Clothing Store Entrepreneurship Eight Questions Eight Answers! More Understand How To Manage!
A clothing store, a lot of people are purely hobbies, for dreams, and others are for gold. Whatever the purpose is, the successful opening of a clothing store is the result that everyone wants. So what business issues do entrepreneurs need to pay attention to when they open a clothing store? How can they successfully manage a clothing store? Below, Xiaobian offers you eight questions and eight answers for your clothing store.
1. What kind of clothes are profitable?
Many of the best sellers are basic, and everyone needs a season change. So a little popular element of good quality should be reflected in the shop. And to put it another way, bags can also bring profits. From luxury goods to street cards, a large part of the profits are supported by accessories. Most of the bags that sell well are clean, simple, low-key, simple and durable, and then add a bit of popular elements or characteristics to sell them better. They should not be too exaggerated.
Two, how to determine your style of clothing
To investigate the consumption level, consumption habits and consumption preferences of local cities, we also need to investigate what brands are in the range of your choice, what their consumer prices are, what prices the consumers like and what clothes they like. Finally, you can determine which style of clothing you want to sell.
Three. What kind of clothes do you sell?
What the public likes is not what you like. A better way is to read more about the sales data posted on the website. If someone comes up with a design of their own clothes and says sales are good, don't rush to pick out where the clothes look good, but grasp what elements are used in the clothes and why they sell well. What are the common features of the clothes that sell well, record the popular factors, and integrate their own design features, and apply them appropriately to their products and gain common ground.
Four, what range should the price of clothing be in?
Flexible positioning based on your clothes.
1., the style is general and popular, with its own vision and the consumption level of the majority of customers and the quality of the fabric, so as to determine a price that they consider to be more worthwhile.
2. other shops have the same pattern. If the brand, the big shop and the decoration are better than their own stalls, the price will be lower.
3. brand name, good quality, we must set a higher price, but not more than half of the brand name;
4. fashionable and innovative, other shops do not have the money, in the customer can accept the scope of a higher price, your feature is to give her a better reason.
Five, open shop is to rely on their own support or ask for help?
When a shop has a certain scale, it is better to ask for help. The shop is like a freight car. The quantity of each shipment is less than that of the load limit. Overload and overload are more harmful. In some industries, there are only one boss or a couple shop in the small and micro businesses, because these industries are busy for a few months, and their employees are not cost-effective, while clothing sales are not particularly idle. But please help people must find the right people, cheerful personality, active, friendly, hard-working, smart and willing to do the best people, would rather give more money, a fence three piles, do not feel bad about wages.
Six, how can we sell our clothes better?
Selling clothes needs not blowing, it is your observation, standing in the consumer's position to consider, to buy clothes is that people want to have a change, to highlight their own beauty, we need patience, we need to master the consumer's mind, and then sell clothes to them according to their needs. Of course, the basic customer experience is perfect, such as smiling service attitude, clean shopping environment, have a positive impact on the sales of clothing.
Seven. How to compete with similar brands?
In fact, the advantage of the Internet age lies in the fact that there are fewer customers in one or two shops than in the past. So there must be a really good design to attack the market. The style is superior to the moderate fashion. The colors and patterns can be ingenious, and the decoration and the details can be fresh. After all, the products of the new shop can not be too far ahead of the list. The unintended "wonder" can better build up the reputation of the brand, and can also win the customers who have the cognition of the brand.
Eight, how can we catch up with the popularity of the season?
Proper pursuit is necessary, but pursuing is not copying, nor is it a copycat. Know what can catch up with what can not be chased. You will catch up, mature brands will catch up with them, their cost is lower and fame is bigger, so simple embezzlement has no future. The way to catch up with the trend is to copy it. The best way is to use it for yourself. The best way is to take a step forward. Through the trend of this season, we can judge the trend of the next season. When the tide starts, your shop is already full of fashionable money.
The clothing store starts eight questions and eight answers. After reading it, it knows better how to manage. The above questions are often listed in the clothing store management process. Do you feel any gains after you finish reading?
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