CCTV Focus: Changshu Textile And Clothing Industry Is Booming
Textile and clothing is Changshu's traditional competitive industry, and also one of the three hundred billion level industries in our city. In May, the clothing market ushered in a new season. As the clothing consumption market continued to recover, the passenger flow and transaction volume of Changshu's major textile and clothing wholesale markets were also steadily increasing.
Recently, the Economic Information Network program of CCTV's economic channel continued to focus on the development of Changshu's clothing industry Popularity Returns to the Wholesale Garment Market Seasonal Change "Renewal", Demand Increases, Garment Production Industry Renews, Orders Rise, Foreign Trade Enterprises Actively Go Abroad "Renewal" As the topic, we reported the good situation of the booming development of the clothing industry in our city and paid attention to:
Changshu has a large and well-known professional clothing market nationwide. In a shopping mall in Changshu that mainly sells women's clothing, there are nearly 1000 stores in total. Data shows that since March this year, the daily passenger flow has been about 20000 person times, an increase of 35% over the same period last year.
Pei Kezhen |Merchant of a clothing wholesale market in Changshu
"It's better than last year. There are more people who come to see the goods in person. There are at least fifty or sixty wholesale customers every day, plus one or two hundred retail customers."
Pei Kezhen said that the increase of customers also prompted him to constantly update the styles of clothes in the store, and now he has to list the latest 10 styles every day.
Pei Kezhen |Merchant of a clothing wholesale market in Changshu
"With more styles, customers are more diligent. If the sales volume is a little more than last year, it has increased by about 5%."
Entering the season change period, both buyers and ordinary consumers have increased their purchase of clothing.
Tao Jianfang |Zhangjiagang Purchaser
"Last year, we didn't buy much. If we buy clothes worth five or six thousand yuan each time, this year it will cost more than ten thousand yuan, sometimes twenty thousand yuan. Now it is hot again, we must buy more."
Yao Jingyi |Consumer
"I feel I have no clothes to wear when the season changes. I stayed at home last year and didn't pay too much attention to clothes. But this year is different. I still want to go out and take pictures. I plan to buy some."
With the growth of consumer demand, textile and garment manufacturers are actively enriching product types and expanding sales channels to enhance market competitiveness. In the production workshop of a men's wear brand enterprise in Changshu, the production line of each process of cutting, sewing and ironing is running at full capacity. The person in charge of the enterprise told the reporter that in the past three months, their clothing sales increased by 30% year on year, and the frequency of supply to stores also increased from once a week to three times a week.
Gong Zheng |Chairman of a clothing enterprise in Changshu
"For holiday travel, as well as business travel, we have made some improvements in these design styles, so our design styles are more abundant. There are more than 500 styles in spring and summer this year, and about 300 styles last year."
Changshu has a complete textile and clothing industry chain and an efficient supply chain. Since this year, many foreign trade enterprises have turned online negotiation into offline communication, innovating and optimizing products, taking the initiative to open up overseas markets. In the finished product warehouse of a textile enterprise in Changshu, a box of clothes with good code has been tested and will be sent to North America. In March, with the stability of raw material prices and the increase of the operating rate, the export volume of enterprises was gradually rising.
Gu Hongwei |Chairman of a textile enterprise in Changshu
"The sales data in April 2022 will be about 1.5 million pieces, and there will be a 20% increase in 2023. The export volume should be about 1.8 million pieces."
Gu Hongwei introduced that their orders had been placed until September this year, and the growth of order volume was inseparable from the intensive and proactive efforts of enterprises. In the past six months, the enterprise's sales team had gone abroad four times to meet and negotiate with customers.
Gu Hongwei |Chairman of a textile enterprise in Changshu
"We have three to five new varieties launched every month to try our best to change some solidified styles. Since the second half of 2022, we have filled the gap that we did not do sports clothing before. In 2023, sports clothing will account for 30% of our overall sales."
Li Xinjun |Deputy Director of Changshu Customs of Nanjing Customs
"From January to April 2023, the clothing export under the jurisdiction of Changshu Customs exceeded 1.5 billion yuan, with a year-on-year growth of 22.1%."
(Source: CCTV News)
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