Middle Velvet Industry: "Take Another Step"

Affected by the outbreak of the new crown pneumonia, foreign trade enterprises are generally "sad" and some are temporarily out of business. In the industrial park of Ke Bei Qi Xian, Zhejiang Zhong Rong Industrial Co., Ltd., which also does foreign trade business, has posted a notice of "recruiting workers" in recent days. What's going on here?

Recently, the reporter entered the spinning workshop of Zhejiang Zhong Rong Industrial Co., Ltd. and saw all the size and equipment started. After the workers were busy, the spinning yarn was being sent to the weaving workshop. Company production director Zhou Gong told reporters that although the foreign trade was blocked, the company now specializes in developing new cashmere double-sided women's fabrics for the domestic market, but orders continue, production and sales flourishing, so new recruits have to be recruited to make orders.

According to the briefing, the "Zhong Rong industrial" headquarters was moved from Ma On Street to Qixian Street industrial park last year. The office building is spacious and bright, and the production workshop is clean and tidy. The company originally produced foreign trade products in the first half of the year. After the outbreak of the outbreak in the second half of the year, the list of foreign trade was cancelled. During this period, the basic operation of the enterprise, staff life, equipment maintenance and interest on the backlog of goods will be a great expense. To this end, the company's decision-making level has made a decision that "production can not be stopped and foreign trade is transferred to domestic trade".

Plan and move. First of all, the company linked the supply chain associated enterprises to reduce the pressure on stock funds. At the same time, it analyzed the domestic market trend, and tried to design two high-performance cashmere double-sided women's fabrics. The company was united and hard to work together, especially the R & D team: 2 days to determine the proportion of fabric, 5 days to make fabric samples, and 2 days to make samples for enterprises to choose. Taking into account the financial pressure of downstream enterprises, the price of new fabrics with better handle has been reduced from 220 yuan per meter to 190 yuan, and many domestic manufacturing enterprises have heard about it. Up to now, the "Zhong Rong Industry" has received nearly 300 thousand meters of domestic orders. The order production task came to June, not only complemented the "empty window period" caused by the epidemic, but also expanded the domestic market which was slightly lacking.

"Zhong Rong Industry" promptly transferred to the "gun head", and made the development of the enterprise wider and wider by changing the "one step". All this seems to have a chance of losing the mulberry leaves, but in fact it is inseparable from the company's many years of deep plowing and cashmere fabric market, with good upstream and downstream partners, and its own strong R & D capability. Huang Chuanhong, general manager of the company, told reporters that the company will make full efforts after recruiting employees. "Along with the implementation of the" step fish program "in Keqiao District, we will prepare for the rainy day. In addition to strengthening the research and development of cashmere fabrics, we will also step forward to the high-end cashmere women's clothing, forming the whole industry chain from cashmere yarn processing to clothing design and manufacture, with our own production of" small cycle "ginseng. And the "big cycle" of international and domestic trade.