Suning Knitwear -- The True Love And Warmth Of The World
Thousands of years, carving the ancient city charm, the vast expanse of earth, has cultivated the hometown of champion.
October 25, 2019 -27, The second China Suning knitting and Garment Culture Festival It will be held in Suning County, Hebei province.
The first China Suning knitting and Garment Culture Festival
On the 525 square kilometers of land, 370 thousand Suning people are industrious, plain and enterprising, creating miracles one after another, and writing animated cartoon volumes for a better life. Yuan Zhaowen's champion Wei Yuanli, Qing Dynasty martial arts champion Harbin Panlong, the late Qing Dynasty scholar Liu Chunlin, 3 top scholars and 36 Jinshi, highlighting the rich cultural details; the famous contemporary drama performance artist Pei Yanling, the master of Chinese painting Jia Youfu, the Chinese acrobat association chairman, the vice chairman of the Chinese Calligraphers Association Liu Jinkai, the well-known personages are familiar with each other; the national green model county, the national modern agriculture demonstration area, the Chinese light industry characteristic area and the industrial cluster innovation and upgrading demonstration area, the national grain production advanced county, the national vegetable industry key county, the national garden city and the Chinese fur capital are all the result of the hard work of the Suning people. In 2017, the total GDP of Suning was 14 billion 520 million yuan, the total revenue was 2 billion 460 million yuan, and the public budget revenue was 1 billion 40 million yuan, the total amount was third in Cangzhou. The investment in fixed assets was 15 billion 900 million yuan, and the per capita disposable income of urban and rural residents reached 31358 yuan and 12743 yuan respectively. Fur clothing, railway economy, knitting clothing, power equipment, book printing, fishing rod fishing tackle, ethnic musical instruments and facilities vegetables are flourishing in eight different industries to achieve the "eight industry" of Suning in the new era.
Today, the industry of Suning's needle spinning industry is going to take advantage of the situation, and it should be issued at times. With its unique cultural shirt and thermal underwear, "the two swords", a new brand is emerging in the national textile industry. "China's famous textile and clothing city" Quietly standing in the South Gate of Xiong an new area, it has become a new industry name card of Suning.
Four advantages to share with you
Scale advantage. Since the end of Qing Dynasty, Suning County textile industry With the development of more than 100 years, from the beginning of the leftover material processing, it has developed into a relatively systematic dragon shaped industrial chain in weaving, printing, clothing, sales and scientific research. It has become a characteristic leading industry in the economic and social development of Suning County, and has played a great role in enriching the people and strengthening the county. Up to now, there are more than 1000 kinds of manufacturers, more than 800 electricity suppliers, more than 3 employees. Annual production of all kinds of cultural shirt, thermal underwear 250 million pieces, the annual output value of about 6000000000 yuan. At the same time, in the industrial development, Suning needle spinning has formed abundant technical reserves, and has created "everyone understands technology, all will produce" technical groups: more than 30 thousand of the employees, most of them are experienced skilled workers, and the huge practitioners group has provided human support for the sustained development of the industry; a group of entrepreneurs with modern enterprise management experience and entrepreneurial spirit have become the backbone of Suning's textile industry.
Market advantage. Suning knitwear products are sold all over the country, and the major knitting markets are Suning knitwear products. In recent years, Japan and South Africa, the Middle East and other international markets have been gradually expanded. According to market statistics, occupying the market share of the national popular Jersey 70%, the market share of the classic thermal underwear 40% has become one of the important production bases of the cultural shirt and thermal underwear in North China and even the whole country. In addition to a stable physical distribution channel, e-commerce has become a new driving force for the development of Suning's textile industry. At present, there are 11 Taobao villages named by Alibaba in Suning, 4 of which are mainly needle textile products, and the ten thousand mile town in the main producing area has become the "Taobao town" named by Alibaba. With the transfer of clothing sales enterprises in Beijing and Tianjin, some of the most powerful e-commerce enterprises have settled in Suning.
Location advantage. Suning county is located in the central Hebei Plain, and there are many traffic crosses. These include railway cross cross formed by Beijing Kowloon Railway and Shuo Huang railway, cross highway cross highway formed by Cangbao expressway, Dachang Expressway and Shek Kong expressway. Convenient and fast traffic environment makes Suning in the "two hour economic circle" of Beijing, Tianjin and Shijiazhuang, and the center of Cangzhou, Baoding and Hengshui "one hour economic circle", with strong industrial radiation capability. In 2018, the Beijing Kowloon high speed rail transit station was officially crossed in Suning, and the location, design and approval of Suning general airport were drawing to a close. Radiation around the country, three-dimensional transportation system is ready to come out. With the strong development of the Xiong an new area, Suning, which is only 22 kilometers away, will benefit from the strong scientific research resources and the high quality selling cost resources of the Xiong new area, and become a new hot spot for investment.
Brand advantage. In the industrial development of Suning, needle spinning has always regarded quality as the core concept, quality as the market and quality as the winner. In recent years, Suning has successively registered Keadys, Yu Shi Tong, Tai Fu, Cai Luo, extraordinary lovers, Xiaxi dish and other more than 100 clothing brands. Through vigorously implementing the "brand strategy", the brand awareness of Suning knitted garment enterprises has become increasingly strong. A number of enterprises have won the titles at all levels, and initially formed a cluster development of brand building. Suning's cultural shirt and thermal underwear are included in the Hebei provincial government's "Hebei famous brand" list for the first time. As of 2018, a total of 9 enterprises in the county's knitting industry in Suning have won the title of "Hebei famous brand", 4 enterprises have won the "Hebei famous brand product" title, 3 enterprises have won the famous trademark of Hebei Province, and 1 enterprises have won the well-known trademarks in China. At present, Suning is organizing the "Hebei famous brand" declaration work in the category of blouses, and 5 to 9 enterprises are expected to be assessed. So many famous brand titles are located in Suning, which is unique in the history of Suning's industrial development, and also provides brand support for building a famous needle textile city.
Charm of famous cities
China textile business association is one of the authoritative associations in the national textile industry. Suning takes the guidance of the government as the precondition and adopts the mode of the docking of chambers of Commerce to actively strive for the naming of the industry. In April 2018, it officially won the title of "China's famous city of knitted clothing and clothing", adding another important industrial landmark to Suning county. On April 11, 2018, the 100th CPC Central Committee award presentation ceremony, Yan Shidong, the county Party Secretary (then the county magistrate), was granted a licence on behalf of Suning.
In the past three years, Suning has adopted the mode of "unified organization, unified design and unified Exhibition" to organize enterprises to participate in exhibitions and expand domestic industry visibility and sales channels. At the 100th session of the "Acupuncture Association", which ended in 2018, more than 20 enterprises in Suning participated in the exhibition to determine the purchase and sale contract of nearly 100 million yuan. It also gathered merchants and media from all over the country and organized the "Suning textile industry cluster exposition", which has achieved good results. While the company has made great achievements, it has also demonstrated the industrial strength of the famous city and expanded its industrial influence.
The display of high frequency industries, especially the acquisition of industrial titles, has played a very important role in promoting the rapid development of Suning's needle spinning. Industrial image and industrial strength, the two complement each other and promote each other is becoming more and more obvious. In August 2018, the first "China Suning knitting and Garment Culture Festival" was organized for the first time. A total of nearly 200 knitting enterprises in Suning and its surrounding areas participated in the exhibition. They concentrated on displaying knitted products such as Suning cultural shirt, thermal underwear, gloves, embroidery and other knitted products, and set up an information exchange platform for Suning knitwear practitioners, a stage for trade negotiations, and trade links with merchants from all over the country. At the same time, CEO, salon, project signing, knitting clothing culture festival clothing brand exhibition and awards show were held in all parts of the country. Suning needle spinning has continued its good cooperation with the China Textile Business Association. The association has awarded Suning county the title of the "national textile production and circulation demonstration base".
Park construction industry engine
After years of development, Suning's needle spinning has formed an industrial structure of "one market and three parks". One market refers to the knitting and clothing exhibition center of source hair in Suning County; the three Park, namely, the needle textile high tech Zone with two industrial zones as the leading part, and the production and marketing integrated demonstration area with Wanli town needle spinning industrial park as the leader, and the innovative experimentation area with the industrial cluster area of Shi Su town as the leader. At the same time, we should play a leading role in the leading area, and gradually form the whole county knitting ring industrial belt with three parks as its fulcrum.
Suning County source hair knitting clothing exhibition center is a comprehensive park with functions of display, sale, electricity supplier, logistics, warehousing, processing and so on. The prospect is 1500 mu. The first phase of the "needle textile exhibition and negotiation area" is planned for the master plan, covering an area of 70 mu and a building area of 45816.57 square meters. The total investment of the first phase project is RMB 111 million 280 thousand yuan, and the total number of households is 82. In May 2019, Suning successfully introduced the Hebei port ningpin Textile Science and Technology Industrial Park. The total area of the project is 2000 mu, the first phase covers an area of 200 mu, and the first phase of the project will invest 600 million yuan. The completion of the project will play a huge role in gathering industrial information, integrating industrial resources, condensing industries to join forces, and expanding industrial influence. It will become a powerful engine for the rapid development of the needle spinning industry. In particular, Hongkong Hongxin group will move the operation headquarters of Al Pina kangaroo to Suning, and the processing and production of Al Pina knitted products, underwear series, T-shirt and T-shirt series are all located in Suning, and support the development of brand entity shops nearby. The brand design and R & D centers of international brands such as Playboys and other international brands are all settled in Suning, and the processing plants and branch offices are set up in Suning. The brand of Valentino, Kaiser and other brands are fully integrated with the OEM processing. The national and global businessmen are invited to Suning to buy Knitted products and expand the influence of Suning knitting industry in the whole country and the whole world. At the same time, we should introduce public service resources such as design team and testing institution to better serve the industry. It is believed that with the completion of the intelligent garden, Suning's needle spinning will also achieve faster development in the short term.
The festival will be shared with you.
In order to promote the sustained and rapid development of Suning's needle spinning industry, highlight the strength of the needle spinning industry and enhance the reputation and influence of "China's famous knitted and garment cities", we will continue to organize the second China Suning knitting cultural festival in Suning, Hebei Province on October 25, 2019 -27.
The theme of the Cultural Festival is "quality originates from wisdom". The purpose is to build "Suning knitting textile" regional brand with the aim of "building parks, strengthening leading, molding the brand and expanding the market". We should strive to enhance the reputation and influence of "China's famous knitted and garment cities" and promote the four breakthroughs in the concept, capability, scale and quality of the needle spinning industry in Suning, and comprehensively enhance the core competitiveness of Suning's textile industry.
The organizer of the Cultural Festival is the China Textile Business Association, the Hebei textile and garment industry association, the organizer of the China Textile Association professional market and industrial cluster Working Committee, Suning County Textile Association, and Suning County source hair Market Management Co., Ltd. Hongkong Hongxin group. The main activities include the opening ceremony of the "clothing culture festival", the docking of Commerce and trade, the national specialized market of knitting and clothing, CEO salon, the new conference of knitted fabrics and garments, the investment promotion conference of Hebei port Ning knitting industry and science and Technology Industrial Park, and the conference of needle textile and garment industry chain. We invite people from all walks of life and guests from all walks of life to come together to seek common development and share with you.
Joint efforts to develop industrial guarantee
Policy forces. As the characteristic industry of Suning County enriching the people and strong county, the needle spinning industry is increasingly valued by the county Party committee and the county government. In 2016, the county leading group for promoting the development of the needle spinning industry was set up. Through the establishment of the industrial development fund, the organization of the needle textile industry expo and the improvement of infrastructure construction, the whole industry coordinated and focused on the development of the needle spinning industry. To integrate the administrative resources and provide the "five support and two guarantees" incentive policy to the needle spinning practitioners, that is, information support, financial support, credit support, communication support, special support, industry order guarantee and problem solving guarantee, so as to provide a true and pure business environment for every practitioner. Recently, Suning county will continue to introduce the support for the development of garment industry and promote the healthy growth of non-public sectors of the economy, and further optimize the business environment. Aiming at the needle spinning industry, the development goal is to implement the "double" industrial development strategy during the "13th Five-Year" period, that is, the number of needle spinning enterprises has doubled, from about 800 now to 1600, and the output value of the needle spinning industry has doubled, from about 3 billion yuan to 6 billion yuan, and the production of all kinds of knitted fabrics has increased from 40 thousand tons to 80 thousand tons, and the production of all kinds of cultural shirts and thermal underwear has increased from 150 million to 300 million.
The industry is working together. In order to strengthen the self-development, self-service, self-management and self-restraint ability of the needle spinning industry, the knitting trade association of Suning county was established in June 2016. It now has 400 members, including 62 directors and 23 vice presidents. The total membership accounts for 40% of the practitioners in the whole industry. The total output value of the member enterprises accounts for 80% of the whole industry, basically covering the large number of Suning textile enterprises, and has a strong representativeness and universality. At the same time, after actively communicating with the Hebei textile and garment industry association, Suning knitting textile association as a provincial textile and garment industry association knitting branch was also set up to perform corresponding duties. In 2017, Suning knitting textile association was awarded the "four best chamber of Commerce in Hebei" by Hebei province.
"Integration" forces. The integrated development of Beijing, Tianjin and Hebei is a national strategy and planning, and also an opportunity for Suning to develop. With Suning's active integration into the "integration" development system, and constantly improving its capacity to accommodate itself, it already has a strong space to undertake industrial transfer and functional easing in Beijing and Tianjin. A number of high quality knitwear and garment enterprises, and electric business enterprises have settled in Suning. In the future, more enterprises will set their goals in Suning.
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