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The 10Th Anniversary Celebration Of Shandong Lianrun Was Held

2021/6/22 11:00:00 92

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　　 Reporter Wan Han

　　 On June 18, 2021, the next 10-year forum and the 10th anniversary celebration of Shandong lianrun New Material Technology Co., Ltd. were successfully held in Taierzhuang, Zaozhuang City, Shandong Province. Industry leaders, experts and scholars from China Textile Federation and lianrun partners discussed the development pattern, science and technology and progress, intelligent manufacturing and Sustainability of textile industry, In depth discussions and exchanges were carried out on the value display of material science and technology industry chain and brand value renewal, and the awarding ceremony of lianrun employees and the "national textile new material yarn product development base" and the signing ceremony of strategic cooperation between industry, University and research partners.

　　 Sun Ruizhe, chairman of International Textile Manufacturers Federation and President of China Textile Industry Federation; Duan Xiaoping, vice president of China Textile Federation; Yang Jichao, former vice president of China Textile Federation; Li Binhong, director of national textile product development center; Yan Yan, director of social responsibility Office of China Textile Federation; Dong Kuiyong, President and Jing Shenquan, vice president of China Cotton Textile Industry Association; deputy director of Productivity Promotion Department of China Textile Federation Li Bo, deputy director of China Textile Information Center, Zhang Xicheng, vice president of China Knitting Industry Association, Liu Jianguo, executive chairman of Shandong textile and garment industry association, Li Shoujiang, deputy mayor and member of the Party group of Zaozhuang municipal government, and Liu Tao, deputy secretary and chief of Taierzhuang District Committee, attended the conference More than 300 people including lianrun meritorious employees and industry media attended the forum.

　　 The forum was presided over by Chen Baojian, chief engineer of national textile product development center.

　　 Liu Tao, deputy secretary and chief of Taierzhuang District Committee, delivered a speech. ?

　　 Li Shoujiang, vice mayor of Zaozhuang municipal government and member of the Party group, delivered a speech.

　　 Don't forget the original intention, connect the past with the future

　　 In 2011, Shandong lianrun New Material Technology Co., Ltd. was founded in Taierzhuang. In 10 years, lianrun has developed from the original 100000 spindle embryo yarn to a high-tech enterprise with 180000 spindles (70000 colored yarn spindles) and more than 1000 employees. It has walked out of a road of high-quality development of differentiated and fashionable yarns.

　　 Chen Qisheng, chairman of Shandong lianrun New Material Technology Co., Ltd., said that 10 years ago, lianrun was born out of the ground. We gave him a Chinese name, lianrun. The origin of the traditional "couplet" is one ear on the left and two silk on the right, that is, take two silk and twist the silk into yarn on the palm; The left side of Runzi is composed of three rivers: the Yellow River, the Yangtze River and the Grand Canal. The Grand Canal is not only the crystallization of the wisdom of the ancient working people, but also an important part of Chinese culture. It crosses the Yangtze River and the Yellow River. Since ancient times, it has moistened the land of China. Taking the name of lianrun, it is intended to "connect" the north, the south, the East and the west, and "run" all over the world; We confirm "Houde runwu, pursuit of excellence" as lianrun spirit, "Houde" is the foundation of everything. We should be a person in advance, do well in enterprise value, and then seek partners with empowerment; "Excellence" is demarcated as the pursuit and standard of enterprise officers' entrepreneurship, and the pursuit of perfection in doing things. "Sincerity, integration, diligence and innovation" are the core values of the company; Lianrun's original intention is to unite with industrial chain partners to create new value for a better life and realize common development with differentiated ideas, technologies and products. This is also the core connotation of lianrun brand.

　　 Duan Xiaoping, vice president of China Textile Industry Federation, said that 10 years ago today, lianrun was founded in Taierzhuang, a place known as the beginning of dreams. In the same year, the China Textile Industry Federation issued the outline of building a strong textile country (2011-2020), and the dream of lianrun and the dream of textile power in the industry started simultaneously. The ten-year development of lianrun enterprise is a decade of rapid development of China's textile industry and a decade of China's transformation from a big textile country to a powerful textile country. Looking back at the textile industry in the past decade, centering on the goal of building a strong textile country, technological innovation, brand building, personnel training and sustainable development of the industry have leaped to a new level. Most of the indicators have reached or even surpassed the world's cutting-edge level. The achievements of the industry have made important contributions to building a moderately prosperous society in an all-round way. For 10 years, Chen Qisheng, chairman of lianrun, led the team to continuously build "stable product quality control, keen insight into the application of new fiber market, exploration and innovation ability in unknown fields, and accurate and flexible service ability in market segmentation; Actively participate in yarn trend research and lead Chinese yarn to fashion; Try to design low-carbon products and brand building; Leading the enterprise to walk out of a characteristic differentiation fashion yarn high quality development road. The enterprise has realized the leap from catching up to leading and from excellent to excellent. Lianrun's differentiated technological innovation, sustainable fashion product building, talent team building and brand value building are the epitome and portrayal of China's textile industry from big to strong. It is expected that lianrun will be more colorful in the next 10 years with the positioning of "technology, green, fashion and intelligence", and the industry will be more colorful in the next 10 years.

　　 Science and technology lead innovation to set sail

　　 In the past 10 years, lianrun has continuously strengthened the construction of basic innovation platform. In 2012, lianrun joined the national textile product development base and became the "national textile new material yarn product development base"; In 2016, he joined the research and release alliance of China Textile Information Center and became the "National Research Center of new textile material yarn trend"; In the same year, the "innovation center of textile new material products" was established.

　　 On the 10th anniversary of lianrun, sun Ruizhe, President of China Textile Industry Federation, presented the plaque of "national textile new material yarn product development base". Li Binhong, director of the national textile product development center, and Li Bo, deputy director of the China Textile Information Center, presented the plaques of "national textile new material yarn trend research center" and "textile new material product innovation center" for lianrun.

　　 Ten years to create happiness and share ?

　　 Over the past 10 years, the employees of lianrun have worked hard in the fields of quality assurance, innovative products, market expansion, brand building, etc., growing together with the enterprise, and a large number of excellent employees have emerged. Lianrun's concept of happiness is to strive together, grow together, share together, and be happy together. It is these "four together" that build the platform for lianrun talent growth. On the occasion of the 10th anniversary of lianrun, Li Meng and other 10 employees were awarded the title of "lianrun craftsman" in recognition of their hard work and outstanding contribution to the development of the company in the past 10 years; Yan Yan and other 10 employees were awarded the title of "lianrun meritorious employee".

　　 Industrial cooperation and value creation ?

　　 Whether it is working closely with the upstream and downstream of the industrial chain to explore the possibility of the application of new material fiber, or to jointly tackle key problems with universities and other scientific research institutions to break through the boundary of technological innovation of new material yarn, lianrun has been interpreting the value and significance of existence with actions - "lianrun" partners of five lakes and four seas industry chain, "moistening" the beautiful life scene of North, South, East and West, bringing changes to the industry, Help the upstream and downstream partners to succeed, enable consumers to have a better life and be a good enterprise.

　　 At the forum, the signing ceremony of "cooperative research and development of key technologies and complete sets of functional yarn equipment" between Shandong lianrun and Donghua University was held.

　　 Dong Kuiyong, President of China Cotton Textile Industry Association, made a report entitled "analysis of several key issues in building a new development pattern for the textile industry". He said that under the premise of basically completing the goal of building a strong textile country, China's manufacturing industry will become the first echelon of the powerful country array. At present, the prosperity and production capacity of the industry are steadily improving, and the domestic demand and export scale exceed the pre epidemic level; The quality and efficiency have been improved and the confidence in development has been significantly enhanced. However, the foundation for the overall improvement has yet to be consolidated.

　　 Qin Xiaohong, vice president of the textile School of Donghua University, shared the theme report of "innovation and development of textile science and technology in the new era". She said that innovation in textile science and technology should face the major needs of the country, the main economic battlefield, the forefront of science and technology, and people's life and health, and develop in the direction of intelligence, branding, green, science and technology and functionality. Textile industry should carry out process reengineering and promote the development of the industry relying on scientific and technological innovation.

　　 Zhu Pei, general manager assistant and senior manager of brand marketing of Shandong lianrun New Material Technology Co., Ltd., shared the report of "innovation for a better life", explaining in detail the innovation road of lianrun and the next 10-year innovation service plan. ?

　　 He introduced that under the leadership of chairman Chen Qisheng, lianrun has been walking on the road of differentiated and sustainable fashion yarn solutions for the past 10 years, positioning brand operation with Value Chain Co creation thinking and joint development with upstream and downstream brand partners; In the spirit of pioneers, based on a long-term perspective, positioning the characteristics of differentiated yarn; Look at yarn out of the yarn industry, let the yarn have both quality and fashion, and reshape the yarn value; From fiber materials, spinning technology, functional yarn, intelligent customization, fashion trend, green low-carbon technology and cross scene application, we should always keep in mind the needs of customers, create multi-dimensional value for partners with excellent products and services, and constantly win the trust of partners. From inside to outside, from head to toe, from clothing to home textile, industrial use, product application in all fields. ?

　　 Lianrun equipment has more than 500 sets of advanced spinning equipment, and two small test workshops for embryo yarn and colored yarn, laying the foundation for the quick delivery of sample list in 10 days and bulk order in 15 days; Austria Lanjing fiber is selected as the main structure of differentiated products, and the development of deep differentiated functional fibers makes the product value more diversified; Based on the core technology of sirtight spinning and in-depth cooperation with equipment parties, the company has carried out technological innovation around the depth of sirtight spinning to create high-performance and high-tech super yarn with multi scenes and all season use; Taking customers as the center, redefining the new standard of high-quality yarn: (sbcn yarn) a good yarn fiber source (S-end) should be based on transparency and sustainability. The yarn should not only meet the needs of (b-end) fabric's visual, sensory and tactile value, but also meet the (C-end) brand's design value needs with aesthetic feeling, emotion and temperature, and strong functionality, It is also necessary to bring continuous improvement to the ecological environment (N end); With differentiated innovation as the engine, the differentiated talents let lianrun as the industry partner see farther, think more and do better. The differentiated service constantly blurs the application boundary of yarn materials in clothing scene. Lianrun advocates and implements the concept of differentiated technology marketing. At the same time, lianrun advocates to make the differentiated yarn fashionable and explore the way to change the production factory into the source of industry fashion. Differentiated Fashion Co creation and sustainability is also a kind of fashion, which makes the brand more connotation and temperature. ?

　　 Finally, he gave a report on the latest trend, new material yarn and new service planning for the participants in the latest season. Next, the focus of lianrun's products and services is to strengthen the scene application, innovate the comprehensive value of products around the new trends of dynamic warmth preservation, body recovery, big health trend, skin care and skin beauty, and closed type, so as to help industrial partners innovate for a better life, enable better clothes to bring a better life as promised, make sports more free, and guide the fashion industry from linear to closed-loop, Go all out to zero carbon.

　　 On the enlightenment and development of Taoism

　　 At the forum, the round table forum on "dialogue between intelligent manufacturing and sustainable fashion" and "value chain enabled by scientific and technological innovation to jointly create brand value" were held; Yan Yan, director of the social responsibility Office of China Textile Federation, presided over the round table dialogue. ?

　　 Lu Xiaochao, Asia Pacific Commercial Director of textile business department of Eastman (China) Investment Management Co., Ltd., Lu Libin, executive director and Chief Strategic Officer of Chaoying International Holding Co., Ltd., Wang Yu, chief supervisor of rhinoceros intelligent manufacturing supply chain of Alibaba Group Alibaba Xunxi Digital Technology Co., Ltd., and Wei Jinlong, chairman of Yantai Yilin textile printing and dyeing Co., Ltd, Wang Houxiang, head of industrial purchasing quality of decathlon (Shanghai) Sporting Goods Co., Ltd. in China, discussed the opportunities and challenges of intelligent manufacturing and sustainable low-carbon development in fashion industry, and the methods and Strategies of intelligent manufacturing and sustainable low-carbon development in fashion industry. ?

　　 Through dialogue, we can make it clear that sustainable fashion is not only a responsibility of enterprises and industries, but also an inevitable requirement for us to build core competitiveness. Lianrun defines sustainable fashion as the gene of lianrun brand in the next 10 years, formulates the carbon reduction roadmap of the enterprise, deeply carries out green design, green raw materials, green manufacturing, green certification and cycle certification, so as to create good products in a better way and become a green and low-carbon enterprise. ?

　　 Dai Fuqiang, senior commercial director of China Textile Business Department of Lanjing fiber (Shanghai) Co., Ltd., Zhou Shumei, director of clothing materials R & D Department of Feile Sports Co., Ltd., Liu Jianyu, group R & D Co director of AMO Co., Ltd., Yu Junjun, general manager of allbirds China region, and Chen Qisheng, chairman of shandonglian Runxin Material Technology Co., Ltd., respectively focused on enabling the value chain of scientific and technological innovation, We also discussed the fields of CO creating and refreshing brand value. ?

　　 In the forum, Chen Qisheng said: "the future will be an era of interconnection, symbiosis and vitality". It is also an era of coexistence of challenges and opportunities. There are also various uncertainties. In the face of the next 10 years, lianrun will work closely with industrial chain partners to create symbiosis. Service oriented manufacturing positioning enterprise operation, focusing on new material yarn and digital enabling flexible customization service, further enriching the value connotation of "differentiated sustainable fashion" yarn, anchoring various uncertainties with deterministic products, technologies and services, and realizing high-quality sustainable development. ?

　　 At the same time, lianrun has formulated the vision of 2030: ?

　　 By the 20th anniversary of the establishment of the factory, we will build a differentiated sustainable fashion yarn production capacity of 300000 spindles, create a differentiated and sustainable fashion yarn professional service provider, and become a leader in the industry's technology, green and Zhishang yarn integrated innovation; The brand connotation is enriched by innovation driven, fashion yarn creativity and sustainable development; To build "lianrun" brand into a refined and connotative differentiated and sustainable fashion yarn brand, and become a leading brand of service-oriented manufacturing; "Create a better future for you" is regarded as the action guide of the enterprise, including employee care action, partner value-added action and environmental cooperation plan. ?

　　 Good news for the next 10 years

　　 At the dinner party, the lianrun management team led the meritorious staff and lianrun craftsmen to present a well arranged chorus of "love, because it is in the heart" for the guests. Lianrun will love employees, partners and environment with heart. At the end of the banquet, Chen Qisheng presented the pomegranate seeds of Zaozhuang and the blind boxes of 10 kinds of flowers and plants seeds which symbolized the good meaning for all the guests. He hoped that the business of the industrial partners would be prosperous and all the good things would come on schedule. Lianrun is looking forward to holding together closely with its industrial chain partners like pomegranate seeds to carry out deeper cooperation.

　　 Together, forward! Partners, let's work together to create a better and win-win future. Go all out for the next 10 years!

　　 Open site experience ?

　　 On the morning of June 18, Shandong lianrun open workshop visit was held. Industry leaders, experts and scholars, partners and industry media from all over the country walked into the research and development laboratory and production workshop of lianrun to experience the technology from raw materials to yarn, and experienced the refined on-site management and strong production technical strength guarantee of lianrun. ?