Vip.Com 12. 8 Sale: Shanghai High-End Cashmere Consumption Increased By 210.53%
According to vip.com's 12.8 big hourly data, Shanghai consumption ranked the third largest city in the country, and the popularity of demo's "sophisticated consumption" prevailed, and women's demand for high-end clothing was strong.
On the evening of 8 December 7th, the annual "vip.com 12.8 sale conference" was officially launched. The "12.8 sale conference" vip.com focused on "good brand annual super low price", focusing on costumes and wearing moat products. It continued to launch "big rush", "ole 70 percent off", "shop straight down" and so on to promote the good brand, and bring consumers to the real "super low price spot".
Shanghai consumes third of the country's total consumption of high-end cashmere, up to 210.53%.
According to the 1 hour sales data of vip.com 12.8 sale conference, Shanghai's consumption power ranks the highest in the country. The consumption amount ranks third in the whole country, and the "exquisite consumption" trend prevails.
Shanghai is worthy of the title of "magic capital", from dress to life. Shanghai women have a great demand for high-end clothing, 100% double-sided woolen coats increased by 187% over the same period, and sales of cashmere dress products increased by 210.53%, of which cashmere dress sales increased by more than 250%. In addition, Shanghai consumers also attach great importance to their health, and the cost of nutrition and health products has increased by 440%. The Shanghai male is walking on the front line of beauty, and the consumption of cream cream is 156.84%, ranking the highest in the country.
At the same time, the people of Shanghai have put the details into every aspect of their lives. The enthusiasm for high-end smart cleaning appliances and high-end kitchen products is full. Data show that Shanghai's kitchen appliances grow by 404.98%, of which high-end Kitchenware and high-end smart home appliances purchase amounts to Top1 nationwide, and consumption of home accessories, such as flower vases and aromatherapy, has increased by 212%. The refined Shanghai consumers bought a very accent.
Ingredients and materials are selected to focus on the "face project" at the end of the year.
After 1 hours of big promotion, consumers not only showed the demand for "warm" and "practical" clothing purchase, but also "ingredients" and "material" became important criteria for consumers to choose clothes for judging good products. 90 the sales of feather and down clothing with down top and top down increased by 123% compared with the same period last year. The 2019 new winter ladies' down jacket and the Pacific bird's baseball collar down clothing sales are booming. The famous brands of cashmere products such as Mi Huang and Ordos have been popular for many years. The sales of cashmere sweaters of 100% pure cashmere, 100% goat hair and other excellent materials continue to rise.
At the end of the year, a great wave of social activities such as annual meetings, friends gathering, visiting relatives and friends will soon come to the fore, and how to stand out on various occasions, besides the elegant and decent dress, the jewelry matching will play a decisive role. Chao Hong gold bracelet, blue ocean pearl necklace, celestial South gold pearl pendant and other selected brands of annual ultra-low price accessories were robbed, dress, necklace, earrings sales increased by over 116% over the same period. In the last few months, there were many consumers in the new year, while the sales of red underwear, bracelet, gold ornaments, etc. were significantly increased.
Vip.com 12.8 sale conference with "good brand annual super low" the most sincere feedback in the end of the year, harvest the 1 hour sales order, breaking the 3 million list of gratifying results. This big promotion will last until 10 o'clock in December 13th. During the period, "ole 70 percent off" and "shop straight down" will be launched at a low price special product.
Source: Business Network
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