Shanghai Trust Has Contributed To The Development Of Pudong For 30 Years, And Shanghai Trust Has Composed A Sample Of Modern Financial Service Innovation

The celebration meeting for the 30th anniversary of Pudong Development and opening up was held at the Shanghai World Expo Center on the morning of 12th. Pudong, 30 years old, has become a symbol of China's reform and opening up.

On April 18, 1990, the CPC Central Committee and the State Council officially announced: the Central Committee decided to approve Shanghai's speeding up the development of Pudong area, and demanded that "Shanghai should be built into an international economic, financial and Trade Center as soon as possible, so as to drive a new economic leap in the Yangtze River Delta and the entire Yangtze River Basin.".

It was from then on that "Shenzhen in the 1980s and Pudong in the 1990s" has become a buzzword.

At the 30th anniversary of Pudong's opening up and development, the second episode of "finance first", a six episode 4K documentary film produced by CCTV and presented by Shanghai Pudong Development Bank and Shanghai Trust Co., Ltd., was broadcast on CCTV-1 at 22:30 on November 11. It describes the miracle of Lujiazui's development from a shantytown to a world-class financial center, and pays tribute to the pioneers of development and opening up To embark on a new era and a new journey. At present, the premiere of the first set of CCTV has ended, and the second set of CCTV will be launched from the evening of November 16.

Shanghai Trust, as one of the earliest trust companies established in New China, was born to serve the local economic and social development of Shanghai. Along with the development and opening up of Pudong, Shanghai Trust has always been a strong backing for Pudong to innovate and go international.

"And build Pudong" ended its premiere on CCTV 1 and landed on CCTV 2 from November 16. Information map

Financial innovation activates Pudong Development Vitality

"Shenzhen is facing Hong Kong, Zhuhai is facing Macao, Xiamen is facing Taiwan. Pudong is different. Pudong is facing the Pacific Ocean, Europe and America, and the whole world. " The leaders concerned have given Pudong such a high appraisal.

Over the past 30 years, Pudong has achieved remarkable development results, which has become a typical epitome of China's reform and development economic development. Thirty years ago, the 1.7 square kilometer Lujiazui Central District was a famous shantytown in Shanghai called "lannidu". After 30 years of rapid development, today's shantytowns have become a world-class financial center. The Yangtze River Delta has long been the leading economic and trade center of the Yangtze River Delta.

In fact, the development and opening-up of Pudong is not a single touch. In the early 1990s, it is necessary to constantly break through institutional innovation to explore the way for reform. In the early 1990s, there were more than 19000 residents and more than 300 large and small enterprises in the small Lujiazui area. It is understood that according to the relocation standard of Shanghai in the 1990s, it will cost 3.2 billion yuan, which is an astronomical figure.

How to raise funds is a key link in the process of Pudong Development and opening up. "Finance first" tells us: in fact, at that time, in the specific operation process, there was also a big problem, because the national documents did not mention "idle", so the banks did not dare to support. Today, No. 111 Jiujiang Road, Huangpu District, Shanghai is the headquarters of Shanghai trust. As one of the earliest trust companies established in New China, it is it that provides capital guarantee at a critical time to solve the urgent need.

With a new concept, land becomes gold. On June 26, 1991, with the signing and sealing of the land lease documents by the government land department, the three development companies officially obtained the land use right of 9.7 square kilometers in Pudong. Pudong called this practice "idle transfer" of financial funds and "real transfer" of land lease. Under this financial innovation, the development company took the land, and then went to cooperate with other enterprises with funds. In this way, land development was slowly revitalized. Instead of financial means, Pudong development was officially activated.

Chen Bing, Secretary of the Party committee and general manager of Shanghai Trust, said, "naturally, trust has the attribute of innovation. At that time, the whole market was underdeveloped, so financial instruments were relatively scarce. In that context, without ideological emancipation and innovation, Pudong could not have succeeded."

Boosting Pudong's development into a "new journey"

In the 1980s, as a window of national foreign financing, Shanghai Trust has been carrying the heavy responsibility of attracting foreign capital to support domestic economic construction since its birth.

Under the loving care of successive leaders of Shanghai municipal Party committee and municipal government and the leadership of the older generation of Shanghai Trust leaders, the company actively explored overseas financing channels and successively established offices in San Francisco, Hamburg and Japan. In January 1986, it successfully issued 25 billion yen public offering bonds in Tokyo, Japan, and 15 billion European yen public offering bonds in London in June 1988, which is the first financial institution in Shanghai It has entered the financial markets of Japan and Europe for the second time, and has strongly supported the economic construction of Shanghai.

In the early 1990s, in order to give full play to the role of financing and help the construction of Pudong, Shanghai Trust went all out.

At that time, Shanghai Trust actively raised funds for Pudong construction, successfully issued public offering bonds in Japan and Singapore, and issued Pudong construction bonds as an agent in China, and successfully completed the B-share underwriting work of Zhangjiang High-tech Park and Huili Building materials company. In November 1991, Shanghai Trust also held the 10th anniversary of the company and the international seminar on Pudong Development and financing, fully supporting Pudong to speed up infrastructure construction, thus opening a new chapter in Pudong Development and construction.

In order to participate in the infrastructure construction of Pudong, Shanghai Trust has set up Pudong branch of Shanghai investment company to participate in the development and construction of Pudong from all aspects and multiple channels. It includes Shanghai Trust's investment of 30 million yuan in Lujiazui, Jinqiao and Waigaoqiao development companies; financing for seven road construction in the new area and key projects such as Waigaoqiao and Zhangjiang Development Zone; participating in the formation of syndicated loans to support the smooth construction of infrastructure such as the Oriental Pearl; raising international commercial loans to support the power transmission and transformation project in Pudong New Area and the double track project of Yan'an road cross river tunnel.

In order to prosper Lujiazui's financial function, in 1991, based on the original securities business, Shanghai trust established the securities department to actively explore the reform and innovation of the stock and securities markets. Since then, Shanghai Trust has also established Shanghai United finance company with Shanghai Branch of China Construction Bank and Societe Generale Bank of France. It is one of the two earliest Sino foreign joint venture financial institutions in Shanghai since the founding of the people's Republic of China. It has played an important role in helping Shanghai's economic development, especially in the process of Pudong's development and opening up.

In addition, Shanghai Trust has also injected science and technology genes into Shanghai's economic development by actively introducing international technology. Among them, Shanghai Trust and Shanghai Optical Fiber Communication Equipment Co., Ltd. have established an enterprise with an annual output of 5000 km of optical cable, which has effectively promoted the rapid industrialization of this high-tech project of optical fiber communication. In the process of helping Shanghai's development, Shanghai Trust has also taken on the tasks of international bidding and international procurement of equipment and building materials for major municipal projects, which has played an important role in reasonably saving construction costs of Nanpu Bridge and Yangpu Bridge and incubating high-tech and service-oriented industries with high added value.

Over the years, in the process of helping Shanghai's rapid economic and social development and Pudong's development and opening up, Shanghai Trust has also been growing.

At present, Shanghai Trust has already completed the market layout in asset securitization, consumption trust, wealth management, Internet Finance and other fields. At the same time, it adheres to market demand-oriented, continuously optimizes and adjusts the company's business structure through financial innovation, and has walked out of a professional, service-oriented and brand-oriented trust Road. The company's business covers investment trust, service trust, wealth management, asset securitization, family trust and charitable trust.

Another 30 years of Pudong Development Trust. In the new journey, Shanghai Trust will firmly adhere to the original mission, promote the development of the cause, inherit the spirit of Pudong, and serve the local economic construction. With the spirit of "daring to talk with the world's top level, strong desire for success, and vigor of hard work and selfless work", Shanghai Trust will make continuous efforts to serve the real economy, implement national policies and promote trust culture, so as to contribute to the national and social development Make greater contribution!

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