Nearly 90% Shop Closed Shop Chao Mark Ed Faye How To Carry The New Crown Pneumonia
The outbreak of a new coronavirus pneumonia has not only disrupted the pace of normal life. It also disrupted the normal operation of many enterprises. Although Mark Ed Faye, who is over 20 years old, has carried 2003 SARS, but this outbreak of pneumonia has easily disrupted the plan of the new Spring Carnival.
Because the outbreak of pneumonia virus has led to Mark Ed Faye's total number of one thousand stores close to 90% of the closure, so that enough stock to become a high inventory of hot potato. The cost is frantically burning, but sales are almost zero. The rent of the store is still to be paid, and the wages of four thousand of the shop assistants are still to be given. These are all fixed expenses that can not be put off. These are all threats to cash flow.
Recently, in the face of the outbreak, President Yang Kuntian gave an open letter to his staff, telling the staff and partners that Mark Ed Faye is facing a great crisis. In addition to being prepared for the worst, we must not sit still. Mark Ed Faye will fight to escape the crisis and save himself.
At present, Mark Ed Faye will rapidly carry out online sales of offline members, online sales of shop guides, and adjust the rhythm of commodities and improve the efficiency of organization. Because Mark Ed Faye is at the moment of life and death.
Originally, Christmas, new year's day and Spring Festival are the peak season for retail sales. The total sales of the three may even occupy 20%-30% of the company's annual sales. Coupled with the impact of many business cycles in 2019, the retail industry has been hit hard and many brands have been laborious.
Mark Ed Faye had planned to play a beautiful battle in 2020. In order to launch a comprehensive attack, we should make various preparations in terms of inventory, personnel and stores. At the same time, 2020 is the first year of Mark Ed Faye's brand positioning of "multi artistic tide brand". For this activity, Mark Ed Faye has done a series of brand shaping plans and various effective marketing.
For example, at the beginning of the new year, Mark Ed Faye boarded the international fashion show in Milan fashion week and became the only Chinese card to enter the official Runway list. At the same time, it also joined the current popular variety show "trend partner".
But the sudden emergence of a new coronavirus outbreak has stopped this time. It is followed by the fact that the spread of the epidemic has resulted in a large number of stores closing, reaching ninety percent of the total store. The sharp closure resulted in a slump in sales. The curve that should have increased suddenly dropped, or decreased by eighty percent in February. Not only that, even three, April's performance will be affected.
However, I believe that the epidemic will soon pass away. After all, no spring will not come.
- Related reading
Guangzhou Textile And Garment Market Is Difficult To Adapt To "Empty City"
|- Men's district | Changing Clothes Is The Way To Greet Spring.
- Fabric accessories | Three Days To Restore All Capacity! Ruyi Wool Spinning Strengthens Product Innovation
- Fashion shoes | Air Max 95 Brand New Watermelon Color Shoes Are Exposed, Refreshing And Playful.
- Fashion brand | UNIQLO UT New THE BRANDS MASTER PIECE Series First Wave Single Product Announcement
- Expert commentary | Downstream Rework Tide Comes To Import Yarn 3/4 Months.
- Industry Overview | In The Southern Part Of Xinjiang, Cotton Farmers' Irrigation Progress Is Slow.
- Industry Overview | The Upstream And Downstream Industries Can Not Wait. What Is The Situation Of Shandong Textile Enterprises Returning To Work?
- Industry Overview | Weaving Is Only 2 Percent, Dyed Factories Have Low Productivity, And Difficult To Start After Finishing. After The Textile Market "Resumed", The Present Situation Is Grim.
- Industry Overview | Fancy Clothing Enterprises Open "Cloud Shopping" Clear Inventory
- Fashion brand | Japanese Tide NBHD X Long Bin Governance Joint "NHON" Series On Sale, The Main Personal Photography Works.
- Guangzhou Textile And Garment Market Is Difficult To Adapt To "Empty City"
- Changing Clothes Is The Way To Greet Spring.
- Three Days To Restore All Capacity! Ruyi Wool Spinning Strengthens Product Innovation
- Air Max 95 Brand New Watermelon Color Shoes Are Exposed, Refreshing And Playful.
- UNIQLO UT New THE BRANDS MASTER PIECE Series First Wave Single Product Announcement
- Downstream Rework Tide Comes To Import Yarn 3/4 Months.
- In The Southern Part Of Xinjiang, Cotton Farmers' Irrigation Progress Is Slow.
- The Upstream And Downstream Industries Can Not Wait. What Is The Situation Of Shandong Textile Enterprises Returning To Work?
- Weaving Is Only 2 Percent, Dyed Factories Have Low Productivity, And Difficult To Start After Finishing. After The Textile Market "Resumed", The Present Situation Is Grim.
- Fancy Clothing Enterprises Open "Cloud Shopping" Clear Inventory