Jingdong Announces Strategic Cooperation With Exxon Mobil
Recently, Jingdong announced its strategic cooperation with Exxon Mobil. Jingdong said that the purpose of the cooperation is to link quality resources of both sides, to digitally promote automobile maintenance and repair services, to break the boundaries between brands, platforms and consumers, and jointly explore new models to promote product innovation and post market service transformation and upgrading.
According to introduction, apart from products, Mobil products, oil analysis services and digital membership service platform will also visit Jingdong. In the future, the two sides will also cooperate with Mobil and Jingdong.
Yao Yanzhong, vice president of Jingdong group and President of life services group, said: "the strategic cooperation with Exxon Mobil has also shown us that Jingdong is the upper and lower reaches of the supply chain extension of the automotive aftermarket, with the quality of commercial products such as lubricating oil, batteries and vulnerable parts, as the starting point, through the integration of online and offline operations, the implementation of all channels, and the upstream of channel brands. And the cross links between the original and independent after-sales service system can truly achieve full integration with manufacturers, distributors, retailers and service stores.
Statistics show that Jingdong automobile is one of the important subdivision scenarios of Jingdong retail Jingdong life service, covering the entire industrial chain of automotive supplies, automobile aftermarket and vehicle sales, and now it has reached cooperation with over 5000 brands.
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