Reporter Observation Of Dangerous Star Business, Where Is The Way Out?
Once a gathering point, Tang De film, Cheng also Fan Bingbing, defeated Fan Bingbing.
At the peak of 2016, the biggest selling point of the film was Fan Bingbing. The most successful project was the legend of Wu Mei Niang, the most successful one. The biggest project was its winning the world, selling 7 million 500 thousand / set of Internet copyright price.
The star is also the biggest attraction of Tang De film. Zhao Wei's brother Zhao Jian, Fan Bingbing and others share the ten largest shareholders. Zhao Wei, Fengyi Zhang, director Huo Jianqi and screenwriter Sheng Heyu are all shareholders of the company. Fan Bingbing and Zhao Wei's "bell ring" at the Shenzhen Stock Exchange became the front page content of entertainment news. There are many stories about female stars. This allusion is that capital can heal any gap, laugh at the clock, and laugh away.
But the two big stars were not happy for too long. Zhao Wei was soon banned from the SFC market, and Fan Bingbing, who was deeply involved in the tax evasion case, has no hope of returning. So that Tang Tak film and television today embarked on the road of selling, and fought the idea of "shell resources". Once, they all had a bright future.
The story of a star is more than that. Recently, artist Tong Zhuo explode the college entrance examination and change the former student into a fresh student. The Ministry of education has intervened in the investigation. Before that, it was Xiao Zhan who was involved in the controversy of fans, Show Luo who was not loyal to her, and Dr. Zhai Tianlin who did not know HowNet.
Every major negative blow is a devastating blow to the career of artists, and even more troublesome for brokers and projects. There are only one star, but there are countless team members behind the stars.
Where is the core? The star itself is a career that relies on external illusions, especially the idol artist. Since it is a fantasy, there must be a day of destruction.
Of course, it is not a star without a show, but it is a small probability. Especially in this fast food era, artists have been stubborn, and the mobile era has accelerated everyone's exploding red. It is not that the market is unwilling to find the perfect star. The screen that needs to be rapidly expanded needs to be filled. The market development is far beyond the growth of human beings, and the objective environment is not allowed.
Such a star has become the key to the market and become the source of traffic in imagination. Movie and TV shows sell on the head, but in other words, a small number of artists become Party A, but some young and successful artists are actually easily detonated, and everyone is sitting on volcanoes.
In addition, with the entry into the era of mass production, the rate of elimination has obviously increased, and the old people have not yet become famous.
"In fact, stars are not just needed, but habits are, so they will still sign artists, but the speed will be greatly reduced." A senior broker told me.
Everyone is looking for a way out, and the direction seems to be looming. On the one hand, the live broadcast is popular, and the famous net red has the flow and resources that are not inferior to the stars, and can also be broadcast at home. This gives the small artists of big base a new space. Chances are, the key is whether we can break through the barriers in our hearts.
In addition, the film industry has been in the doldrums for a long time, and the platform has gradually abandoned the head traffic illusion to accept the new starring project. The root of the risk comes from the needs of the head artists, "barrier lake", and the roots are cleared up. It seems that the ecosystem is developing in a good direction.
I hope artiste brokers will become a normal industry. It relies on the industrialization of the entertainment industry. The winter has accelerated the bottom renewal. I hope all of this will come soon.
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