China'S Super Model Competition For Middle-Aged And Elderly Will Be Held In September

China's middle-aged and elderly consumer market is in the stage of rapid development, the fashion industry of the middle-aged and elderly is in the ascendant, "silver" economy has been on the rise, and the clothing consumption trend of the middle-aged and the elderly is changing from functionalization to fashion.

　　 Super model competition for middle aged and old people in China It will be held in September this year China (Dalian) International Garment and Textile Expo During this period. The purpose of holding this competition is to take the middle-aged and elderly models as the carrier, deeply tap the middle-aged and elderly consumer market, and develop high-quality fashion industry for the middle-aged and the elderly. This event serves as Service Expo One of the projects, which has attracted the attention of all sectors of the society since 2018, is an unique professional regular event created by the government under the guidance of industry associations and implemented by professional teams. It is understood that this year's event is still hosted by Dalian garment textile association and Dalian Fashion Designer Association, and undertaken by the fashion industry committee for the middle aged and the elderly of Dalian garment and textile association and by KUKE industry. It is also strongly supported by professional media such as China Textile Magazine and the world clothing, shoes and hats network, as well as the full support of Dalian Tourism Association, There are more than 30 competition areas in the country, the competition highlights dazzling. This event initiated the fashion industry summit forum for the middle-aged and the elderly to explore the road of "silver" economic development. By holding middle-aged and old-age model competitions, etc., the competition can stimulate the consumption of the middle-aged and the elderly market by means of cross-border joint exhibitions. Its original business enterprise linkage form, during the event period, simultaneously held "children's interest & happy age" excellent product experience promotion meeting, all partners and sponsors of the event can enjoy, free model display; Enterprises can choose their own image spokesmen, shoot free fashion promotion blockbusters for enterprises, and become the wind vane of middle-aged and elderly groups. The teams and individuals participating in the competition are just like enjoying the romantic and charming seaside scenery, experiencing the rich and colorful Expo contents, wearing designer and brand clothes, walking on the professional T-stage of fashion week, experiencing the evaluation of professional events, experiencing the shooting of professional photography team, and adding a beautiful page to their life.

We are looking forward to the holding of this competition, and hope that through this competition, we can explore valuable experience for the aging society and provide meaningful lifestyle for the middle-aged and elderly people（ Reporter: Jiao Yanling)