Children'S Clothing In The Practical Needs Of Physical Stores Still Have To Do
Do you still have to do physical children's wear? Entrepreneurs who do physical stores often hear this question. In the face of this situation, today's Barbara rabbit gives a real answer from different angles.
The real economy has not been optimistic for a few years, especially after the "e-commerce revolution", it has gradually declined from prosperity and has been abandoned by entrepreneurs in the market.
In addition to the impact of the epidemic in the past three years, consumers are either isolated at home or unable to stimulate consumption. After all, the unemployment rate in these three years has continued to rise. No money means no money to spend, which is almost a fatal blow to the real economy.
With the emphasis on practicality and the upgrading of demand and consumption, the disadvantages of the clothing industry began to surface.
For most people, the clothing in the clothing, food, housing and transportation is not just needed. Maybe a few sets of clothes are enough to wear in each season. Under the big environmental factors, everyone is tightening clothes and food. The practicability of clothing is low and the demand is not high, which has become a major obstacle to the development of the clothing industry.
Now children's wear industry has a magical phenomenon, that is, parents are not afraid to spend money!
Different from the parents born in the 1970s and 1980s, most of the parents are post-90s or even post-00s. In the process of growing up, such young people don't care about the price, but care more about the quality. Therefore, in the fierce competition in the clothing industry, if your quality is not good, it is equivalent to no customers.
All these are shortcomings. Is it necessary to dissuade them? Actually not, in the case of so many shortcomings, there are actually many advantages!
In view of the general environment, we all think that the real economy is inferior to the online one. But have you ever thought about it? The most influential factor of the epidemic is that the logistics can not be circulated. At this time, online shopping is still useless without logistics. It is better to buy in local physical stores, which is the advantage of physical stores - timeliness.
Children's clothing is closely related to the future trend in terms of practical needs, that is, the "three child policy", which encourages everyone to have children, and children need to buy clothes when they have more children. Especially, the children's growth rate is very fast, so that children's clothing can play its role in practical needs to the extreme. This shows the importance of children's clothing physical stores.
Everything has its advantages and disadvantages. When the eyes can only see the disadvantages, it shows that the road of entrepreneurship is not suitable for you; Only when you can see the disadvantages and think about the advantages, you will not be far away from a successful business.
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