01 Hours 55 Minutes Suction Gold 1 Hundred Million! Han Du Yi House This Year'S Double Eleven "Custom Move Forward".
The latest news of China's clothing network, the rapid rise of the electricity supplier has made the traditional clothing brand feel the crisis. From the annual "double 11" shopping carnival, it can be seen that the Internet women's clothing brand Han dresses house is still "thriving" this year.
This year, Han Du Yi house defines the theme of double eleven as: "do not want to be marked, I dare to customize!" Voice for those consumers who are trapped in the definition of others. Since early November 11th, data has been refreshing.
In 2017, the double eleven record was 516 million, and the 10 minute trading volume broke through one hundred million in 2018. This year, the sales volume of the Korean store has broken through the one hundred million mark, and it has been used for 01 minutes and 55 minutes.
Coupons, plus purchases, building wins red packets... The about sixty million fans of Korea's clothing house are enthusiastic consumers. In fact, these can be seen from the list of pre-sale. Because this is a brand that concerns consumers, it can naturally get consumers' favor. This year, the booking number of Han Du Yi house has been more than 2018 for 4 minutes in the first eleven days before the pre-sale.
Over the past decade or so, the Internet brand eco operation group, which has grown from the "Taobao small seller" to the leading brand of China's Internet apparel and has the national influence, can not be separated from its long distance runner who wants to become "product power + supply chain", and a better brand will replace the sprinter with "marketing power" as the core capability to harvest the market share after maturity.
Source: Chinese clothing network: Ding Xuejiao
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