Tmall Double 11 Let Half Entertainment Circle Have Launched The May Day Selling Sweater.

Tmall's double 11 came, and half the entertainment circle's stars were dispatched. The 200 top stars, including Axin and Wu Yifan in May, have entered Tmall's official period store. Axin's same clothes, favorite necklace, and Nicholas Tse's personal selection of preserved ham... In order to seize the biggest "tuyere" of double 11 this year, star shops have offered various "box boxes" to fight and reward fans.
The star's official flagship store has launched the biggest annual concession offer during the double 11 this year. The clothing brand STAYREAL, founded by Axin in May, is known for its comfort and comfort. It is loved by Axin fans. In the Tmall double 11, the brand also launched a joint name of Sesame Street, also released the largest discount in history, the original price of 599 yuan to reach the price of only 399 yuan, equivalent to 33% off.
Nicholas Tse's frond sausage, combined with the old name on the Anne Anne produced, selected a grade of fresh pork, made three percentage of fat seven thin gold proportion of sausages, with Tianjin rose dew wine flavour, let eat goods feast. Olympic champion Liu Xuan's Tmall shop owner beauty, light body and other healthy foods, also launched the most popular fitness crowd "milk shake"......
In addition, Zhu Yilong, Ouyang, Nana and so on a vote of "small meat" and "flow floret", the schedule was also locked by Taobao live broadcast.
Double 11 is not just chopping the hand Party's Carnival, but also a C competition for the stars.
Recently released "star Tmall store transaction ranking" can be seen that the old stars "Jianghu status" is still solid, debut 20 years in May, the day Axin founded the clothing brand STAYREAL, sat firmly in the Star shop to clinch the dress list champion position. At the same time, "small meat star" also pursued, Wu Yifan's jewelry brand ace opened shop soon, it has been directly to the top of the list, ranking second.
Lang Feng, head of Tmall Star project, said, "Tmall double 11 before, a wave of stars came to Tmall to set up shop. Nearly 100 big stars and popular brokerage companies entered Tmall to open the official flagship store." When the famous stars broke down, they transformed from "brand spokesperson" to "brand founder". By creating a personal brand, it will open the second area of your career.
Entering Tmall has become the only way for stars to create their own brands. Lang Feng analysis, Tmall gathered the world's 200 thousand brand businesses, can dispatch a large number of factory bases, industrial belts and other upstream businesses, provide support for stars, supply supply chain, but also allow fans, consumers and star brands to have a direct dialogue.
This year's double 11, in addition to the Star shop collective participation in the war, the 200 thousand brand Tmall official flagship store, also launched the largest discount in history, in addition to the highest 24 phase flower interest free, is expected to Tmall double 11 period, a total of 50 billion yuan for consumers.