Tmall Double 11 Service Consumption Increased By 95 Times Compared With The Same Period Last Year.

Tmall worry free purchase data show that during the double 11 period, Tmall's life service consumption increased by 95 times compared with the same period last year. Among them, household services and electrical services increased by 2317 times, far exceeding the consumption of real goods.

In addition, Tmall's worry free purchase certification nearly 7000 five-star stores during the double 11 period GMV contributed more than 16%, also shows the "service" in the online shopping consumption pulling role. It is reported that five-star shops must meet all the standard, faster delivery, free door-to-door retreat, 48 hours after sale and other four online shopping service standards, at the same time have better supporting services. Tmall has launched more than 200 door-to-door services before the double 11.

"For example, some beauty products match home beauty services such as nail dressing, skin care and beauty. Consumers can buy or buy their own beauty products, and buy home furnishing products, which can be selected for door-to-door demolition, installation and other services." Tmall worry free shopping. At present, Tmall has added service types to the details page, next page and after sale page of many products. Tmall believes that ancillary services will help to solve the worries of users buying goods, and at the same time, with the help of commodity sales volume, we can promote the consumption of life services and promote the prosperity of related industries.

In addition, in this year's "trade for the new" venue, Tmall's purchase grew by 97% over the same period last year. The top ten mobile phone recycles were occupied by the iPhone model, and the most frequently recovered was iPhone7plus, which showed the iPhone value and hard currency attributes.