Transformation And Upgrading Of Children'S Wear Industry! Another Grand Gathering Of Children'S Cultural Life Will Be Held In Hangzhou In August

Different from children

In order to further improve the high quality and innovative development of China's children's wear industry, gather cutting-edge design talents and integrate the ecological resources of children's wear industry, 2020 China International Children's fashion week, sponsored by China Garment Association, Yuhang District Government of Hangzhou and Shanghai Fashion City Promotion Center, will be held in Hangzhou Yishang town from August 21 to 24. With the theme of "children and difference", China International Children's fashion week 2020 is based on Hangzhou, the birthplace of China's e-commerce, and relying on its unique advantages as the ecological center of the whole clothing industry chain, to create a high-quality position of Chinese children's consumer fashion industry with children's clothing as the main body, so as to lead the new trend of children's lifestyle in the future.

2020 is a special year. In the face of challenges, the whole country will forge ahead with concerted efforts. As the most influential children's fashion life event in China, 2020 China International Children's fashion week shoulders the responsibility of stabilizing and improving the sustainable development of children's clothing and children's products innovation and fashion industry. China International Children's fashion week 2020 will actively implement the national "six stability" and "six guarantees" decision-making and deployment, give full play to the driving role of children's fashion industry platform, deepen the stability and competitiveness of the industrial chain supply chain, further stabilize enterprise production, consolidate manufacturing advantages, layout long-term development, and improve industrial efficiency, so as to help the industrial chain supply chain to become more diversified, flexible, open and effective The ecological system transformation of China's children's fashion industry has opened up a new situation for the all-round development of China's children's fashion industry.

Children and different, to create a domestic professional fashion release platform for children's wear

China International Children's fashion week 2020 takes the childlike innocence full of "dream power" as the keynote, aiming to explore and highlight each child's "children and differences" with the clothing culture as the core. In the face of globalization, children's self-confidence and imagination in the new era will be highlighted, and children's creativity and imagination will be displayed in a new stage. The children's fashion culture actively advocated by China International Children's fashion week 2020 not only directly displays in children's clothing, but also leads a positive, healthy, confident and fashionable children's cultural lifestyle in a more comprehensive and in-depth way, helping children to open a better exploration and experience in style, aesthetics, etiquette, fashion and other aspects. Childhood is a dream, childhood is the starting point of life, childhood is hope, I wish every child can enjoy their own and the world's different wonderful!

In 2020, China International Children's fashion week sets up the ecological resources of children's clothing industry as the main body. By building a multi-dimensional professional release platform integrating "show + competition + meeting + Exhibition + Carnival + children's wear Festival", it will display children's fashion design, link cultural IP, promote fashion trade, lead fashion consumption, return to the essence of children's wear, and constantly help China's children's wear industry to transform and upgrade High quality development of national children's wear brand. China International Children's fashion week has been successfully held in Shanghai for two times, which has achieved good industry cognition and social effect. It has attracted more than 80 well-known children's wear brands and designers at home and abroad, including Balabala, frog prince, step children, Jordan children, mark Huafei children, e.i., bigmouth monkey, boy and so on. Each session has an average direct audience of more than 20000 people More than 3000 children's models appeared here, and nearly 100 media participated in the report. In 2019 alone, the total number of live video broadcasts and live picture views of China International Children's fashion week exceeded 30 million and 10 million respectively.

China International Children's fashion week is not only an industry event for children's wear, but also a children's Fashion Life Carnival facing the whole country and attracting the attention of the whole society. Yishang Town, located in Yuhang District, Hangzhou, Zhejiang Province, is the venue of 2020 China International Children's fashion week. It is an innovation demonstration base of China's clothing industry during the 13th Five Year Plan period, permanent address of China garment · Hangzhou summit and Asian Fashion Federation China Conference, and international fashion industry brand cluster and design innovation cluster. As an important carrier of international and domestic fashion trends gathering and fashion industry interaction and docking, Yishang town provides important advantages and support for 2020 China International Children's fashion week to further build a business platform integrating fashion display, publishing, communication, communication and sales, and integrates "show field + block + ecological park" into the innovative mode of new retail e-commerce industry chain Full of comprehensive children's cultural life festival more diversified scenes and personalized creative needs!

Industrial links to build innovative fashion business ecology of children's clothing and children's products

For a long time, the most important advantage of China's "manufacturing network" is that China has a complete and efficient manufacturing network. Facing the new challenges in the special period, 2020 China International Children's fashion week is to actively strengthen its own industrial advantages, deeply integrate the national strategic guidance of "ensuring the stability of the industrial chain supply chain", grasp the important window period of global industrial chain reconstruction, and connect, upgrade and connect through the integration of "industry, design, manufacture, brand, display, culture, consumption and market" The upstream and downstream of the whole industrial chain of children's fashion should be constructed to promote the competitiveness and industrial benefits of the whole industry chain. China International Children's fashion week 2020 focuses on comprehensive layout, internal and external coordination, and accurate development. Relying on the innovative mode of professional platform, it greatly enhances the flexibility of the industrial chain supply chain, cultivates and strengthens the new driving force of the industry, which is of great significance for development!

Taking specialty as the core and taking the public as the guidance -- 2020 China International Children's fashion week strives to be compatible with "professional + public" and promote mutual motivation. It will lead the mass consumption through high-quality professional platform, and enhance the industrial innovation and upgrading relying on the children's life festival, so as to create a dynamic and healthy development of children's fashion business ecology. Based on the professional project of "Exhibition + show + meeting + competition", 2020 China International Children's fashion week presents a "Carnival" of children's life in combination with children's drama performance, children's talent exhibition, children's painting and calligraphy exhibition and other activities. Children's wear online will be a real platform for children's wear, such as children's clothing, to share children's life online. China International Children's fashion week 2020 is to actively grasp the key points of the industrial chain and supply chain, and constantly inject vitality into the new development situation.

Innovative fashion talents are the key to the development of the whole industry chain and the fresh vitality of creating children's innovative fashion business ecology. China International Children's fashion week 2020 provides a stage for each enterprise brand, designer and artist to show their individuality and creativity by holding brand trend release and design competition, and pour design soul into creating children's fashion brand with Chinese characteristics and high added value! At the same time, professional forum activities such as supply chain conference are held to invite industry celebrities, top experts, brand enterprises, manufacturing enterprises, fashion talents, fashion media, business operation, designers, artists, scientific and technological personnel and even government agencies to gather together for in-depth exchange, experience sharing, discussion and speculation, so as to promote the sustainable development of children's fashion industry We should make concerted efforts to create a healthy ecology of children's fashion industry chain and promote the healthy development of the industry!

Cultural ecology, leading healthy and fashionable lifestyle of children

With the continuous improvement of people's quality of life, children's cultural life has become increasingly colorful and healthy development. Children's fair + children's health fair + children's wear fair + children's fair + children's fair + children's fair + children's fair + children's fair + children's wear fair + children's wear fair + children's wear fair + International Children's wear fair + children's wear fair + children's wear Fair + children's wear fair + children's wear fair + International Children's wear fair + children's wear fair + children's wear fair + children's wear fair + children's wear fair + children's wear fair + children '. More than 100 children's fashion experts and more than 100 fashion experts from China participated in the children's fashion competition. At the same time, a children's art fair, children's art fair, children's art fair, children's art fair, children's art fair, children's life show, children's Education Festival were held.

In 2020, China International Children's fashion week will present 36 children's wear brands and high-end designer trends, focusing on the new consumption experience of children's clothing, different from the traditional off-line fashion week's walk show, open a new "show and buy" mode to enhance public participation. As the main activity of China International Children's fashion week, special launch of domestic and foreign children's wear brands and Gaoding designer trend has been widely concerned in various fields, including Boy London, folliespor and other international brands, Balabala, e.i., Depai, Tebu children, frog prince, Taodi, naughty Beibei, Oracle, and Shi Jie Shijie, Yangzi, kfwp, Fu Suqin, sun Haitao and other Gaoding designers will be amazing! In addition, China's children's wear industry clusters such as Shishi campus wear, Jimo children's wear, Zhili children's wear will also participate in China's international children's fashion week. Children's wear industry is like a colorful prism showing the health and self-confidence of Chinese children, reflecting the mission of children's clothing practitioners.

China International Children's fashion week 2020 is a national event integrating industry development, trend release, fashion consumption and cultural life. It provides a platform for the centralized display of Chinese children's wear brands, and various children's wear shows attract much attention. Other activities of the same period are also expected. The design competition promotes the innovation and development of children's fashion; the children's model competition cultivates the future super model stars; the children's clothing supply chain conference discusses the industrial development and promotes the industrial ecological construction; the children's clothing supply chain exhibition extends the product display time and space; Suning children's educational supplies exhibition, cross-border fashion creates new concept online education. The children's Cultural Carnival, which gathers children's drama performance, children's talent performance, children's calligraphy and painting exhibition, will present children's outstanding talents in singing and dancing, singing, musical instruments, folk art, sports, calligraphy, painting and other aspects through the stage of fashion life. China International Children's fashion week 2020 also jointly with Han Tianheng culture and art foundation to launch a public welfare activity to cultivate autistic children's painting creation. At the same time, "Taobao children's wear Festival", a children's clothing shopping festival for online broadcast nationwide, has also been launched. It has cooperated with well-known children's wear brands, high-end designers and children's clothing manufacturers at home and abroad to directly face consumers in the form of live broadcast and show performance, bringing children's clothing products with real "good goods + low price"!

Create a platform for children's fashion, interactive design and cultural services for children in 2020 New breakthroughs, improve the quality of development, China International Children's fashion week will become the vanguard of Chinese children's fashion culture!