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National Fashion: Chinese Civilization Is Deep In The Bone Marrow Of Generations

2022/7/13 14:43:00 0

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Hualiu is the top stream

China International Fashion Week was founded in 1997 25 years of Chinese fashion To build a bridge for the rise of Hualiu fashion and escort the Chinese dream of Chinese designers. Fashionable, #Hualiu is the top stream# As a social network hot spot, it is a concrete expression of China's national strength and cultural confidence. The idea rooted in the ancient cultural charm has already blossomed and borne fruit, nurtured the towering shade forest, and expanded a bigger and higher fashion stage for the new generation of national tide, riding the wind and waves, and singing in the wild.

Hualiu nourishes New multi Art

Hualiu fashion is the inexhaustible source of Guochao design, and the creativity and vitality of the younger generation feed back to the continuous new force of Hualiu. Nowadays, many artists show the fashion of Hualiu in multiple fields, and use their strong flow and social attention to highlight the aesthetic artistry and cultural communication of Hualiu, so as to truly speak for Hualiu and speak for the national tide.

Hualiu fashion Bright starlight in the screen

In recent years, Hualiu has shown great strength in variety shows. The former reader reads people's heart with culture, which makes the audience appreciate contemporary China's reading of the world and gaze at culture, reflecting a stronger sense of responsibility for the times and depth of thought; Later, there was a top-level audio-visual feast of Hualiu, which was "dancing back to the red sleeve, singing sorrow and gathering jade and tin".

The reader is an innovative work. Different characters, colorful colors, wonderful stories, excellent production. There is a distinct main line running through it: the feelings of home and country. This distinctive main line is also the theme consciousness and artistic pursuit of the creator.

Dong Qing, dressed in tuxee, a Hong Kong based designer brand, presided over the sound in its environment.

From the beautiful three-dimensional dance to the beautiful world.

Hualiu cross border

A trip out of the circle

Hualiu brand is good at exporting its own national style culture in another form by means of joint name and cross-border, so as to combine the classical aesthetics of the brand with modern fashion, and make China's Hualiu fashion a national feast.

The legend of Gaia and Xizi of the ancient style make-up flower jointly created the "Luoshen Fu co name gift box", which integrates the beauty of Luoshen "as if covered by light clouds and floating like the wind returning snow" into a box of colorful eye shadow. There is also a pair of Luoshen Fu earrings, which are elaborately designed by Gaia legend for the joint name. The shape is simple and elegant, and has great Oriental beauty.

The legend of Gaia and huaxizi

Three inch Shengjing's autumn and winter 2022 series broke the second yuan's joint name to cooperate with "qiannu ghost hand tour" and designed two dresses with the theme of "Kunlun's journey". The designer was moved by the moving love elements of "beautiful girl ghost", and then burst out the design inspiration. These two sets of dresses will also be the final prize for the story collection of "qiannu" mobile game players, and will be given to the players with the most moving stories.

Three inch Shengjing designed two kinds of dress manuscripts and ready-made clothing details with the theme of "the journey of Kunlun".

Hualiu clothing

Fashion darling

The new generation of idols represents the young fashion and trend of an era. Nowadays, more and more star artists wear flowery costumes, bringing Chinese aesthetic charm to the fashion industry. Looking back on 2021, on the occasion of the 100th anniversary of the founding of the CPC, major fashion media have also led the "new Chinese style" cover trend and expanded the influence of Hualiu clothing.

Li zhiting took part in the recording of CCTV classic, wearing Qigang Qigang crane design coat of "Golden Summit Award" designer.

Luo Yunxi participated in Beijing Satellite TV's "China in calligraphy and painting". He was dressed in a new Chinese style suit of face lab standing collar, one of China's top ten fashion designers.

Angelababy, dressed in a three inch Shengjing dragon embroidered cheongsam, shot the national style blockbuster, the February cover of men's Bazaar.

Dressed in the "10 + 3" designer brand junyang ss22 series, Li starred in the cover blockbuster King chic.

Hualiu fashion

Realization of cultural value

With the change of social media industry, brands are familiar with the essence of flow game, accurately summarize Hualiu design, or introduce star topics to show the charm of Guochao culture. The design concept and product effect can be directly passed on to consumers through video, video, expert explanation and other output methods. The fast-paced marketing ideas affect the consumption habits of the new era.

A review of the history of Chinese fashion brands and Baidu Fashion Week!

Hualiu fashion

Hot topics in social media

In recent years, Hualiu has gradually become the flow password of social media, and a large number of national style bloggers and artists have emerged on platforms such as xiaohongshu, Weibo and Douyin. They use the new Chinese style clothing as the eye-catching highlights, integrate special effects, music and other auxiliary, and detonate the Hualiu aesthetic trend on social media.

Hualiu brand

Natural marketing power

The flow attribute and cultural attribute of Hualiu have also become the natural power of brand marketing. In recent years, with the cultural impact of the national tide and Hualiu blowout, the positioning of new Chinese clothing brands has also attracted much attention. It has been praised by the state and has become the long-standing regular script brand of national etiquette. It has been committed to the protection and development of song brocade, the world's intangible cultural heritage, and founded the only "China song brocade product development and application base" in China. Shangjiukai protects and inherits the essence of Hualiu, and shows the enduring Chinese charm with the power of fashion aesthetics. It has not only participated in China International Fashion week for many times and won numerous praise, but also triggered the upsurge of Chinese culture in the world and created the real "Chinese luxury goods".

Another spark

Hualiu Collision Technology

The meta universe is the field of science and technology exploration at present and in the future. In the "breaking dimension show" of China International Fashion Week, bift · Yu Xizi presents the fusion of new Chinese style and modern aesthetics on the virtual T-stage. With "blue and white" as the key word, this series combines artists in digital art, animation and other fields to create a new fashion visual effect. It is not only to broaden the boundary of fashion, but also to seek the common prosperity of fashion and culture.

Langkun created a multi-cultural product system with subversive simple and fluent design methods in the "breaking dimension show" of China International Fashion Week, expressed the products in multiple dimensions, and created the rich and wonderful geometric patterns of "intangible cultural heritage culture Zhuang brocade" through digitization, and applied 3D virtual digital technology, Let the Chinese Zhuang brocade art not only give the modern fashion characteristics to the digital fashion design, but also inject the unique cultural and artistic charm into the meta universe fashion.

Pioneer Hualiu

Looking forward to the future

In the post epidemic era after 2022, the fashion industry will usher in a century of great changes. The new generation of designers are better at combining Internet thinking and social networking platform to strongly export Chinese culture, and build the Chinese cultural stage with the convenience and dissemination of traffic.

China youth fashion week, as a symbol of Chinese fashion, has become an international fashion platform. Let the young people who pursue cultural identity have the cultural export of self-expression, let the Chinese original design brand find the commercial opportunity of giving consideration to the historical inheritance and modern consumption, become the mainstay of Hualiu fashion industry, and spread the Hualiu fashion all over the world.

Chinese civilization is deeply hidden

In the marrow of generations

life and growth in nature