Domestic Black Technology! Who Is The Biggest Winner Of The Four Domestic Sports Brands?
Blowout! Absolutely blowout! In recent months, domestic shoe has blowout. Several well-known domestic sports and fashion brands have launched their own Shoe Black technology, and have made great efforts in design and operation. This sudden increase in speed is really a big surprise for people.
Of course, although showing a gratifying trend of progress, but to say that excellence is still a bit far fetched. After all, the quality of shoes, brand heat and product promotion are not done overnight. However, such a big progress can be a matter of encouragement.
Today Xiaobian gives you all the four most recent moves of Hongxing Erke, XTEP, PEAK and 361 degrees. Let's take stock of your progress.
01
At 10 a.m. on August 13, 2019, Hongxing ERK's latest sports black technology running shoes "Tianshu Qi" Limited sales officially opened, only ten seconds, 399 pairs of 499 yuan "Tianshu Qi" black technology running shoes sold out instantly! This scene is very similar to the PEAK state when it is on sale.
So what is a "Tianshu Qi bomb"? The official explanation is: This is a semi turbine intelligent fluid material, soft and strong, and it has many nano ball particles suspended inside, which can dynamically induce pressure and make intelligent feedback. The English name is alpha -FLEX.
If the state is very like Adidas Boost, then the odd ball is like Asics Gel, in general, the foot feeling soft bomb. But only the soft bomb is obviously not enough. The odd ball also adds carbon fiber to the shoes, knowing that the international brand of this configuration is at least 1000 yuan!
Think about a year ago, Hongxing Erke, Anta Lining did not put it in the eye, PEAK is relying on black technology and riding a dust, along with the level of XTEP, competitors began to target the NBA arena, Hongxing Erke this operation is very proud of the feeling, it is not easy!
Although Hongxing Erke's move is a bit of a taste of PEAK's footsteps, after all, it has developed its own core black technology, which is very worthy of recognition. However, we hope that "Tianshu Qi" should not be a flash in the pan like XTEP power nest, and hope that there will be surprises later.
02 ambitious XTEP scrambling
The reason why XTEP belongs to "chaos" is because XTEP has not released any new black technology. Instead, it has announced a message that is more powerful than the black technology. It signed Jeremy Lin and released Jeremy Lin's signature boots "Yun Yun three generation".
Anyway, Jeremy Lin became a new NBA champion last year with raptors. Although the whole season did not play the role of "key Sir", Jeremy Lin's value in holding the Obrien cup was sure to be skyrocketing, and XTEP's wave was used.
And Jeremy Lin is now the absolute main force in the CBA arena. Let's not see that Jeremy Lin is just a bench player in NBA. But putting CBA on the CBA court is absolutely God killing and killing Buddha. This point has been proved very well in this year's competition.
Although the three generation of Yun Yun is not selling well now, if Jeremy Lin is playing in China now, XTEP is not only the "gold master" in the marathon field, but Jeremy Lin's own traffic will surely make XTEP gain a lot of money in the field of sports shoes.
XTEP wants to be the "China sports fashion first brand". Although this vision is a bit of a drag, the signing of Jeremy Lin and the issuance of signature sneakers have made great progress, and we dare not say that we can achieve the brand vision, but we have made a big step towards this goal.
03 winning the chase of PEAK
No matter how ugly or soft it is, it is not suitable for running. Anyway, Xiaobian is deeply attached to PEAK's P4U technology. China's shoe market has never had a pair of domestic shoes that can cause such a big storm, but the performance is not perfect, but it is perfect enough.
Out of the joint name, playing limited, fashion week, in a state of less than a year, it has reached a lot of shoes need three to five years to achieve the achievement, it has to be said that this is a miracle!
Among the many expectations, PEAK's basketball shoes are on the market. However, in the eyes of many Sneaker, basketball shoes with higher technical content are more picky. It is because of such fastidious and extreme basketball shoes that they are hot, but there is no explosive data.
However, this does not affect the status and status of PEAK's "domestic sneakers black technology revival". It is no exaggeration to say that PEAK is using science and technology to create a hole for the road of domestic shoes. The most worthy of admiration and admiration is always the first person to eat crabs.
Today, it has been more than a year since the PEAK 1 sale. It is estimated that PEAK has never thought of what this year means for domestic shoes. Don't look down on the first generation. AJ1 is not necessarily so popular when it was released in 1985.
04 accumulate 361 degrees.
Quietly, 361 degrees "rain screen Q bomb - Pepsi joint" anti splashing running shoes quietly pre sold, 361 degrees Tmall flagship store's selling time is September 8, 2019, this equipped with "rain screen technology", "Q bomb technology" and "colorful reflective film" black technology running shoes can become a war god?
To say that 361 degrees is the most popular in the last two years, it is undoubtedly the 361 degree international line running shoes that have made a great reputation in the Americas. But the international line is only a 361 degree son. It's just a subsidiary company under 361 degrees.
Shortly after 361 degrees up to the joint sale, this wave of black technology plus, joint holdings, and limited 361 degree running shoes can be sold as a whole! From this time's data performance, 361 degrees will usher in a big rise.
As the name suggests, rainscreen technology is waterproof technology, Q technology is the 361 abbreviation of traditional QU KFOAM technology.
361 degrees as a national team member's Royal robe, has always given people a sense of root and seedling red. This time, the theme of playing the tide shoes is also a sword.
Perhaps today's homemade black technology is not worth mentioning in front of the international giants, but we are not afraid of slowing down and fear standing. As long as our national brand develops steadily, there will surely be a day of global pride.
Source: FanerTalk
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