000 yuan will feel tired. Just imagine, is your eye really so accurate? A 160 yuan short sleeved top coat will have many defects at the discount of 7-8 discount. The color is not good, it's a little small, and it doesn't match my skirt (trousers) and so on. Under the discount of 4-5 discount, there is almost no opinion. Most of the time, it is better to see which is more suitable. Below 70 percent off, the price factor is no longer an obstacle, and many problems can be accepted. If we buy more people, it will be a big loss for others to buy them. It's better to start first. Moreover, in the brand discount women's wholesale store, the brand tail cargo is handled, and the number of codes for each style is not guaranteed. At the time of distribution, the merchant still keeps the same code as much as possible.
4. tangled prices
I still have a little time in the clothing industry. I always get in touch with some customers. When I enter the store, I see the clothes get up and ask how much the price is, after the quotation is finished, then I turn to another brand, then ask the price and go round and start again. To the back is to say that the price is high. Anyone who has seen the price will want to make a discount, but the price is just a pure number game. How do I say it? The same dress I want to sell 20, I bid 100 dozen 80 percent off, and the asking price 22 dozen 10 percent off, at a glance, we know that the wool is still on the goat. This deceptive way often misleads many consumers, although this is a marketing strategy, but for customers, it is really deceived. When people pursue a lower discount, they often set themselves in, and wholesale is even more so.
As the saying goes, cheap is not good, good goods are not cheap. If we simply think that the price is high and not compare with other things, then the world needs only one of the cheapest shops, so everything can be divided into three or six equal categories (of course, we can't afford to buy it). Good fabric, good technology, natural cost will be higher than the general, but at the same time suction bow I is also a good customer. If you want to buy cheap, you always want to be cheaper. When the price comes down, you will lower the cost and make it cheaper. No one is willing to do business at a loss. Cheap wave goods are not unreasonable. As a novice, first time shop must have excellent clothing to enrich the storefront. It is emphasized that 90% of the one point one stores' business profits come from repeat customers.
5. quantity of purchase
The purchase quantity is definitely corresponding to the actual area of your storefront. It can not be said that cheap or good wholesalers are blindly buying. The wholesale quantity of women's clothing includes multiple parties, such as the amount of purchase, the type of goods to be purchased, the type and quantity of individual goods, etc. There is a relatively simple way to determine purchase money, that is, to add up the whole month's operating cost of your shop (including store rent, artificial electricity and water, tax, administrative expenses, etc.), and divide it by profit margin, and the data is the amount you need to purchase every month. For example, your total operating cost is 5000 yuan, and the average profit of products sold is 200%, so you need at least 2500 yuan of goods, because 5000 / 200% =2500. In that case, you can just balance your income and expenditure. If you only get 2000 yuan. If you sell these goods in a month, your profit will be only 4000. It's not enough for your expenses. Moreover, it is not advisable to choose goods according to their hobbies. When choosing goods, they need to do their homework ahead of time, and understand what the demand style of their consuming people is, and then suit the remedy to the case.
Novice to Hangzhou Sijiqing wholesale clothing market will appear what misunderstanding, Xiaobian and you introduced this, I hope to help you.
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