Federer China Meets Again To Visit Shanghai'S Flagship Store In UNIQLO

4 days ago, UNIQLO hosted the "Roger Federer" China meeting in Shanghai Huaihai Middle Road flagship store, and joined hands with Federer to talk about the multifaceted life of "excellent and endless". He is the most influential tennis summit, constantly breaking through and improving Roger's life. He is an elegant gentleman who loves life and values quality and simple fashion. He is a gentle and considerate Mr. perfect, caring for his family. He is a philanthropist with great love in Shanghai, who is sincere and warm, inspiring others. Just like UNIQLO, always adhering to the "LifeWear service life" brand concept, through the manufacture of high quality clothing To constantly meet the changing needs of consumers, to provide a comfortable and comfortable fashion experience and lead a new way of life. In addition to the audience, tens of thousands of fans on the Internet share Federer's inspiring life story and cheer for every aspect of his wonderful life. Federer personally deducts 2019 autumn and winter in UNIQLO Men's wear New product, interpretation of "LifeWear service life" brand philosophy. Federer's special clothing series and Go Roger fans special series will be available for sale in September 30th.
Life never stops, challenges never stop.
UNIQLO, together with Federer, interprets the philosophy of "excellence without limit" in life philosophy and explores the possibility of pluralistic life.
As the ambassador of global brand of UNIQLO, Federer is famous for his brilliant career achievements and elegant fashion. taste Sincerely and humbly, we can gain praise from the world. Because of its spirit of constantly breaking through the spirit of self, we encourage millions of fans around the world to strive to break through the restrictions in every stage of life, and strive for excellence. To cheer Federer on each side is also a refueling multi life challenge for everyone. Just like UNIQLO's "LifeWear service life" brand concept, simplicity, high quality, aesthetic rationality, and pursuit of perfect details, inspired by the needs of modern life, and constantly evolving everyday clothing as a carrier, make life more colorful for all.
1., he is the most influential tennis summit, constantly breaking through and improving.
21 years of professional career, 20 Grand Slam champion, more than 100 titles, he has made great contributions to tennis. No player like him has been able to cope with all challenges for many years, regardless of the venue.
Federer said: "for me, victory is not the end, but a new beginning."
Just as UNIQLO constantly catches the ever-changing needs of life, we constantly challenge the higher standards of fabric and design in the functional clothing such as HEATTECH warm underwear series, AIRism comfortable underwear series, enhance the functionality and comfort of wearing, respond to the needs of consumers' real life, and lead a new way of life.
2., he is an elegant gentleman who loves life and values quality and simplicity.
On the athletic field, he is skilled in controlling speed, strength and accuracy, so that everything looks as easy and smooth as possible. He strives to play "quality tennis". In his life, he always presents a perfect appearance and has a confident and relaxed dressing style. He has been named GQ as "fashion designer of the year".
Federer said, "I think dressing on occasion is really important.
Just like UNIQLO's clothing, designed based on the needs of life, constantly evolving, and constantly improving people's quality of life. It has high quality and simple taste of shirts, jeans, trousers and other classic products, inherit the Japanese manufacturing industry's ingenuity, in the fabric, design, type and so on, the pursuit of the perfect details, so that the wearing experience is both natural and comfortable fashion, let people live in every scene.
3., he is a gentle and considerate husband. He cares for his family and cares for his family.
He has been with his wife for nearly 20 years and has two pairs of twins and family happiness. Spending time with your family is the meaning and purpose of life. It is also the source of his greatest happiness.
Federer said, "wife and children are always my top priority."
Just like UNIQLO, thinking deeply from the perspective of customers, integrating real interpersonal interaction elements into design. Its comfortable and warm Fleece fleece series, Hy Br ID high performance composite jacket series, and Ultra Light Down high light feather down series, using high quality fabrics and detailed design, lightweight fashion, light and warm, to warm the family's care.
4. he is a philanthropist with great love in his chest. He is sincere and warm, inspiring others.
16 years since the foundation of the Roger Federer foundation, it has helped about 1000000 children improve their education and learning environment, thus fulfilling their fuller life.
Federer said: "one of my major goals is to see that my efforts in philanthropy can bring about some changes in the world."
Just like UNIQLO's "LifeWear service life" brand concept, we have always adhered to the true concept of sustainable development, and hope that with the power of clothing, all people, not just some people, will enjoy a better life. Since the launch of the whole merchandise recycling project in 2012, more than 3 million 500 thousand pieces of love clothes have been recovered (up to August 2019), helping over 300 thousand families. Based on the idea of changing jeans values and sustainable development, fast Marketing Group's "jeans center" in Losangeles. Success The development of new jeans washing process can reduce the water consumption of jeans in the washing process. The technology has been applied to two jeans produced and sold in China in 2019, and the water consumption rate in the washing process has reached 73%-94.9%.
Federer fans share the inspiring story of life, "excellent and boundless", for every aspect of Federer's wonderful life.
Two weeks before the start of this meeting, UNIQLO official micro-blog sent a collection of "my story with Federer" to attract many fans to participate online, share their inspiring life stories by Federer, and cheer for every aspect of his wonderful life. Federer's adherence to persistence, grace, sincerity and kindness inspired one story after another, and the fans themselves were "endless". They also moved and inspired more people. 20 stories were selected by UNIQLO, which was carefully produced into a volume of my story with Federer. Federer was presented at the meeting to convey his respect, affection and support from fans.
UNIQLO global brand ambassador Roger Federer and Go Roger fans special series limited offer
UNIQLO global brand ambassador Roger Federer and the Go Roger fans special series were sold on sale in flagship stores and flagship stores in the UNIQLO line in September 30th. Match clothing combines the design of Federer as an outstanding athlete in the sense of excellent wearing and ergonomics, and is developed by the design and development center of UNIQLO Paris, led by Uniqlo U creative director Christophe Lemaire. It is made of DRY-EX functional fabric with skin touch. It can absorb sweat and dry quickly and refreshly and comfortably. The color is agate red, showing gentleman's enthusiasm and vitality.
Federer personally illustrated UNIQLO 2019 autumn and winter men's new products, showing elegant taste of life.
The store's flagship store has been listed on the market. Federer's elegant expression is: the long velvet zipper jacket, the touch is gentle and delicate, the quality is natural, the warm male temperament is displayed, the cashmere neck sweater is made of 100% cashmere, and the cashmere has a glossy feel on the surface of the cashmere, which is called "fiber jewel". It shows a high quality texture. The classic loose version is free and easy to follow. The cashmere blended long coat is made of wool and cashmere blended fabric. It is warm and comfortable, with a simple and classic tailoring design. It is mature, steady and versatile. UNIQLO 2019 autumn and winter men's wear new products have been set up in all the national stores.