• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Lining Net Profit Rose 110% In 2019, 98.1% Of Revenue Came From China.

    2020/3/30 10:09:00 10

    LiningLining'S EarningsLining'S Revenue

    A few days ago, Lining (2331) released the 2019 results announcement.

    According to the announcement, in 2019, Lining realized operating income of 13 billion 870 million yuan, an increase of 32% over the same period last year, and realized a net profit of 1 billion 499 million yuan, an increase of 110% over the same period last year. After deducting disposable profit and loss related to business, the net profit increased by 77% to 1 billion 266 million yuan, and the gross profit margin expanded 1 percentage points to 49.1%; and the cash flow increased by 110% to 3 billion 503 million yuan.

    Lining believes that the increase in gross margin is mainly due to the improvement of brand recognition. The discount offered by the group to the franchisee has been improved. The sales discount of the old and new products has been improved, and the cost ratio of the tag has been further optimized.

    Judging from the classification of products, clothing accounts for 51.2% to 7 billion 110 million yuan of total revenue, footwear accounts for 43.9% to 6 billion 85 million yuan of total revenue, and equipment and accessories account for 4.9% to 674 million yuan of total revenue.

    Sales growth of group and various outlets in 2019

    From 2015 to 2019, Lining accounted for the sales of various channels.

    Sub channel, Lining revenue 98.1% from the Chinese market, overseas income accounted for 1.9% of the total.

    Among them, the income from franchisees accounted for 49.5%, the direct business accounted for 26.1%, e-commerce channel revenue increased by about 40%, accounting for 22.5% of the total revenue.

    By the end of 2019, the number of Lining sales outlets in China (excluding Lining YOUNG) totaled 6449, a net decrease of 115 from the end of last quarter.

    With a net decrease of 214 retail business, wholesale business increased by 319, and 105 in early 2019. The number of children's clothing brand Lining YOUNG sales points totalling 1101, a net increase of 308.

    Lining, executive chairman and co chief executive officer of Lining group, pointed out that in 2019, in the face of increasingly subdivision of sports consumption demand, we continued to focus on building and consolidating Lining experience value. Through diversification strategy, integrate the advantages of online and offline platform, and use digital marketing strategy to further connect the brand with different consumer groups, and enhance the brand image and value of Lining. During the year, the group's main operational indicators were further optimized, and the group's revenue grew steadily and profitability continued to improve.

    Regarding the future, Lining said that he would take every step of the way and devote major resources to sports knowledge learning and technology research and development, and actively seek and explore more business development space. In the face of the impact of the new crown pneumonia epidemic on the whole industry, Lining analyzed that after the outbreak of the epidemic, people would pay more attention to physical training and physical fitness, and the potential of the industry remains to be released.

    • Related reading

    Anta 2020 Overseas Expansion

    Shoe Express
    |
    2020/3/25 16:25:00
    0

    The Impact Of The Two Quarter Of The Brand End And Manufacturing End Is Still Evident. The Annual Impact Of The Epidemic Is Restricted From The Annual Report Of The Hong Kong Stock Market.

    Shoe Express
    |
    2020/3/24 19:36:00
    2

    Adidas, Nike And Other Sports Giant Epidemic Crisis

    Shoe Express
    |
    2020/3/24 19:00:00
    189

    XTEP Retail Will Be Looking For A Breakthrough In Crisis And Welcome A Revolutionary Breakthrough

    Shoe Express
    |
    2020/3/23 14:42:00
    4

    Is It A Result Of An Unprecedented Increase In Inventory Pressure?

    Shoe Express
    |
    2020/3/19 15:29:00
    58
    Read the next article

    Is The Epidemic Red Flu Disinfectant Changing The Future Or Repeating History?

    In the past two months, the disinfectant industry has been somewhat magical. There were more than 2500 domestic disinfection products enterprises registered in February, and the shell manufacturers of skin care products manufacturers.

    主站蜘蛛池模板: 你懂的网址免费国产| 国产精品午夜无码AV天美传媒| 嘘禁止想象免费观看| 久久久精品免费| 被女同桌调教成鞋袜奴脚奴| 日韩中文字幕高清在线专区| 国产在线无码视频一区| 久久精品丝袜高跟鞋| 金牛汇app最新版| 男女国产一级毛片| 久久精品国产网红主播| 国产精品久久久久国产精品| 欧美日韩亚洲电影| 久久亚洲中文字幕精品有坂深雪| 99免费观看视频| 热久久99影院| 国产综合精品在线| 亚洲人成网站看在线播放| 亚洲人成网站看在线播放| 热99re久久免费视精品频软件| 在线播放免费播放av片| 亚洲欧美日韩国产综合| 窝窝视频成人影院午夜在线| 最近中文国语字幕在线播放| 国产成人综合久久精品免费| 亚洲va国产日韩欧美精品| 13一14sex破| 欧洲多毛裸体xxxxx| 国产精品电影网| 亚洲AV日韩精品久久久久久| 香蕉免费看一区二区三区| 成年人在线免费观看| 免费一级毛片女人图片| 91亚洲va在线天线va天堂va国产| 校花哭着扒开屁股浣肠漫画| 国产国产人免费人成免费视频| 久久久99视频| 男人狂桶女人出白浆免费视频| 国产精品美女久久久久av福利| 亚洲精品国产综合久久一线| **俄罗斯毛片免费|