The Twenty-Fourth Humen Costume Fair And 2019 Humen Fashion Week (Fall) Curtain Call

November 24th, four days of the twenty-fourth China (Humen) International Fashion Fair And the 2019 Humen fashion week (Autumn) (hereinafter referred to as "Service Fair") is a perfect curtain call for the famous clothing city Humen Guangdong. This year's fashion show has strong atmosphere and distinctive innovation features. With the five new features, new harvest, new trend, new trend, new vitality and new image, the vigorous development of Humen's clothing eco circle has been presented. With the innovative attitude, it has once again introduced the splendid embroidery of Humen clothing, showing the new image of "Bay Area fashion city and charming quality Humen".

This year Service Trade Fair All aspects of further upgrading, especially in promoting commercial docking.

Chinese style (Photo by Tang Hancheng)

The rendezvous and docking service has various forms, rich contents and outstanding results. Exhibitors generally reacted fruitfully.

First, we continue to lay out global marketing, relying on the European and American Chamber of Commerce and industry, Guangdong cross mining exhibition company and Guangdong Chang Mei Yi supply chain company. The global recruitment professional clothing buyers come to the exhibition to carry out the procurement docking with the exhibitors. More than 50 foreign businessmen from Europe, Asia, Africa and Latin America came to attend the conference. Foreign businessmen increased by 80% over last year's trade fair. Foreign businessmen have various members, including fashion brands, fashion buyers, designers, clothing traders, wholesalers, etc. all of these strength businessmen have come to Humen to conduct business negotiations and seek cooperation with clear procurement needs. They conducted face-to-face exchanges with the Humen Trade Fair exhibitors, and successfully built a "zero distance and high efficiency" transnational procurement platform. During the current trade fair, the precise matching global buyers and Humen garment industry clusters have been collecting and docking, and have achieved fruitful trade orders, providing new trade momentum for Humen clothing.

New trends

New trend

The people's company, the Yi Zhuo clothing (Zimple brand), the Dongguan clothing (Eall.cz/ ANOTHER brand), the Olympic brand ONE, the city beauty brand, the long linen dress (Saint chinton brand), hainazhichang, the Costa brand, the Humen staff clothing designer skill competition, the "Humen Cup" International Youth Design (women's wear) competition finals, among which, the "Humen Cup" has long been an important international costume design event. The 30 group members who participated in this contest final are distinguished from 3108 entries from China, Russia, Japan, Mexico, Ukraine, Spain, France, Italy, Thailand, South Korea, Uzbekistan, Australia and other 3108 countries. This is the 11 fashion show in this fashion week. The participating companies and competitions are influential groups in the industry, including YISHION group (YISHION brand) and rich. On the evening of November 21st, after fierce competition, the Japanese contestant Hirata Atsushi / song Jing won the gold medal in his work "Yue Jie". Through these fashion releases, the trend of fashion at home and abroad has been timely transmitted.

New vitality

Secondly, exhibitors adopt more new models. Simultaneous interpreting with the HUAWEI and HUAWEI, the Zimple has been making new moves in this trade fair. In the evening of November 23rd, Zimple joined hands with the dripping orange car to share the fashionable attitude of low carbon travel life and explore the green color and fashion creation concept. Also, the women's clothing brand ECA launched the new social retail, such as aesthetics.

In addition, the current trade fair has strengthened the propaganda and interaction in the short video and new media such as jitter, short hand and fast hand. The topic of "shaking the Humen trade fair" has attracted nearly 700 thousand people's attention.

In addition to fashion show, this show also shows the new image of fashion industry in Humen from many angles.

Booth Image Award

Through the media omni-directional and multi angle publicity, this exhibition shows the new image of Humen's clothing industry and Humen city. On the basis of many state-level authoritative industry media, mass media, more than ten provincial-level TV stations and local mainstream media, the current trade fair has strengthened the promotion of new media and introduced well-known video media and other live broadcast to form a super media group. It has made a solid publicity campaign for the current trade fair, and has formed a strong publicity campaign to further enhance the influence and radiation of the trade fair, enhance the image of Humen's clothing industry and Humen City, and fully demonstrate Humen as a "famous city of Chinese clothing". Chinese women's wear The unique charm of "famous town", "Chinese children's wear town" and "national clothing (leisure wear) industry famous brand creation demonstration zone".