Youke Workshop Mao Daqing: There Are A Lot Of Real Estate In China In Urgent Need Of Capitalization

"In the next ten or twenty years, China needs to cultivate a number of operational enterprises that can truly connect real estate and various funds." At the recent "Boao · 21st century real estate forum", Mao Daqing, founder of Youke workshop, gave a speech with the theme of "multi dimensional strategic derivation path of agile office". He said that the continuous expansion of stock property market and the demand for capitalization make real estate operation enterprises more valuable.

Mao Daqing, founder of Youke workshop. Data map

In March 2015, Mao Daqing resigned from the post of senior vice president of Vanke Group and founded Youke workshop, a shared office enterprise. So far, Youke workshop has been distributed in dozens of cities, becoming the largest joint office space operator in China.

According to Mao Daqing's understanding, after the rapid development of the real estate market in the past years and the arrival of the aging trend of the population, a large number of stock properties in China are facing the demand of capitalization. The value of operational enterprises, in addition to meeting this demand, also includes the provision of new office methods in line with the logic of business development.

This office mode suitable for small and medium-sized enterprises and the young generation is called shared office. In recent years, with the refinement of demand, it is subdivided into flexible office, mobile office and agile office. It is characterized by low cost, less restrictions, community, plug and play, etc.

The root cause of "housing without speculation"

At present, "housing not speculation" has become an important guiding ideology of China's real estate regulation policy. Mao Daqing said that China's stock of residential properties with a market value of more than 470 trillion yuan, together with more than 220 trillion yuan of residential property under construction, will reach 700 trillion yuan in the future.

In the next 10-20 years, China's population will face rapid aging. "Do we have a strong rolling ability to continue to capitalize and capitalize the existing residential properties of nearly 10 billion yuan? I'm afraid that's the fundamental reason why we're talking about the housing sector today. If we continue to speculate, I'm afraid the "thunder" will get bigger and bigger. " Mao Daqing said.

Similarly, in the field of non residential, since 2013, the proportion of non residential in land transfer has been increasing. In the case that it is difficult to sell in bulk, a large number of held real estate not only faces the pressure of capitalization, but also faces the problem of how to connect with users and future consumption habits.

Therefore, it is urgent for Daqing real estate and real estate enterprises to be able to connect with China's real estate in the next 20 years.

"The cultivation of operation-oriented companies is a very difficult process, but if the operating companies do not cultivate, it is very difficult to capitalize this large amount of stock real estate in the future." He said.

Trend of joint office work accelerated by epidemic situation

In many non residential property categories, office building is the largest in stock. According to Mao Daqing's understanding, in docking with users, this part of the property has a lot of room for evolution.

On the one hand, the working habits of the younger generation begin to change, and they pay more attention to the "community" of offices; on the other hand, "a large number of Internet enterprises and emerging enterprises first choose flexible office, mobile office and agile office space when they land, instead of renting a piece of office building and spending half a year or a year to decorate and buy their own furniture."

Mao Daqing said that the emerging workers in the process of urbanization are the post-80s, the post-85s and the post-90s. This group of "Internet aborigines" certainly did not choose the original traditional office for the office scene. "Even if it's not a Youke workshop, it's definitely a more flexible, flexible, social and technological office."

In addition, in terms of enterprise structure, there are about 110 million legal entities in China, and about four become small and medium-sized enterprises and small and micro enterprises. These enterprises will be the main sources of flexible office, mobile office and agile office. The joint office space in Daqing is expected to reach 22.303 trillion people by 20203, and the combined office space will reach 22.83 trillion.

In this process, the impact of the epidemic can not be ignored. "After the epidemic, we have noticed two phenomena. One is that a large number of enterprises begin to pay more attention to flexible lease, instead of spending a lot of money to decorate an office. Otherwise, they will be very passive when personnel and business change. Second, the improvement of office facilities, open office scenes, offices with unified service management, cloud collaboration and remote office are increasingly used. "

From the perspective of operators, according to Sullivan research report, from 2018, China's service-oriented office will gradually change from "single rent mode" to "comprehensive mode of rent + service income".

Mao Daqing believes that in the next 3-5 years, the greatest ability of an excellent office operation service provider is: first, it can enable a large number of commercial buildings in stock through operation; second, it can add more service resources through the platform to increase non rental income. "This is a very important transformation process, and it is also an important transformation process for an operating company to really break the cocoon and become a butterfly. Whether it can succeed or not depends on this."

For the development goal of Youke workshop, Mao Daqing put forward four requirements: first, to become China's leading agile office chain service provider. The second is to become a professional manager and financial service provider of China's office assets, which is a bridge between REITs and finance. The third is to become a platform for enterprises to aggregate value, not just those who rent houses. 4、 Education institutions of the new generation become the case of China's new generation of enterprises.

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