World Fashion Technology Conference And 2021 China Fashion Technology Conference Held

　　 A new round of technological change and its application has sprung up all over the world, which promotes the garment industry to highlight the new vitality of fashion industry, create new manufacturing paradigm, create new operation mode, construct new industrial ecology and create new consumption value with full link digital transformation, intelligent remodeling and green development.

On July 28, World Fashion Technology Conference and 2021 China Fashion Technology Conference It was held in Linping District, Hangzhou City, Zhejiang Province. The conference was jointly sponsored by China Textile Industry Federation, China clothing association, Zhejiang Merchants Association and Linping District People's Government of Hangzhou city. It was jointly organized by Hangzhou Linping new city development and construction management committee, China intelligent garment manufacturing technology innovation strategic alliance, China clothing science and Innovation Research Institute, and fashion industry committee of Zhejiang Merchants Association.

Leaders from national ministries and trade associations include: Sun Ruizhe, President of China Textile Industry Federation; Chen Dapeng, vice president of China Textile Federation and President of China Garment Association; Cao Tingrui, director of textile department of consumer goods industry department of the Ministry of industry and information technology; ye Zhimin, chairman of textile Zhiguang Science and technology education foundation; and Yang Jinchun, executive vice president of China Garment Association, Jiang Hengjie, consultant of China Fashion Association; Yan Yan, director of social responsibility Office of China Textile Industry Federation and deputy director of China Textile Information Center; Yang Jian, vice chairman of China Fashion Designers Association; Leaders from Zhejiang Province, Hangzhou city and Linping District include: Zhang Hongming, deputy director of advisory committee of Zhejiang Provincial People's government; Ke Jixin, vice mayor of Hangzhou; Chen Rugen, Secretary of Linping district Party committee; Shi Huamiao, deputy secretary of Linping District Committee and district chief; Important industry guests include pan Yunhe, academician of Chinese Academy of engineering; Chen Wenxing, academician of Chinese Academy of engineering and President of Zhejiang University of technology; Zhu Fujiang, vice president of Zhejiang Merchants Association; and leaders from garment enterprises from all over the country attended the meeting.

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World Fashion Technology Conference

　　 Sun Ruizhe, President of China Textile Industry Federation In his speech, he said that as a highly condensed material creation and cultural power, fashion industry should have strong penetration, extensive radiation and deep appeal, and become the key component of modern industrial system, and an important engine for promoting high-quality development and creating high-quality life. From the global point of view, the fashion industry with clothing industry as the core has three major development trends: global fashion is becoming a fashion with intensive scientific and technological innovation, global fashion is becoming a fashion supported by multi culture, and global fashion is becoming a responsible and sustainable fashion. In the next step of development, in order to take the lead in the global fashion economic trend and win the initiative, our industry needs to be supported by fashion technology and systematically promote high-quality development.

Sun Ruizhe put forward three suggestions One is to build a high-quality fashion supply system. To accelerate the formation of innovation driven and data driven, we should form a flexible supply system and improve product supply. With material innovation, process innovation and design innovation, we can better match the diversified and elastic demand of the market. The second is to cultivate high-quality fashion consumption market. We should make use of the present technical strength and use all social resources to promote the integration and transformation of traditional national culture, modern trend culture and other resources and industrial value, so that it can be systematically presented in colors, patterns, fabrics and styles. The third is to create a sustainable industrial value platform. China Textile Industry Federation will promote the "carbon peak, carbon neutralization and acceleration plan of fashion industry". It is necessary to select 30 leading Chinese fashion consumer brands and 60 leading manufacturing brands, as well as a number of excellent industrial clusters, to jointly carry out carbon neutralization acceleration action and carry out first demonstration. In order to accelerate the establishment of a green, low-carbon, circular fashion industry system.

At the meeting, the Linping · digital fashion (clothing) industry brain 。 With China Institute of fashion science and technology innovation as the leading operation unit, Zhejiang branch of China Industrial Internet Research Institute as the technical contractor, the trinity of decent technology, Alibaba cloud supet and other excellent platform service providers is used to build a digital fashion (clothing) industry brain, gather the whole chain data of the clothing industry, and use a new generation of information technology such as big data and artificial intelligence, To realize the two-way integration of industrial chain and innovation chain, and to build a trade and technology trading service platform radiating the whole country and linking the world.

Linping District of Hangzhou, as the first local government to actively respond to the call of China Textile Industry Federation and issue the initiative to the whole industry chain enterprises in the region, launched the "carbon peak, carbon neutralization and acceleration plan" initiative of Hangzhou Linping fashion industry.

stay Keynote address Pan Yunhe, academician of Chinese Academy of engineering and Xue Wei, managing director of beierdorf Northeast Asia, shared the theme of "technology enabled industrial iteration" and elaborated many cutting-edge views. Marc Antoine Jamet, chairman of French cosmetics Valley and Secretary General of Louis Vuitton group, introduced the company's practice of technology enabled fashion through video. Then, there were two summit dialogues. Guo Pei, the first person of Gaoding and founder of Rose Square, Li Jianhua, chairman of wanshili silk culture Co., Ltd., and Mao Geping, founder of beauty maogeping brand, had a dialogue on the theme of "culture leading and national tide rising". They elaborated the nourishment of Chinese cultural fertile land on excellent Guochao brands from multiple perspectives, Cultural confidence in Chinese brands. Wu Jian, chairman of Jiangnan cloth Clothing Co., Ltd., Zhu Chenhui (Sydney), chairman of chenfan e-commerce Co., Ltd., and Liu Yongming, founder of Nala beauty (Nala), had a dialogue on the two themes of "brand innovation, smart leading the future", and elaborated the new ideas of digital transformation of fashion brands.

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China Garment Technology Conference

2021 China garment science and technology conference held in-depth exchanges on topics such as digital R & D, intelligent production, information management and omni channel marketing.

　　 Yang Jinchun, executive vice president of China Garment Association Chair the meeting.

　　 Chen Dapeng, vice president of China Textile Industry Federation and President of China Garment Association At present, the new generation of digital technology is changing with each passing day. Informatization, networking, digitization and intellectualization are interwoven and evolving. The Internet, IOT, digital and Zhilian are developing iteratively. The world is accelerating into a new era of digital economy characterized by "interconnection of all things and ubiquitous intelligence". In the face of the impact of the new crown epidemic, the technological innovation of the clothing industry shows strong resilience, the industrial form and operation mode are accelerating the change, and the deeper scientific and technological revolution is reconstructing the industrial innovation territory and reshaping the development mode of the industry. Deepening the application of digital technology in all aspects of the industrial chain, and realizing the digital transformation and upgrading of the whole link from consumption perception to R & D design, manufacturing, management, supply chain, marketing, etc., is an important starting point for the industry to realize dynamic change, efficiency change and quality change, and also an important way to promote the high-quality development of the industry. As an important means to realize the deep integration and development of digital economy and real economy, industrial digitalization is the only way and strategic choice to adapt to the development of digital economy in the new era. It is also the most important content of technological innovation and development of clothing industry at present and for a long time.

For the development of the "14th five year plan", Chen Dapeng pointed out that in the new era, the clothing industry will accelerate the application of digital technology in all aspects of the whole industrial chain with continuous scientific and technological innovation, constantly adapt to the requirements of scientific research paradigm change, comprehensively improve the basic and systematic capabilities of the industry, and integrate innovation in new scenes, new formats, and new models.

　　 First, we need to strengthen basic research and tackle key core technologies, With the digital transformation of the whole link industry as the goal, we will continue to strengthen the construction of new infrastructure, promote basic research, the development of common key technologies and the construction of new industry standard system, and pay close attention to the transformation and application of achievements, so as to form a new situation in which scientific and technological innovation drives comprehensive innovation.

　　 Second, we will continue to optimize the industry's science and technology innovation system, We should promote the construction of technological innovation system with enterprises as the main body, support the construction of new industrial technology research and development institutions, encourage strategic technological innovation projects, guide industry enterprises to invest in high-end links, strive to improve the independent innovation ability of the industry, comprehensively improve the scale and quality of scientific and technological personnel team, and create a good new environment for scientific and technological innovation.

　　 Third, strive to create new advantages of digital economy, With digital transformation, intelligent manufacturing and quality brand promotion as the main directions, we should accelerate the transformation of fashion design, production, marketing, service and value creation, build high-quality and efficient data and knowledge base system, industrial chain supply system, and build industrial Internet platform to reconstruct all elements of human, machine, material, law and environment, To create a new industrial ecology with new international competitive advantages in the digital economy era.

　　 Cao Tingrui In his speech, he said that since the 13th five year plan, the clothing industry has made great achievements in scientific and technological innovation, new technology application, especially in the transformation and upgrading of traditional industries by using the new generation of information technology.

Cao Tingrui put forward three hopes for the future scientific and technological innovation and development of the clothing industry: first, he hoped that the China clothing association would make full use of the platforms such as the intelligent manufacturing technology innovation alliance and the clothing science and Technology Innovation Research Institute, sort out the main attack direction of the industry technology, organize the strength, strengthen the tackling of the industrial short board technology, and do a good job in the promotion and transformation of scientific and technological achievements. Second, the clothing industry should actively carry out collaborative innovation with the upstream fiber industry. Third, we should actively promote the construction of industrial Internet in the clothing industry, promote the integrated development of the Internet, big data, artificial intelligence and the clothing industry, and produce 1-2 industry-level industrial Internet platforms as soon as possible.

The meeting was announced In 2021, there are 10 technological innovation demonstration enterprises and shortlisted enterprises in China's clothing industry, 18 science and technology progress awards and 13 patent awards in 2021 And give awards. The meeting was also released 22 items of recommended catalogue of outstanding new technology achievements and solutions for clothing industry in 2021 。

The meeting also went on Orange weaving supply chain platform of China garment science and Technology Innovation Research Institute release. According to reports, the orange weaving supply chain platform relies on the R & D and service resources of the China Service Science and Technology Innovation Research Institute, deeply integrates the upstream and downstream resources of the clothing industry, links the auxiliary materials, manufacturers, designers, printers, brand owners, cross-border e-commerce, live e-commerce, scene based precise matching of the business needs of both buyers and sellers, carrying the digital and intelligent solutions of the Research Institute Education and training, supply chain finance and other service resources.

stay Theme Forum At the stage, experts from universities and enterprises respectively expressed their brilliant views from the aspects of digital transformation, product technology innovation and new retail.

　　 Han Yongsheng, professor and doctoral supervisor, School of management, Chinese Academy of Sciences Speech with the theme of "accelerating the transformation from wholesale to direct retail and realizing stable and sustainable growth". He said that at present, most brands still adopt the marketing mode oriented to order meeting, which is the reason for product inventory and discount. In the stage of market reshuffle, this wholesale mode should be changed to direct retail mode. We should use high potential brand influence and efficient commodity operation power to achieve sustained and stable brand growth.

　　 Hu Yanjun, vice president of apparel business Asia, Lycra It explained the "new application of elastic function innovation in clothing". He focused on Lycra's new technologies in fit science and sustainable development.

　　 Cui Yusong, CO president and CTO of Hangzhou youzan Technology Co., Ltd He shared "youzan new retail enabling clothing brand breakthrough growth". He focused on the characteristics of the new retail, the method of implementing the new retail in stages, and the industry solutions.

　　 Hong Junwei, general manager of Greater China development of Kangli digital With the title of "hard core technology leading the sustainable development of fashion industry", this paper introduces the changes of clothing in the past five years, which leads to the development of printing and dyeing technology from traditional to digital, and introduces the company's proprietary digital printing technology and equipment.

　　 Xie Jiaqing, business development and operation expert of Alibaba Global Express Based on the topic of "the digital integrated solution of global express to help domestic products to sea", this paper introduces the overseas market layout of express express express, and the implementation scheme of helping the brand to reduce cost and increase efficiency.

stay Panel Discussion During the session, Mei Dong, CEO of bosden group, Gao Min, President of Hanbo International Group, Zhang Xuebing, financial director and strategic investment director of YAYING group, Zhang Yong, founder of baixiaot, and Xu Jingyun, director of science and technology innovation R & D center of Jinba men's wear (Shanghai) Co., Ltd., focused on "the innovation power of clothing enterprises in the new era", focusing on the innovation of consumer category, consumption mode, innovation of consumption mode, innovation of consumer goods and consumption mode The innovation of service mode and other topics started a dialogue and talked about the innovation experience of the integration of fashion and technology. The forum was presided over by Liu Zheng'an, vice president of China garment science and Technology Innovation Research Institute.

(source: textile and clothing weekly)

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