Luo Deping, General Manager Of Yue Yue Children'S Clothing: Striving To Go Abroad To Make The First Children'S Clothing Brand.
It is fortunate to have the exclusive interview with Luo Deping, general manager of Yue Yue children's wear company.
Luo also said: "the more we are specializing in children's clothing for 16 years, there are more than 1300 stores. It is a company that is respected in the field of children's clothing all over the country. We focus on quality, product originality, cultivate a group of middle and high-end customers, step out of a personalized innovation route.
Luo also mentioned that the company is now based on the great policy of the National Great Bay area and the general direction of industrial upgrading. Next, in addition to continuously improving the original design and research, and continuing to dig deeper in innovation, we will work hard for consumers in the sense of customer experience and service, and create a national brand that can make our customers satisfied and wear more pride and confidence.
When Luo talked about sharing his experience, he said with humble content that we had a special show in the CHIC exhibition at the Shanghai fair. After so many brands competition, we also received the high praise from the chairman of the China Clothing Industry Association and President Chen Dapeng. The president gave us the evaluation: in the industry, the only brand that he has ever seen is the most valuable and valuable brand. Thank you for your leadership recognition.
Luo said: I feel that doing business is to keep faith, focus, perfection and perseverance. This is also a spirit that goes directly to the soul of every employee. Today, in product innovation, we can get the recognition from the industry and consumers, and it is also a lot of hardships.
Luo said: we all know that the world clothing is a big copy, but the more we insist on originality, the less it is in the industry. In order to ensure the quality of products, we set up our own tester center. Our test report is qualified with the national identity test item index, which shows that our understanding of quality has gone straight to everyone's bone marrow.
In addition, we have a very high demand for the design of the board, including every consumer's demand for brand fashion wear. We all have specific data. For example, a product has to go through seven or eight times in the process of playing, so that consumers can wear the upper body. Therefore, in line evaluation said: " The more clothes they wear, the less they want to take off. " Because of its comfort, quality and texture... These are our ultimate pursuit and perseverance in our efforts. For example, our down jacket is the best goose down, and the price is two times more than that of a colleague. Yes,... Today, I am very glad to communicate with you here. The company has been committed to doing one thing for many years. When it reaches the ultimate goal, it will be recognized by the market.
So today's era is an era of innovation, consumption experience and differentiation. If we are not able to feel sticky in the sense of consumer experience, style innovation and interaction with consumers, I think there is no future. This is what I really communicate with you: perseverance and dedication. At the same time, it will be combined with the National Great Bay area policy. Tai Wan district is the most active and talented place in the world. With the advantage and geographical advantages, the more we are going to do next, not only the transmission of products, but also on the interaction and stickiness of the Internet with consumers, as well as the appropriate distribution with the channels, focusing on the service experience of consumers, we will further deepen the service. Here, ahead of time, in the next 2020-2021 years, the more brands we will have in addition to China, we will go abroad and strive to be the first child brand to represent China in foreign countries. I hope you can get the support and recognition of your colleagues. We will continue to work hard and continue to innovate. Next, we will also work with our more than 1000 dealers, friends, and soon to cooperate with hundreds of interested customers, cooperate with many suppliers, and work together with our more than 1000 employees to create brilliant future. Thank you.
Listening to general manager Luo Deping's remarks, let us more clearly understand the connotation of the success of the children's clothing brand. He said, "honesty and honesty" is the foundation of the success of the company. As a children's clothing enterprise, they are not only making clothes, but also have held many social welfare undertakings for several years. Brave boy For the theme of activities, the majority of parents and children have been highly recognized and participated in the society. They have become a company with a sense of social responsibility.
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