Hubei Textile And Garment Industry Exposition Observe The National Style And Promote Individuality And Fashion

On October 26, at the Hubei Textile and Garment Industry Expo, there was an endless stream of negotiations. When entering the exhibition areas, many clothes have national style and personality fashion. This kind of private customized products with national style and modern elements are welcomed by the market.

A brand from Harbin, which is mainly customized with the theme of national style, exhibited more than 100 new clothes, silk bags, masks, table flags and other categories. Ms. Teng, the designer, said that the exhibits in this exhibition were improved from Tang Ru skirts, Tang costumes, and the style of the Republic of China. The national style was integrated into modern elements, and the drag of traditional ancient costumes was abandoned. At the same time, they were fashionable, modern, comfortable, natural, and suitable for public taste.

Most of the products on the booth are cut from the most popular natural fabrics, such as Ougen yarn, Xiangyun yarn, red silk yarn, pure silk silk, cotton and ramie, and are produced in small quantities. The price of the ready to wear clothes varies from 10000 to 10000 according to the materials and handicrafts, which is popular with Hubei brand purchasers and some citizens visiting the exhibition.

On the morning of the 26th, a white Zhengjuan silk cheongsam was displayed at the brand booth. The upper part of the cheongsam was a simple version, and the lower part of the dress was a small skirt. It was fresh and elegant, and was immediately bought by the citizens visiting the exhibition for more than 1700 yuan. Another Shanghai style cheongsam is made of cross embroidered silk fabric, improved with Tang style, and dressed in grand style, attracting three studio purchasers to express their intention to order.

An independent brand from Beijing provides niche original design for fabric brands and clothing brands. The consumer group is middle-aged women aged 35-45. According to Guo Lisha, the head of the designer brand, more and more young people prefer national style clothing, hoping to express their fashion personality with the help of national style clothing, fashion play and partners.

Jin Peng, the chief designer and manager of the brand from Haining, Zhejiang Province, said that at the beginning of this year, he found that the design style of modern clothing embellished by the national style had increased in the demand for physical and e-commerce platforms, and even received orders from customers in Russia and Turkey. "Judging from the fashion trend of the exhibition performance, Hubei market has a huge demand for national style. The company plans to continue to adjust the proportion of design models combining national style and modern elements in 2024 clothing design."

The exhibition booth covers an area of about 120000 square meters, and more than 800 textile and clothing enterprises from all over the country participated in the exhibition. The exhibition halls include Jingchu Fashion Industry Hall, Innovation Design Hall, Guofeng Fashion Hall, China Fashion Zero Carbon Fashion Exhibition Area, AI Fashion Design System Exhibition Area, etc.