Attention: The Unveiling Ceremony Of China Fashion Trend Research And Release Center Was Successfully Held!

On October 10, the unveiling ceremony of China fashion trend research and release center was successfully held in hall 3 of chic2021 autumn exhibition. Yang Jinchun, executive vice president of China Garment Association and President of China garment science and Technology Innovation Research Institute, and Zheng Nianhua, chairman of Hangzhou Yishang town operation and Development Co., Ltd., took the stage to unveil the center.

Also present at the opening ceremony were Wang Yatao, general manager of service platform of China Institute of fashion science and technology innovation, Chen Wen, fashion designer of China's "Golden Summit Award", Yang Dayun, founder of sustainable fashion innovation center, Yang Zitian, associate professor of Donghua University, Liu Zheng, vice president of School of clothing, Zhejiang University of technology Huang Haiqiao, director of Digital Engineering Technology Research Center for garment industry of Beijing Institute of fashion, Li Bing, founder and creative director of hot trends, Ma Li, general manager of WGSN China, Shen Yingfen, general manager of becklair China, Han Jiujiu, founder of quantitative aesthetics of Meimu college, Shi Lingping, chief director of big data trend of diexun.com, pan Shenhong, founder of textile Zhihui, a senior fabric expert Liu Yuanjun, co-founder of next College; Xu Weidong, founder of Dongge Zhizao Dongzhou College; Li Wenyao, senior clothing expert; Yin Bo, vice president of Yinger fashion group; Tao Tao Tao, R & D director of Evely group; Zhang Xuebing, director of YAYING; Li Bin, design director of idooer; Wu Aijing, senior trend expert of WGSN.

Yang Jinchun, executive vice president of China Garment Association and President of China garment science and Technology Innovation Research Institute, addressed the unveiling ceremony. Yang Jinchun pointed out that the fashion trend of clothing is a continuous development phenomenon of current and future fashion styles. It is a trend in a certain time and space, which reflects the spirit and values of the times. Through the research and release of fashion trends, clothing design, research and development, production and consumption are guided in an orderly manner, It has far-reaching strategic significance for the promotion of clothing brand. China fashion trend research and release center will make full use of big data, artificial intelligence, 5g, AI and other Internet technologies, deeply integrate industry and human resources, enable the design and research and development capabilities of Chinese clothing brands, complement the development weaknesses of garment enterprises, and open a new chapter in the research and release of China's fashion trends in the new era.

Yang Wei, executive director of China fashion trend research and release center, introduced the background and main functions of the center. The center is an industry professional platform initiated by China Garment Association and operated and managed by China garment science and Technology Innovation Research Institute. The overall positioning of the center is to take the application and landing of trends as the purpose, take population research as the core of research and development of popular trends, take people's lifestyle as the basis of research and development, take domestic market research as the basis of research and development, take the era and cultural background as the basis of research and development, and take leading the fashion trend as the research and development goal. In the 5g sample factory of the Research Institute, a shared edition room has been set up to match the senior designers, 3D modelers and sample clothing designers in the industry to promote the design and development of digital and physical samples in the center. In the shared exhibition hall of the Research Institute, the digital and physical samples are regularly displayed and updated in real time, and the digital sample show is released at the same time as the chic exhibition, so as to help clothing brand enterprises and supply chain enterprises improve the efficiency and accuracy of design and development. At the same time, in order to ensure the professionalism and authority of China fashion trend research and release center, the center established a fashion trend expert committee to integrate experts' wisdom, absorb influential brand experience in the industry, and establish the core authority of fashion trend prediction, cloth development and Design Application Research for China's clothing production enterprises, designers, design and application research Consumers convey the latest fashion information and play a more authoritative role in guiding.

At the opening ceremony, three leaders, Yang Jinchun, Zheng Nianhua and Wang Yatao, came to the stage to present the appointment letters to the experts committee members of the China fashion trend research and release center.

Next, WGSN senior trend expert Wu Aijing shared with you the "spring and summer 2022 Chinese women's fashion trend analysis".

Looking ahead, we have a long way to go. When fashion meets technology, change will last forever. China fashion trend research and release center will cooperate with the vast number of garment enterprises, seize the opportunities of intelligent technology, consumption upgrading and digital transformation, give full play to the pioneering spirit, indomitable perseverance, and long-term perseverance to promote the high-quality development of fashion industry in the new era, and drive into the fast track of development together.

At the same time, the 3-day chic 2021 autumn exhibition, led by China clothing association, was researched and developed by China fashion science and Technology Innovation Research Institute. It took one year, and the wrapped craftsman app internal test version appeared!

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