Confidence! Sales Of Textile And Clothing Are Getting Warmer.

According to the survey data of China's 101 major textile and garment market in March 17th, the resumption of professional market continues to accelerate. The recovery market has reached 99, and the market opening rate of the monomer market has increased by 11.9 percentage points compared with the previous week's survey. The number of shops opened has been 91 thousand, accounting for 63.7% of the total number of shops in the normal situation, 12.9 percentage points higher than a week ago, and the circulation function of the professional market is being restored orderly.

Although the current epidemic trend has basically been curbed, most retail stores have not resumed normal business, and the network retail channel has also slowed down due to insufficient logistics efficiency. Home segregation and the reduction of social activities have led to the weakening of consumer demand for clothing products, and the shortage of market demand is still more prominent.

The weekly data of -18 March 17th showed that 56.4% of the surveyed enterprises considered that the lack of demand and poor channels were the main difficulties facing the production and operation, which exceeded the proportion of enterprises that chose labor and logistics difficulties. In the case of insufficient market demand, the utilization rate of textile enterprises is still higher than that of orders, and the risk of inventory pressure and capital chain tension can not be ignored.

Statistics from the National Bureau of statistics show that since 2020, the textile industry has been affected by the epidemic and the pressure of economic operation has increased significantly. In 1-2 months, the added value of textile industry (including spinning, weaving, knitting, printing and dyeing, household and industrial products) decreased by 27.2% compared with the same period last year. The added value of garment industry decreased by 28.9% compared with the same period last year, and the chemical fiber industry decreased by 10.7% compared with the same period last year. The total output of 15 major categories of statistics increased negatively, and over half of the total negative growth rate exceeded 30%.

At the same time, the total retail sales of clothing, shoes and hats and needle textiles decreased by 30.9% compared with the same period last year. The retail sales of apparel products decreased by 18.1% compared to the same period last year, and the rate of decline was obviously higher than that of rigid consumer demand products such as food and daily necessities. The total export volume of textiles and clothing was 29 billion 830 million US dollars, down 20% from the same period last year.

Though facing the pressure of larger production and operation, the anticipation of the development trend of the enterprises is gradually improving, and the fundamentals have not changed for a long time. According to a weekly survey conducted on -18 March 11th, 19.8% of the 202 surveyed enterprises reported a decrease in sales in the first quarter compared with the same period last year. The proportion of the surveyed enterprises with a decrease of over 20% in the first quarter decreased from 39.1% to 56.7% in the previous week. The proportion of enterprises expected to decrease by more than 20% in the first quarter decreased from 46% to 30.5% in the previous week. When business resumption and orders improved, business confidence increased.

China Textile Federation official said that in recent years, the transformation and upgrading of the textile industry continued to deepen, comprehensive competitiveness and development toughness continued to improve. Despite the many difficulties facing the current operation and development, the textile industry still has the ability to effectively cope with the impact of the epidemic. With the further improvement of the prevention and control situation, the industry will restore the order of economic operation with the highest efficiency.

At the present stage, the China Textile Federation recommends that enterprises should focus on multiple ways to excavate internal and external market space and effectively integrate industrial chain resources. At the same time, we must steadfast transformation and upgrading and high quality development belief, and aim at improving output quality, efficiency and efficiency, and rationally arrange investment plans.