The Epidemic Is Dragging Down The Electronic Supply Chain. Canon Cameras Will Soon Increase In Price.

In the wake of the outbreak of the epidemic in China, the new crown epidemic began to spread worldwide.

The situation in Japan is also not optimistic. In March 12th at 3 p.m. local time, 641 cases of new crown pneumonia were diagnosed in Japan, including 17 deaths. On the same day, the Nikkei 225 index closed down 4.4%, and this year has fallen by more than 20%. Prior to that, Japan's Canon Co has temporarily shut down 5 manufacturing equipment factories, which are located in Japan, Nagasaki, Miyazaki and Nagasaki. Since then, Canon has also worked overtime to replenish its capacity.

In twenty-first Century, the economic news reporter learned that Canon China will start raising its prices in April 1st. In the notice sent to the distributor, the company said, "the Japanese factories temporarily suspend production because of the change in the yen exchange rate and the supply of spare parts. It will increase the shipment price of full frame and some lens products. "

In response, Canon China stakeholders said in an interview with the twenty-first Century economic report reporter that they need to verify with the company's headquarters, which has not yet been replied to the deadline.

Electronic components disconnect

According to media reports, due to the impact of the new crown pneumonia epidemic, some parts of Canon imported from China have been postponed. Canon Co's five factories in Japan began to shut down production in March 2nd, and the production losses caused by the downtime will be added later this year.

The shortage of spare parts has had an impact on Canon's flagship SLR camera EOS-1D X Mark III launched by the Tokyo Olympic Games. In the sold camera + memory card set, Canon had to ship its products in the absence of the reader, and promised to reissue the users after the restoration of the supply.

Under the background of shortage, the price surge of electronic components is also coming. Since the beginning of this year, the global storage chip market has begun to fluctuate due to the imbalance between supply and demand. The key components of CMOS image sensor (CIS, complementary metal oxide semiconductor image sensor) and passive components have also been out of stock.

Analysts point out that digital cameras consist of lenses that require precision processing technology, semiconductor parts for image processing, and high value-added parts and materials for anti shake sensors. However, many of the main factories for finished product assembly are in China, so parts and materials manufacturers have formed industrial chains along with them. At present, the supply of the entire electronic industry has been in short supply, which has further expanded the trend of terminal price increase.

Japanese enterprises occupy an important position in the field of semiconductor materials. In the first 5 months of 2019, Japan made 52% of the world's semiconductor materials. Over the same period, the value of photoresist imported from Japan reached US $110 million.

For the problems affected by Canon factory, the Canon China official said there was no more information to disclose.

Performance continued to decline

Many analysts believe that how long the price rise of electronic components will last depends on whether the epidemic can be effectively controlled globally. On the other hand, whether the supply of upstream capacity can meet the demand. From the perspective of sensor shipments, the global smartphone camera sensor supply chain is highly centralized. According to the regional distribution, China accounts for about 30% and Korea accounts for about 40%. The market is still worried about the global semiconductor industry chain. This pressure is not small for the current Canon Co.

Canon group's 2019 annual report shows that the group's turnover is 3 trillion and 593 billion 299 million yen, down 9.1% from the same period last year. Among them, the medical system business grew steadily, and the webcam business increased revenue. The sales of color digital composite machine and new products in the production oriented digital short printing market continued to be strong, and the market performance of the full frame micro camera was eye-catching. In 2018, the turnover of Canon group reached 3 trillion and 951 billion 937 million yen, a slight decrease of 3.1% over the same period last year.

Among them, the camera market of concern is still shrinking. Canon Co reported in its earnings report that in 2019, the sales of entry cameras continued to shrink due to the impact of smart phones. The market for camera lenses could be reduced by 15% and sales fell to 8 million 800 thousand units.

Canon Co expects that the camera market will continue to shrink at a similar rate in 2020, and the market will fall to about 7 million 500 thousand units. But on the other hand, the market demand for professional cameras and high-end cameras is increasing. The high-end micro single camera will be the new revenue growth point this year. The camera is equipped with new sensors, new image processors and more advanced functions.

Today, the outbreak of the new crown disease has brought great uncertainty to the global economy. Uncertain supply chain or Canon's high-end camera strategy is blocked.

? ? Professor Wang Zhimin, director of the Institute of globalization and modernization of China and professor of the National Institute of open studies, University of International Business and Economics, said in an interview with the twenty-first Century economic report reporter that the spread of the epidemic will no doubt affect the global trade and industrial chain. When people, funds, information, logistics and industries can not flow, they will no longer sustain economic growth. Long flow. China is a factory in the world. It is both a supplier and a demand side. In a world environment, no country can produce all parts. Once it is interrupted, it is terrible. "I think China's manufacturing industry can make use of opportunities to upgrade its industrial structure and increase investment in industry, technology and basic science, so it is of little significance to develop low-end manufacturing industry."

In his view, it is a good opportunity to increase cooperation between Asian countries and promote bilateral cooperation and industrial cooperation in a special period.

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