MIIT: Help Textile Enterprises Expand Market Space
Recently, the joint defense and joint control mechanism of the State Council held a press conference on private enterprises and small and medium-sized enterprises to promote the resumption of production and production in an orderly way. At the meeting, Xu Kemin, director of the industrial policy and regulation department of the Ministry of industry and information technology, said that the textile industry is an important livelihood industry for protecting and improving people's lives and absorbing employment. It is also an industry with international competitive advantages and a relatively large proportion of exports. It is also an industry with incomplete industrial chain.
Xu Kemin said that in the face of the epidemic situation, under the premise of conscientiously carrying out epidemic prevention and control, the textile industry actively promoted enterprises to resume work and resume production. For example, masks, protective clothing and their upstream and downstream supporting enterprises have been fully restored to work after the Spring Festival, which has made important contributions to the prevention and control of the epidemic. Since mid February, the textile industry has begun to fully promote the resumption of production and recovery. Zhejiang's online Textile City Trading Platform took the lead in February 10th, and the light textile city yard also resumed in February 18th, ensuring the smooth trade of textile fabrics and promoting the resumption of local printing and dyeing industry. According to the survey of 7.5 textile enterprises of 28 key textile industrial clusters in 13 provinces, the recovery rate has reached 90%, and the rate of workers returning to posts has reached 86%.
Xu Kemin said that at present, the rapid spread of the international epidemic, the textile industry, especially small and medium-sized textile enterprises reflect three difficulties: first, the lack of demand. From the domestic perspective, the retail sales of clothing, shoes and hats and needle textiles decreased by 31% compared with the previous 1-2 months in the domestic market. Internationally, a large number of export orders have been delayed or cancelled since March, and new orders have also been greatly reduced. According to the survey results of more than 100 key enterprises in China Cotton Textile Industry Association, the proportion of enterprises with insufficient orders was 63.6%.
Two is the industry's steady employment pressure. The pressure of order reduction is going along the industrial chain to the upstream, which will have an impact on the normal operation of the industrial chain of the textile industry, and the employment situation in the industry is becoming grim.
Three, enterprises reflect financial constraints. Affected by the decline of orders and the withdrawal of orders, the inventory of raw materials and finished products of textile enterprises increased, especially in the chemical fiber industry. Due to the fact that continuous production can not be stopped, there is tremendous pressure on inventory and the amount of capital occupied is also increasing.
Xu Kemin pointed out that government departments at all levels are actively taking action against the outstanding problems reflected by enterprises. The first is to promote the landing policy of the enterprises that have been introduced. Some measures are also being introduced to help textile industry overcome difficulties.
Two is to help enterprises transform production and stabilize operation. For example, some textile enterprises have maintained normal operation and stability of the workforce through changing protective clothing and other protective products.
The three is to take measures to help enterprises expand the market demand. For example, Shandong province launched the "director selling yarn" activities, and introduced Shandong's yarn to buyers nationwide. Jiangsu's red beans accelerate the layout of intelligent production, intelligent storage, intelligent stores, and actively expand online sales, online sales accounted for an increase of 10% this year.
Four is to play the supporting role of information technology to promote industrial upgrading. Around the links of product development, manufacturing, global marketing and other industrial chains, we push enterprises to transform to information and intelligence, support enterprises to increase varieties, quality and brand, and expand multi-level and multi-channel consumption market.
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