After The Outbreak, The Garment Industry Will Achieve A Large Rebound In Consumption.
After the outbreak, life has to continue. People can never get away from eating, drinking and living. During the Spring Festival of 2020, the new crown pneumonia epidemic caused many "retail shock" in the retail, catering and tourism industries under the isolation and prevention measures. The retail industry will bear the brunt of the epidemic, which will cause 1.5-3 trillion economic losses to the retail and catering industry.
The epidemic has also greatly changed the structure of the national life and economy, not only triggering social changes and ideological shocks, but also directly affecting the economic and industrial structure of our country, the national consumption consciousness, and even the change of policy and legal system. It has changed our life deeply in the long time.
Some people will compare with the SARS epidemic in 2003. In 2003, the electric business unicorns born in SARS, such as Ali, Jingdong, such as electricity providers, electricity providers, online education explosion growth, SARS hit the whole country, almost all department stores, commercial streets are closed, in a dark shadow, so a large number of clothing brands have cancelled production orders. In the Spring Festival of 2020, the outbreak of new crown pneumonia caused an explosive consumption of online entertainment, real estate, online education and catering, showing a certain growth.
Compared with SARS in 2003, the first case was found in Guangdong in December 2002 and the first imported case in Beijing in March 2003. It lasted for 8 months. The 4-5 months are the most serious. Because of the high mortality rate of SARS, the blow to the offline industry is very huge.
The new crown pneumonia epidemic during the Spring Festival of 2020 has great impact on three consumer markets, namely, catering consumption, tourism consumption and fast consumption. But there are two sides to everything. The development of "online projects" will usher in a great spring in the entire field of subdivision.
When the SARS occurred in 2003, the domestic electricity supplier was not yet fully mature, so we could only go shopping under the supermarket, warehouse buying and shopping malls. It has not yet formed such a habit of large-scale online shopping now, so the conflict with the electricity supplier is not so great.
After the outbreak, the entire garment industry will probably rebound sharply in consumption and explosive growth. Half a month's consumption and silence will make the whole consumption environment quiet. It is a gradual process.
For the basic consumption demand, it is still necessary to buy, and there is a process of economic recovery. For the clothing industry, although the heart of beauty is everyone, but also look at the specific financial planning, no matter what class consumption crowd, always want to see the vegetables to eat, how much money to do many things, it is the saying goes to see the dishes to eat rice, after all, life has been, the economic recovery increases. It takes time to make precipitation.
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