Who Is Hyping Behind The Soaring Price Of The "Leek Garden" Shoe Circle?

The Shanghai branch of the people's Bank of China recently issued a financial bulletin to guard against the "frenzy of frying shoes" and guard against financial risks. The briefing pointed out that in recent years, domestic shoe sneakers are selling "hot shoes", and the "fried shoes" platform is actually a drum style fancy capital game. All voluntary agencies should pay close attention to it and take effective measures to prevent such risks.

Since 2019, fried shoes have begun to "circle", not only deriving K-line map, "cloud fried shoes" and "shoes futures", but also because of the considerable turnover of profits, many students have become the way to make money.

"Hobbies, by the way, you can make money." Huang Yu, a 20 year old schoolboy who was studying in Shanghai, passed dozens of pairs of tidal shoes and reached more than ten million yuan. He said: "before the original price of less than 1500 yuan of shoes, two thousand or three thousand yuan can be bought, now a lot of classic fifty million and ten thousand yuan."

Huang Yu recalled that he had started "walking shoes" because of his "lucky" draw of limited edition shoes. In the first business, he bought 6 pairs of coconuts at the price of 1899 yuan, and then sold at around 2700 yuan. But he also bought "coconut" for more than 3000 yuan, and then dropped to more than 2000 yuan.

"There are still risks, but at present, there are few channels for students to manage money, and shoes can not be sold, but they can also be worn by themselves. Besides, selling shoes at present can afford daily expenses. Eight or nine of the ten boys in the university are fond of shoes, and the demand is quite large. The price should go down, but it may not fall sharply. " Huang Yu said.

According to the relevant analysis report released by "poison APP" in June, the shoes sold in May, the most concerned Air Jordan and singer Travis Scott's joint dark brown barb, the premium is as high as 430%, and the previous unit price has exceeded 10 thousand yuan mark.

"Nowadays, sports shoes have become the pronoun of" making a fortune ". Beijing Union University student Qi Bing said that because it does not require you to invest in cost and energy, you can get a very substantial income simply by moving your fingers at home. Now most people only pay attention to the expensive shoes, but do not pay close attention to the story behind the sneakers. This makes many real sports shoe enthusiasts "very hurt", and most of the sports shoe enthusiasts have been powerless, and can only "hope shoes to sigh."

Insiders say that the "fried shoes" behavior is actually introducing the impetuous and cutting leek of the money circle into the 95 and 00 groups that are not yet mature and lack of financial risk control consciousness. The shoe circles are regarded as the "leek garden". This kind of "fishing for fish" is not conducive to the long-term development of the industry.

The shoe collector is a part of the shoe circle trade. Many of them believe that many people who originally used to sell in the real estate industry have begun to enter the field of fried shoes and become the big shoe dealers in the upper reaches. The bigger the capital market is, the more contact the upstream dealers will get directly, and the higher the profit. They can form a "pig killing dish" by storing a lot of goods, forming monopolies, pushing up prices and cutting leeks. Small traders or retail investors have become "live leeks", and many of them still have to ask students who have pocket money at home.

And in these links also want to share a cup of soup, to "leek" more severe blow to the counterfeiting business. The identification fee of 5 yuan has made many shoe masters feel that this job is "very humble", but the responsibility of Zhen Zhen is very large. "In one appraisal process, there was a shoe that was almost false." Chen Yang, a shoe collector, said, "some counterfeit shoes are also found in the process, so I think it is prudent to invest in shoes."

Reporter investigation found that some of the platform for shoes trading also played a role in fueling. Some people in the industry say that some platforms use some hype techniques such as K-line map and "cloud fried shoes" to launch some kinds of financial products to detonate the market, so as to compete for the seller's resources to brush data and prepare for further financing. In addition, some media have paid too much attention to the extreme case reports of fried shoes "getting rich".

The briefing of the Shanghai branch of the people's Bank of China shows that there may be problems of illegal fund-raising, illegal absorption of public deposits, financial fraud and illegal pyramid selling.

Issues that deserve attention include, first, the trend of securitisation of "fried shoes" transactions. Zhu Feng, deputy director of the Shanghai City Law Association's financial instrument business research committee, said the trading platform's behavior of "fried shoes" has been very similar to that of the securities market. At present, all the "fried shoes" platforms are still on the edge of black and white, and the regulatory authorities should be given clearer specifications and guidelines.

Two, some third party payment agencies provide phased payment plus leveraged services for the shoe platform, and the entry of leveraged funds encourages financial risks. "In the pursuit of profit driven greed, some consumers are increasingly irrational about using consumer loans. Once the" fried shoes "fail, the overdue loans will eventually affect personal credit records. For financial institutions, there will also be a lot of unnecessary bad debts, which should be paid enough attention to. Zhu Feng said.

Three is the operation of black box, platform or individual once "run", easy to trigger mass incidents. Chengdu shoe circle nicknamed "Liu biscuit" the "big guy" shoe dealer collapsed in July 2019, was arrested by the police, and involved tens of millions of yuan. Quite a lot of shoe vendors waiting to get goods from the "Liu biscuit" Department tried to get rid of the water with their fried shoes.

"The operation of certain platforms is similar to options trading, which requires approval and may be suspected of illegal operation." Liu Xianquan, a professor at East China University of political science and law, said such acts may also create conditions for certain offenses such as money laundering.

"We should return to the beginning of the trend culture and promote the further prosperity of the trend economy by creating a benign industrial ecological chain." Zhu Feng said, "shoes can not be fried" is still a long way to go. Relevant regulatory departments and trade associations should supervise the speculation of some "fried shoes".